Octopus
ASO Keyword Dashboard
Tracking 65 keywords for Octopus in Google Play
Octopus tracks 65 keywords (no keywords rank yet; 65 need traction). Key metrics: opportunity 70.0, difficulty 50.3.
Enjoy a new experience with the revamped Octopus App!
Tracked keywords
65
0 ranked • 65 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.0
Top keyword: retail
Avg difficulty
50.3
Lower scores indicate easier wins
Opportunity leaders
- 62.5
retail
Opportunity: 74.0 • Difficulty: 39.6 • Rank —
Competitors: 289
- 64.7
spending
Opportunity: 74.0 • Difficulty: 41.7 • Rank —
Competitors: 703
- 59.9
unauthorized
Opportunity: 74.0 • Difficulty: 41.7 • Rank —
Competitors: 389
- 59.3
sun
Opportunity: 74.0 • Difficulty: 42.1 • Rank —
Competitors: 318
- 68.7
government
Opportunity: 73.0 • Difficulty: 43.6 • Rank —
Competitors: 794
Unranked opportunities
retail
Opportunity: 74.0 • Difficulty: 39.6 • Competitors: 289
spending
Opportunity: 74.0 • Difficulty: 41.7 • Competitors: 703
unauthorized
Opportunity: 74.0 • Difficulty: 41.7 • Competitors: 389
sun
Opportunity: 74.0 • Difficulty: 42.1 • Competitors: 318
government
Opportunity: 73.0 • Difficulty: 43.6 • Competitors: 794
High competition keywords
experience
Total apps: 291,017 • Major competitors: 15,378
Latest rank: — • Difficulty: 58.0
mobile
Total apps: 280,780 • Major competitors: 10,258
Latest rank: — • Difficulty: 56.3
enjoy
Total apps: 279,698 • Major competitors: 18,178
Latest rank: — • Difficulty: 58.7
play
Total apps: 206,957 • Major competitors: 18,542
Latest rank: — • Difficulty: 62.1
online
Total apps: 196,118 • Major competitors: 9,437
Latest rank: — • Difficulty: 55.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| play | 66 | 100 | 62 | 85 206,957 competing apps Median installs: 6,219 Avg rating: 2.3 | — | — | 18,542 major competitor apps |
| online | 66 | 100 | 56 | 84 196,118 competing apps Median installs: 1,363 Avg rating: 1.9 | — | — | 9,437 major competitor apps |
| single | 69 | 100 | 52 | 78 75,074 competing apps Median installs: 1,819 Avg rating: 2.0 | — | — | 3,980 major competitor apps |
| enjoy | 65 | 100 | 59 | 87 279,698 competing apps Median installs: 2,957 Avg rating: 2.1 | — | — | 18,178 major competitor apps |
| collect | 69 | 100 | 54 | 78 77,593 competing apps Median installs: 3,433 Avg rating: 2.2 | — | — | 5,813 major competitor apps |
| experience | 65 | 100 | 58 | 87 291,017 competing apps Median installs: 1,459 Avg rating: 2.0 | — | — | 15,378 major competitor apps |
| control | 67 | 100 | 55 | 82 135,992 competing apps Median installs: 1,525 Avg rating: 1.9 | — | — | 6,844 major competitor apps |
| manage | 66 | 100 | 56 | 84 186,283 competing apps Median installs: 650 Avg rating: 1.9 | — | — | 6,752 major competitor apps |
| payment | 69 | 100 | 50 | 78 78,792 competing apps Median installs: 1,038 Avg rating: 1.8 | — | — | 3,271 major competitor apps |
| food | 69 | 100 | 49 | 78 73,615 competing apps Median installs: 344 Avg rating: 1.8 | — | — | 2,157 major competitor apps |
| mobile | 65 | 100 | 56 | 87 280,780 competing apps Median installs: 1,235 Avg rating: 2.0 | — | — | 10,258 major competitor apps |
| pay | 69 | 100 | 50 | 77 71,258 competing apps Median installs: 1,471 Avg rating: 2.1 | — | — | 3,837 major competitor apps |
| store | 69 | 100 | 55 | 78 81,489 competing apps Median installs: 1,310 Avg rating: 2.0 | — | — | 3,956 major competitor apps |
| services | 68 | 100 | 56 | 80 103,674 competing apps Median installs: 918 Avg rating: 1.8 | — | — | 4,001 major competitor apps |
| visit | 70 | 100 | 52 | 75 53,464 competing apps Median installs: 1,842 Avg rating: 2.1 | — | — | 2,824 major competitor apps |
| government | 73 | 100 | 44 | 69 20,738 competing apps Median installs: 3,366 Avg rating: 1.9 | — | — | 794 major competitor apps |
| purchase | 70 | 100 | 50 | 75 53,128 competing apps Median installs: 1,524 Avg rating: 2.1 | — | — | 2,695 major competitor apps |
| ease | 71 | 100 | 47 | 73 39,164 competing apps Median installs: 1,053 Avg rating: 1.9 | — | — | 1,196 major competitor apps |
| join | 68 | 100 | 59 | 79 90,071 competing apps Median installs: 1,915 Avg rating: 2.1 | — | — | 6,859 major competitor apps |
| retail | 74 | 100 | 40 | 63 8,405 competing apps Median installs: 1,148 Avg rating: 1.8 | — | — | 289 major competitor apps |
| fast | 67 | 100 | 56 | 82 132,566 competing apps Median installs: 2,035 Avg rating: 2.0 | — | — | 7,823 major competitor apps |
| transaction | 73 | 100 | 45 | 69 20,529 competing apps Median installs: 1,685 Avg rating: 2.1 | — | — | 891 major competitor apps |
| pass | 72 | 100 | 48 | 70 25,193 competing apps Median installs: 3,426 Avg rating: 2.2 | — | — | 1,685 major competitor apps |
| check | 67 | 100 | 58 | 82 136,374 competing apps Median installs: 1,678 Avg rating: 2.1 | — | — | 7,080 major competitor apps |
| 69 | 100 | 79 | 76 63,063 competing apps Median installs: 2,583 Avg rating: 2.2 | — | — | 4,102 major competitor apps |
App Description
Enjoy a new experience with the revamped Octopus App!
Services include:
TOP UP YOUR OCTOPUS, CHECK EXPENSES AND COLLECT SUBSIDIES
Go cashless and top up your own Octopus cards and even your family’s via Faster Payment System (FPS); check your card’s remaining value and spending records, and collect Public Transport Fare Subsidies
PAY ONLINE WITH OCTOPUS, FOR TRANSPORT, RETAIL AND MORE
Purchase MTR, KMB or Sun Ferry monthly pass without queuing; buy at popular online merchants such as supermarkets and fast food restaurants; even pay for Google Play Store purchases, Government and telecom bills
UNLOCK MORE OFFERS AND REWARDS
Join the Easy Earn Scheme, and you can pay with Octopus and earn eStamps and eCoupons at over 2,000 outlets in a single tap
SHOP AROUND THE WORLD WITH OUR TWO PREPAID CARDS WITH EASE AND CONTROL
Get our prepaid Mastercard and UnionPay QR instantly with just a few clicks. Octopus Mastercard can be used at all online merchants that accept Mastercard; you can also add it to Google Pay™ to tap your mobile to pay around the world. Octopus UnionPay QR lets you pay at over 30 million merchants on the Mainland and beyond. You can top up the prepaid cards via FPS to control how much you spend, set daily and per transaction limits, or even turn them off to prevent unauthorized transactions.
For more details, please visit www.octopus.com.hk/octopusapp
Licence Number: SVF0001