Octopus
ASO Keyword Dashboard
Tracking 65 keywords for Octopus in Google Play
Octopus tracks 65 keywords (no keywords rank yet; 65 need traction). Key metrics: opportunity 70.0, difficulty 49.0.
Enjoy a new experience with the revamped Octopus App!
Tracked keywords
65
0 ranked • 65 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.0
Top keyword: retail
Avg difficulty
49.0
Lower scores indicate easier wins
Opportunity leaders
- 62.4
retail
Opportunity: 74.0 • Difficulty: 38.9 • Rank —
Competitors: 292
- 64.6
spending
Opportunity: 74.0 • Difficulty: 41.3 • Rank —
Competitors: 730
- 59.8
unauthorized
Opportunity: 74.0 • Difficulty: 40.9 • Rank —
Competitors: 435
- 68.7
government
Opportunity: 73.0 • Difficulty: 43.2 • Rank —
Competitors: 820
- 68.6
transaction
Opportunity: 73.0 • Difficulty: 44.3 • Rank —
Competitors: 900
Unranked opportunities
retail
Opportunity: 74.0 • Difficulty: 38.9 • Competitors: 292
spending
Opportunity: 74.0 • Difficulty: 41.3 • Competitors: 730
unauthorized
Opportunity: 74.0 • Difficulty: 40.9 • Competitors: 435
government
Opportunity: 73.0 • Difficulty: 43.2 • Competitors: 820
transaction
Opportunity: 73.0 • Difficulty: 44.3 • Competitors: 900
High competition keywords
experience
Total apps: 282,658 • Major competitors: 16,683
Latest rank: — • Difficulty: 57.0
mobile
Total apps: 280,245 • Major competitors: 11,030
Latest rank: — • Difficulty: 55.7
enjoy
Total apps: 274,511 • Major competitors: 19,862
Latest rank: — • Difficulty: 57.4
play
Total apps: 203,459 • Major competitors: 20,164
Latest rank: — • Difficulty: 60.0
online
Total apps: 193,969 • Major competitors: 10,143
Latest rank: — • Difficulty: 55.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| play | 66 | 100 | 60 | 85 203,459 competing apps Median installs: 7,332 Avg rating: 2.8 | — | — | 20,164 major competitor apps |
| online | 66 | 100 | 55 | 84 193,969 competing apps Median installs: 1,519 Avg rating: 2.4 | — | — | 10,143 major competitor apps |
| single | 69 | 100 | 51 | 78 73,277 competing apps Median installs: 2,370 Avg rating: 2.5 | — | — | 4,214 major competitor apps |
| enjoy | 65 | 100 | 57 | 87 274,511 competing apps Median installs: 3,436 Avg rating: 2.6 | — | — | 19,862 major competitor apps |
| collect | 69 | 100 | 53 | 78 76,144 competing apps Median installs: 3,895 Avg rating: 2.8 | — | — | 6,246 major competitor apps |
| experience | 65 | 100 | 57 | 87 282,658 competing apps Median installs: 1,757 Avg rating: 2.5 | — | — | 16,683 major competitor apps |
| control | 67 | 100 | 54 | 82 133,166 competing apps Median installs: 1,827 Avg rating: 2.4 | — | — | 7,394 major competitor apps |
| manage | 66 | 100 | 55 | 84 182,146 competing apps Median installs: 744 Avg rating: 2.4 | — | — | 7,109 major competitor apps |
| payment | 69 | 100 | 50 | 78 80,275 competing apps Median installs: 989 Avg rating: 2.2 | — | — | 3,428 major competitor apps |
| food | 69 | 100 | 49 | 77 69,850 competing apps Median installs: 430 Avg rating: 2.2 | — | — | 2,275 major competitor apps |
| mobile | 65 | 100 | 56 | 87 280,245 competing apps Median installs: 1,393 Avg rating: 2.4 | — | — | 11,030 major competitor apps |
| pay | 69 | 100 | 50 | 77 70,373 competing apps Median installs: 1,705 Avg rating: 2.6 | — | — | 4,028 major competitor apps |
| store | 69 | 100 | 54 | 78 80,347 competing apps Median installs: 1,667 Avg rating: 2.4 | — | — | 4,205 major competitor apps |
| services | 68 | 100 | 55 | 80 102,466 competing apps Median installs: 1,035 Avg rating: 2.1 | — | — | 4,246 major competitor apps |
| visit | 70 | 100 | 51 | 75 52,696 competing apps Median installs: 2,171 Avg rating: 2.6 | — | — | 2,931 major competitor apps |
| government | 73 | 100 | 43 | 69 20,257 competing apps Median installs: 5,045 Avg rating: 2.1 | — | — | 820 major competitor apps |
| purchase | 70 | 100 | 49 | 76 54,979 competing apps Median installs: 1,311 Avg rating: 2.5 | — | — | 2,841 major competitor apps |
| ease | 71 | 100 | 46 | 73 38,685 competing apps Median installs: 1,251 Avg rating: 2.2 | — | — | 1,310 major competitor apps |
| join | 68 | 100 | 57 | 79 88,067 competing apps Median installs: 2,117 Avg rating: 2.7 | — | — | 7,206 major competitor apps |
| retail | 74 | 100 | 39 | 62 8,234 competing apps Median installs: 1,462 Avg rating: 2.1 | — | — | 292 major competitor apps |
| fast | 67 | 100 | 55 | 81 127,648 competing apps Median installs: 2,651 Avg rating: 2.6 | — | — | 8,451 major competitor apps |
| transaction | 73 | 100 | 44 | 69 20,156 competing apps Median installs: 1,702 Avg rating: 2.6 | — | — | 900 major competitor apps |
| pass | 72 | 100 | 47 | 70 24,827 competing apps Median installs: 4,000 Avg rating: 2.6 | — | — | 1,827 major competitor apps |
| check | 67 | 100 | 57 | 82 134,066 competing apps Median installs: 2,141 Avg rating: 2.6 | — | — | 7,484 major competitor apps |
| 69 | 100 | 74 | 76 62,058 competing apps Median installs: 3,135 Avg rating: 2.7 | — | — | 4,343 major competitor apps |
App Description
Enjoy a new experience with the revamped Octopus App!
Services include:
TOP UP YOUR OCTOPUS, CHECK EXPENSES AND COLLECT SUBSIDIES
Go cashless and top up your own Octopus cards and even your family’s via Faster Payment System (FPS); check your card’s remaining value and spending records, and collect Public Transport Fare Subsidies
PAY ONLINE WITH OCTOPUS, FOR TRANSPORT, RETAIL AND MORE
Purchase MTR, KMB or Sun Ferry monthly pass without queuing; buy at popular online merchants such as supermarkets and fast food restaurants; even pay for Google Play Store purchases, Government and telecom bills
UNLOCK MORE OFFERS AND REWARDS
Join the Easy Earn Scheme, and you can pay with Octopus and earn eStamps and eCoupons at over 2,000 outlets in a single tap
SHOP AROUND THE WORLD WITH OUR TWO PREPAID CARDS WITH EASE AND CONTROL
Get our prepaid Mastercard and UnionPay QR instantly with just a few clicks. Octopus Mastercard can be used at all online merchants that accept Mastercard; you can also add it to Google Pay™ to tap your mobile to pay around the world. Octopus UnionPay QR lets you pay at over 30 million merchants on the Mainland and beyond. You can top up the prepaid cards via FPS to control how much you spend, set daily and per transaction limits, or even turn them off to prevent unauthorized transactions.
For more details, please visit www.octopus.com.hk/octopusapp
Licence Number: SVF0001