National Life

216.8K installs
1.5K ratings
+748 weekly installs
trend steady
+3.4K monthly installs
trend steady
National Life icon

ASO Keyword Dashboard

Tracking 61 keywords for National Life in Google Play

Developer: National Life Group Category: finance Rating: 4.57

National Life tracks 61 keywords (1 keyword ranks; 60 need traction). Key metrics: 100% top-10 coverage, opportunity 69.4, difficulty 52.2, best rank 6.

Your Life Insurance and Annuity policies, together in one place.

Tracked keywords

61

1  ranked •  60  not ranking yet

Top 10 coverage

100%

Best rank 6 • Latest leader —

Avg opportunity

69.4

Top keyword: paid

Avg difficulty

52.2

Lower scores indicate easier wins

Opportunity leaders

  • paid

    Opportunity: 73.0 • Difficulty: 58.3 • Rank —

    Competitors: 1,246

    68.7
  • national

    Opportunity: 72.0 • Difficulty: 47.0 • Rank 6

    Competitors: 1,119

    70.9
  • active

    Opportunity: 72.0 • Difficulty: 51.6 • Rank —

    Competitors: 1,388

    70.5
  • partner

    Opportunity: 72.0 • Difficulty: 48.5 • Rank —

    Competitors: 1,035

    68.8
  • trade

    Opportunity: 72.0 • Difficulty: 45.9 • Rank —

    Competitors: 799

    65.3

Unranked opportunities

  • paid

    Opportunity: 73.0 • Difficulty: 58.3 • Competitors: 1,246

  • active

    Opportunity: 72.0 • Difficulty: 51.6 • Competitors: 1,388

  • partner

    Opportunity: 72.0 • Difficulty: 48.5 • Competitors: 1,035

  • trade

    Opportunity: 72.0 • Difficulty: 45.9 • Competitors: 799

  • sign

    Opportunity: 72.0 • Difficulty: 57.6 • Competitors: 1,608

High competition keywords

  • new

    Total apps: 193,474 • Major competitors: 25,823

    Latest rank: — • Difficulty: 65.7

  • time

    Total apps: 170,577 • Major competitors: 19,592

    Latest rank: — • Difficulty: 64.6

  • make

    Total apps: 163,352 • Major competitors: 21,922

    Latest rank: — • Difficulty: 65.0

  • like

    Total apps: 150,415 • Major competitors: 21,531

    Latest rank: — • Difficulty: 68.5

  • access

    Total apps: 126,428 • Major competitors: 11,667

    Latest rank: — • Difficulty: 66.6

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
national721004771

14,184 competing apps

Median installs: 27,405

Avg rating: 2.7

66

1,119

major competitor apps

new641006690

193,474 competing apps

Median installs: 42,470

Avg rating: 3.0

25,823

major competitor apps

email691005377

32,694 competing apps

Median installs: 29,240

Avg rating: 2.9

2,918

major competitor apps

make641006589

163,352 competing apps

Median installs: 42,108

Avg rating: 3.0

21,922

major competitor apps

contact671005882

58,884 competing apps

Median installs: 30,986

Avg rating: 2.8

5,729

major competitor apps

active721005270

13,334 competing apps

Median installs: 30,112

Avg rating: 2.9

1,388

major competitor apps

secure691006678

35,889 competing apps

Median installs: 30,578

Avg rating: 2.9

4,055

major competitor apps

life681006081

51,898 competing apps

Median installs: 37,300

Avg rating: 2.9

6,276

major competitor apps

time641006589

170,577 competing apps

Median installs: 33,133

Avg rating: 2.9

19,592

major competitor apps

company711004872

17,480 competing apps

Median installs: 21,812

Avg rating: 2.5

1,330

major competitor apps

account681006079

41,533 competing apps

Median installs: 33,567

Avg rating: 3.0

4,686

major competitor apps

including671006482

66,643 competing apps

Median installs: 40,188

Avg rating: 3.0

8,693

major competitor apps

group711006373

19,138 competing apps

Median installs: 24,928

Avg rating: 2.7

1,759

major competitor apps

access651006787

126,428 competing apps

Median installs: 25,852

Avg rating: 2.8

11,667

major competitor apps

quickly681006980

51,305 competing apps

Median installs: 33,814

Avg rating: 2.8

5,661

major competitor apps

text691006579

40,134 competing apps

Median installs: 37,748

Avg rating: 3.0

4,404

major competitor apps

financial711004973

18,632 competing apps

Median installs: 30,680

Avg rating: 2.8

1,790

major competitor apps

partner721004969

10,634 competing apps

Median installs: 32,994

Avg rating: 2.6

1,035

major competitor apps

view671006282

63,400 competing apps

Median installs: 25,686

Avg rating: 2.8

5,690

major competitor apps

easily661006585

96,583 competing apps

Median installs: 32,526

Avg rating: 2.8

10,194

major competitor apps

together711005574

20,460 competing apps

Median installs: 38,864

Avg rating: 2.9

2,694

major competitor apps

business691005477

30,915 competing apps

Median installs: 25,453

Avg rating: 2.7

2,851

major competitor apps

register711004772

17,062 competing apps

Median installs: 29,294

Avg rating: 2.3

1,545

major competitor apps

like651006888

150,415 competing apps

Median installs: 46,503

Avg rating: 3.0

21,531

major competitor apps

must691005277

31,973 competing apps

Median installs: 36,460

Avg rating: 2.9

3,575

major competitor apps

61 keywords
1 of 3

App Description

Your Life Insurance and Annuity policies, together in one place.

The National Life app gives you secure access to your Life Insurance and Annuity, on the go. It's the must-have partner for your policy.

Save time with the app:
•Access your policies, together in one place.
•View coverage, values, benefits and more.
•Have a loan? Quickly look up details like balances and interest.

In just a few taps, you can:
•Make a premium or loan payment.
•Set it and forget it with auto-payments.
•View a history of your transactions and stop wondering if you paid your loan last week.

But wait, there’s more:
•Easily access your agent's contact info.
•Sign up for text and email alerts.
•All the secure login features you'd expect, including fingerprint options.


NOTE: To login to the National Life app, you must have an active policy. Register your account in the app or at nationallife.com.

National Life Group® is a trade name of National Life Insurance Company, Montpelier, VT, Life Insurance Company of the Southwest, Addison, TX and their affiliates. Each company of National Life Group is solely responsible for its own financial condition and contractual obligations. Life Insurance Company of the Southwest is not an authorized insurer in New York and does not conduct insurance business in New York.

TC99083(0318)P