NYT Crossplay: Play and Spell

299.3K installs
4.8K ratings
+37.2K weekly installs
+250.4K monthly installs
NYT Crossplay: Play and Spell icon

ASO Keyword Dashboard

Tracking 43 keywords for NYT Crossplay: Play and Spell in Google Play

Developer: The New York Times Company Category: game_word Rating: 4.63

NYT Crossplay: Play and Spell tracks 43 keywords (no keywords rank yet; 43 need traction). Key metrics: opportunity 70.4, difficulty 47.8.

Go word-to-word. Challenge yourself or friends in this 2-player word board game

Tracked keywords

43

0  ranked •  43  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

70.4

Top keyword: sharpen

Avg difficulty

47.8

Lower scores indicate easier wins

Opportunity leaders

  • sharpen

    Opportunity: 74.0 • Difficulty: 43.8 • Rank —

    Competitors: 777

    65.2
  • competition

    Opportunity: 74.0 • Difficulty: 42.4 • Rank —

    Competitors: 675

    63.2
  • letter

    Opportunity: 74.0 • Difficulty: 46.8 • Rank —

    Competitors: 572

    64.0
  • average

    Opportunity: 74.0 • Difficulty: 40.0 • Rank —

    Competitors: 493

    63.2
  • cross

    Opportunity: 74.0 • Difficulty: 42.9 • Rank —

    Competitors: 691

    62.1

Unranked opportunities

  • sharpen

    Opportunity: 74.0 • Difficulty: 43.8 • Competitors: 777

  • competition

    Opportunity: 74.0 • Difficulty: 42.4 • Competitors: 675

  • letter

    Opportunity: 74.0 • Difficulty: 46.8 • Competitors: 572

  • average

    Opportunity: 74.0 • Difficulty: 40.0 • Competitors: 493

  • cross

    Opportunity: 74.0 • Difficulty: 42.9 • Competitors: 691

High competition keywords

  • enjoy

    Total apps: 274,511 • Major competitors: 19,862

    Latest rank: — • Difficulty: 57.4

  • share

    Total apps: 213,810 • Major competitors: 11,813

    Latest rank: — • Difficulty: 58.2

  • play

    Total apps: 203,459 • Major competitors: 20,164

    Latest rank: — • Difficulty: 60.0

  • start

    Total apps: 195,082 • Major competitors: 12,746

    Latest rank: — • Difficulty: 56.2

  • track

    Total apps: 192,886 • Major competitors: 6,112

    Latest rank: — • Difficulty: 53.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
play661006085

203,459 competing apps

Median installs: 7,332

Avg rating: 2.8

20,164

major competitor apps

strategy721004871

28,858 competing apps

Median installs: 4,574

Avg rating: 2.7

2,436

major competitor apps

board721004671

28,170 competing apps

Median installs: 2,506

Avg rating: 2.6

1,627

major competitor apps

word701004875

49,512 competing apps

Median installs: 4,030

Avg rating: 2.7

2,332

major competitor apps

challenge691005277

71,416 competing apps

Median installs: 3,412

Avg rating: 2.7

5,840

major competitor apps

share661005885

213,810 competing apps

Median installs: 2,926

Avg rating: 2.5

11,813

major competitor apps

focus701005176

57,886 competing apps

Median installs: 817

Avg rating: 2.3

1,909

major competitor apps

enjoy651005787

274,511 competing apps

Median installs: 3,436

Avg rating: 2.6

19,862

major competitor apps

connect671005581

127,438 competing apps

Median installs: 942

Avg rating: 2.3

4,927

major competitor apps

score711004874

41,367 competing apps

Median installs: 1,563

Avg rating: 2.5

2,016

major competitor apps

start661005684

195,082 competing apps

Median installs: 2,669

Avg rating: 2.6

12,746

major competitor apps

track661005384

192,886 competing apps

Median installs: 540

Avg rating: 2.3

6,112

major competitor apps

player701005275

49,827 competing apps

Median installs: 5,398

Avg rating: 2.7

4,285

major competitor apps

check671005782

134,066 competing apps

Median installs: 2,141

Avg rating: 2.6

7,484

major competitor apps

progress681005079

87,445 competing apps

Median installs: 547

Avg rating: 2.5

3,077

major competitor apps

sharpen741004465

12,238 competing apps

Median installs: 1,644

Avg rating: 2.7

777

major competitor apps

build691005278

79,119 competing apps

Median installs: 2,511

Avg rating: 2.7

6,186

major competitor apps

focused721004471

27,343 competing apps

Median installs: 652

Avg rating: 2.3

797

major competitor apps

york731004056

3,316 competing apps

Median installs: 3,138

Avg rating: 3.0

297

major competitor apps

day681005381

122,211 competing apps

Median installs: 2,268

Avg rating: 2.5

6,291

major competitor apps

review701004775

49,846 competing apps

Median installs: 1,598

Avg rating: 2.4

1,824

major competitor apps

vocabulary731004267

17,023 competing apps

Median installs: 3,402

Avg rating: 2.5

762

major competitor apps

games681005679

92,862 competing apps

Median installs: 19,775

Avg rating: 2.9

13,318

major competitor apps

privacy691006476

61,734 competing apps

Median installs: 4,338

Avg rating: 2.8

4,980

major competitor apps

lifetime731003657

3,684 competing apps

Median installs: 2,115

Avg rating: 2.6

199

major competitor apps

43 keywords
1 of 2

App Description

Go word-to-word. Challenge yourself or friends in this 2-player word board game

Play with friends, compete and connect with Crossplay, the first 2-player word game from NYT Games that blends socializing and strategy. Play distraction-free, build words and use built-in tools to learn, improve and win, or simply enjoy the challenge.

App Features:

COMPETE
• Take turns by placing letter tiles on a shared game board to build words and score points.
• Start a friendly competition with the leaderboard.
• Spell and sharpen your word game skills against the computer.

CONNECT
• Easily play with friends and family.
• Get matched up with equal opponents.
• Share strategies and friendly banter with in-game chats.

IMPROVE
• Get tips from Cross Bot after every 2-player game.
• Expand your vocabulary with the word of the day and a built-in dictionary.
• Check your game history and review your moves.

STATS
• Track your progress and lifetime stats, including wins and losses, average scores, longest words and more.

DISTRACTION-FREE
• Focus on your word game strategy with easy-to-play, focused gameplay.

BY DOWNLOADING THE NEW YORK TIMES CROSSPLAY APP, you agree to:
• The New York Times Privacy Policy: https://www.nytimes.com/privacy/privacy-policy
• The New York Times Cookie Policy: https://www.nytimes.com/privacy/cookie-policy
• The New York Times California Privacy Notices: https://www.nytimes.com/privacy/california-notice
• • The New York Times Terms of Service: https://www.nytimes.com/content/help/rights/terms/terms-of-service.html
• Crossplay Acceptable Use Policy: https://help.nytimes.com/35116654771220-Crossplay-Acceptable-Use-Policy