Applebee's

Developer: Applebee's

Category: Food & Drink

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3.4M installs

41.2K ratings

+1.9K weekly installs

trend steady

+33.8K monthly installs

trend steady

ASO Keyword Dashboard

Tracking 60 keywords for Applebee's in Google Play

Developer: Applebee's Category: food_and_drink Rating: 4.2

Applebee's tracks 60 keywords (6 keywords rank; 54 need traction). Key metrics: 17% top-10 coverage, opportunity 69.8, difficulty 48.1, best rank 8.

Easy and fast ordering, improved customization, and an enhanced guest experience

Tracked keywords

6 ranked • 54 not ranking yet

Top 10 coverage

17%

Best rank 8 • Latest leader —

Avg opportunity

69.8

Top keyword: pickup

Avg difficulty

48.1

Lower scores indicate easier wins

Opportunity leaders

pickup

Opportunity: 74.0 • Difficulty: 41.1 • Rank —

Competitors: 481
64.1
key features

Opportunity: 74.0 • Difficulty: 41.9 • Rank —

Competitors: 988
65.7
integration

Opportunity: 74.0 • Difficulty: 43.3 • Rank —

Competitors: 378
66.0
guest

Opportunity: 74.0 • Difficulty: 39.3 • Rank —

Competitors: 223
61.3
improved

Opportunity: 74.0 • Difficulty: 44.8 • Rank —

Competitors: 798
65.7

Unranked opportunities

pickup

Opportunity: 74.0 • Difficulty: 41.1 • Competitors: 481
key features

Opportunity: 74.0 • Difficulty: 41.9 • Competitors: 988
integration

Opportunity: 74.0 • Difficulty: 43.3 • Competitors: 378
guest

Opportunity: 74.0 • Difficulty: 39.3 • Competitors: 223
improved

Opportunity: 74.0 • Difficulty: 44.8 • Competitors: 798

High competition keywords

new

Total apps: 376,268 • Major competitors: 24,058

Latest rank: — • Difficulty: 58.8
easy

Total apps: 332,037 • Major competitors: 16,456

Latest rank: — • Difficulty: 56.5
experience

Total apps: 280,402 • Major competitors: 16,575

Latest rank: — • Difficulty: 57.0
enjoy

Total apps: 272,357 • Major competitors: 19,757

Latest rank: — • Difficulty: 57.4
features

Total apps: 248,632 • Major competitors: 14,899

Latest rank: — • Difficulty: 58.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
food	69	100	49	77 69,505 competing apps Median installs: 434 Avg rating: 2.2	9	8	2,272 major competitor apps
restaurant	72	100	46	69 20,978 competing apps Median installs: 368 Avg rating: 2.3	11	11	750 major competitor apps
able	69	100	50	78 76,737 competing apps Median installs: 2,125 Avg rating: 2.4	75	75	3,588 major competitor apps
menu	70	100	52	74 42,459 competing apps Median installs: 546 Avg rating: 2.4	117	117	1,317 major competitor apps
orders	71	100	45	73 35,653 competing apps Median installs: 367 Avg rating: 2.0	155	155	782 major competitor apps
ordering	71	100	44	72 33,473 competing apps Median installs: 215 Avg rating: 2.0	174	174	401 major competitor apps
new	64	100	59	89 376,268 competing apps Median installs: 2,970 Avg rating: 2.6	—	—	24,058 major competitor apps
right	67	100	57	83 155,934 competing apps Median installs: 1,936 Avg rating: 2.5	—	—	8,687 major competitor apps
enjoy	65	100	57	87 272,357 competing apps Median installs: 3,488 Avg rating: 2.6	—	—	19,757 major competitor apps
order	67	100	52	82 139,481 competing apps Median installs: 563 Avg rating: 2.3	—	—	4,290 major competitor apps
easy	65	100	57	88 332,037 competing apps Median installs: 2,423 Avg rating: 2.4	—	—	16,456 major competitor apps
via	68	100	53	81 117,628 competing apps Median installs: 1,772 Avg rating: 2.4	—	—	4,704 major competitor apps
pickup	74	100	41	64 10,489 competing apps Median installs: 603 Avg rating: 2.4	—	—	481 major competitor apps
place	68	100	52	80 97,901 competing apps Median installs: 1,090 Avg rating: 2.4	—	—	4,538 major competitor apps
experience	65	100	57	87 280,402 competing apps Median installs: 1,762 Avg rating: 2.5	—	—	16,575 major competitor apps
save	67	100	58	83 152,661 competing apps Median installs: 3,596 Avg rating: 2.6	—	—	10,232 major competitor apps
delivered	72	100	44	70 23,098 competing apps Median installs: 460 Avg rating: 2.2	—	—	687 major competitor apps
available	66	100	58	84 193,514 competing apps Median installs: 2,803 Avg rating: 2.5	—	—	10,343 major competitor apps
key	68	100	52	80 110,798 competing apps Median installs: 1,499 Avg rating: 2.5	—	—	5,567 major competitor apps
key features	74	100	42	66 13,163 competing apps Median installs: 4,297 Avg rating: 2.7	—	—	988 major competitor apps
favorite	67	100	60	83 167,831 competing apps Median installs: 2,981 Avg rating: 2.6	—	—	10,841 major competitor apps
interact	72	100	49	69 22,562 competing apps Median installs: 953 Avg rating: 2.5	—	—	1,036 major competitor apps
create	66	100	60	84 196,147 competing apps Median installs: 3,136 Avg rating: 2.6	—	—	14,271 major competitor apps
fast	67	100	55	81 125,800 competing apps Median installs: 2,728 Avg rating: 2.6	—	—	8,391 major competitor apps
integration	74	100	43	66 13,792 competing apps Median installs: 812 Avg rating: 2.1	—	—	378 major competitor apps

App Description

Easy and fast ordering, improved customization, and an enhanced guest experience

Your favorite neighborhood Applebee’s is now available right at your fingertips! This new app offers guests personalized ordering experiences and higher levels of customization. Guests will be able to seamlessly interact with our menu and enjoy their meals via Carside To Go, Delivery, and/or in-restaurant pickup. Key features of this new app include:
○ Personalized ordering: Guests will be able to create and save their favorite orders, as well as receive personalized recommendations based on their previous order history and saved preferences.
○ Higher levels of customization: Guests will be able to customize their orders to their liking, with more options than ever before!
○ Seamless integration with Applebee’s Carside To Go and Delivery: Guests will be able to place their orders through this app and enjoy the convenience of pickup with Carside To Go, or have their order delivered to their door.