Octopus
ASO Keyword Dashboard
Tracking 95 keywords for Octopus in Google Play
Octopus tracks 95 keywords (no keywords rank yet; 95 need traction). Key metrics: opportunity 68.0, difficulty 53.1.
Enjoy a new experience with the revamped Octopus App!
Tracked keywords
95
0 ranked • 95 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
68.0
Top keyword: transport
Avg difficulty
53.1
Lower scores indicate easier wins
Opportunity leaders
- 68.0
transport
Opportunity: 73.0 • Difficulty: 46.8 • Rank —
Competitors: 1,414
- 68.8
government
Opportunity: 72.0 • Difficulty: 44.9 • Rank —
Competitors: 771
- 67.2
transaction
Opportunity: 72.0 • Difficulty: 47.2 • Rank —
Competitors: 853
- 70.1
pass
Opportunity: 72.0 • Difficulty: 51.2 • Rank —
Competitors: 1,780
- 69.6
qr
Opportunity: 72.0 • Difficulty: 62.2 • Rank —
Competitors: 1,484
Unranked opportunities
transport
Opportunity: 73.0 • Difficulty: 46.8 • Competitors: 1,414
government
Opportunity: 72.0 • Difficulty: 44.9 • Competitors: 771
transaction
Opportunity: 72.0 • Difficulty: 47.2 • Competitors: 853
pass
Opportunity: 72.0 • Difficulty: 51.2 • Competitors: 1,780
qr
Opportunity: 72.0 • Difficulty: 62.2 • Competitors: 1,484
High competition keywords
new
Total apps: 193,474 • Major competitors: 25,823
Latest rank: — • Difficulty: 65.7
easy
Total apps: 161,730 • Major competitors: 17,537
Latest rank: — • Difficulty: 61.7
enjoy
Total apps: 131,386 • Major competitors: 18,531
Latest rank: — • Difficulty: 63.0
experience
Total apps: 118,077 • Major competitors: 15,561
Latest rank: — • Difficulty: 62.8
without
Total apps: 113,596 • Major competitors: 12,654
Latest rank: — • Difficulty: 63.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| play | 65 | 100 | 67 | 86 113,236 competing apps Median installs: 62,750 Avg rating: 3.2 | — | — | 19,366 major competitor apps |
| top | 68 | 100 | 65 | 80 46,866 competing apps Median installs: 46,978 Avg rating: 3.0 | — | — | 7,127 major competitor apps |
| new | 64 | 100 | 66 | 90 193,474 competing apps Median installs: 42,470 Avg rating: 3.0 | — | — | 25,823 major competitor apps |
| online | 66 | 100 | 61 | 84 80,029 competing apps Median installs: 33,297 Avg rating: 2.8 | — | — | 9,770 major competitor apps |
| single | 69 | 100 | 56 | 77 32,754 competing apps Median installs: 37,118 Avg rating: 2.9 | — | — | 3,952 major competitor apps |
| enjoy | 65 | 100 | 63 | 87 131,386 competing apps Median installs: 45,784 Avg rating: 3.0 | — | — | 18,531 major competitor apps |
| easy | 64 | 100 | 62 | 89 161,730 competing apps Median installs: 33,636 Avg rating: 2.8 | — | — | 17,537 major competitor apps |
| via | 68 | 100 | 58 | 81 54,601 competing apps Median installs: 29,805 Avg rating: 2.7 | — | — | 5,243 major competitor apps |
| collect | 69 | 100 | 58 | 78 37,582 competing apps Median installs: 51,160 Avg rating: 3.2 | — | — | 5,908 major competitor apps |
| experience | 65 | 100 | 63 | 87 118,077 competing apps Median installs: 39,819 Avg rating: 2.9 | — | — | 15,561 major competitor apps |
| used | 67 | 100 | 61 | 82 61,233 competing apps Median installs: 32,225 Avg rating: 2.8 | — | — | 5,711 major competitor apps |
| control | 68 | 100 | 59 | 81 56,251 competing apps Median installs: 34,640 Avg rating: 2.8 | — | — | 6,945 major competitor apps |
| manage | 67 | 100 | 62 | 82 61,484 competing apps Median installs: 27,358 Avg rating: 2.9 | — | — | 6,560 major competitor apps |
| payment | 69 | 100 | 53 | 76 29,462 competing apps Median installs: 30,186 Avg rating: 2.5 | — | — | 3,270 major competitor apps |
| food | 71 | 100 | 52 | 73 19,500 competing apps Median installs: 26,500 Avg rating: 2.8 | — | — | 2,206 major competitor apps |
| mobile | 65 | 100 | 60 | 86 113,294 competing apps Median installs: 25,796 Avg rating: 2.8 | — | — | 10,537 major competitor apps |
| pay | 69 | 100 | 54 | 77 30,292 competing apps Median installs: 37,182 Avg rating: 2.9 | — | — | 3,855 major competitor apps |
| store | 69 | 100 | 60 | 78 34,411 competing apps Median installs: 36,549 Avg rating: 2.9 | — | — | 4,003 major competitor apps |
| visit | 70 | 100 | 57 | 75 23,850 competing apps Median installs: 31,586 Avg rating: 3.0 | — | — | 2,738 major competitor apps |
| take | 66 | 100 | 63 | 85 93,453 competing apps Median installs: 41,741 Avg rating: 2.9 | — | — | 12,676 major competitor apps |
| government | 72 | 100 | 45 | 69 10,650 competing apps Median installs: 31,956 Avg rating: 2.3 | — | — | 771 major competitor apps |
| around | 68 | 100 | 68 | 80 47,754 competing apps Median installs: 40,524 Avg rating: 3.0 | — | — | 6,815 major competitor apps |
| ease | 71 | 100 | 48 | 71 15,092 competing apps Median installs: 25,283 Avg rating: 2.7 | — | — | 1,248 major competitor apps |
| retail | 71 | 100 | 40 | 60 3,366 competing apps Median installs: 27,238 Avg rating: 2.5 | — | — | 279 major competitor apps |
| fast | 68 | 100 | 61 | 81 56,216 competing apps Median installs: 44,906 Avg rating: 3.0 | — | — | 7,690 major competitor apps |
App Description
Enjoy a new experience with the revamped Octopus App!
Services include:
TOP UP YOUR OCTOPUS, CHECK EXPENSES AND COLLECT SUBSIDIES
Go cashless and top up your own Octopus cards and even your family’s via Faster Payment System (FPS); check your card’s remaining value and spending records, and collect Public Transport Fare Subsidies
PAY ONLINE WITH OCTOPUS, FOR TRANSPORT, RETAIL AND MORE
Purchase MTR, KMB or Sun Ferry monthly pass without queuing; buy at popular online merchants such as supermarkets and fast food restaurants; even pay for Google Play Store purchases, Government and telecom bills
UNLOCK MORE OFFERS AND REWARDS
Join the Easy Earn Scheme, and you can pay with Octopus and earn eStamps and eCoupons at over 2,000 outlets in a single tap
SHOP AROUND THE WORLD WITH OUR TWO PREPAID CARDS WITH EASE AND CONTROL
Get our prepaid Mastercard and UnionPay QR instantly with just a few clicks. Octopus Mastercard can be used at all online merchants that accept Mastercard; you can also add it to Google Pay™ to tap your mobile to pay around the world. Octopus UnionPay QR lets you pay at over 30 million merchants on the Mainland and beyond. You can top up the prepaid cards via FPS to control how much you spend, set daily and per transaction limits, or even turn them off to prevent unauthorized transactions.
For more details, please visit www.octopus.com.hk/octopusapp
Licence Number: SVF0001
