Applebee's

Developer: Applebee's

Category: Food & Drink

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3.4M installs

41.2K ratings

+4.2K weekly installs

trend steady

+26.8K monthly installs

trend steady

ASO Keyword Dashboard

Tracking 60 keywords for Applebee's in Google Play

Developer: Applebee's Category: food_and_drink Rating: 4.19

Applebee's tracks 60 keywords (6 keywords rank; 54 need traction). Key metrics: 17% top-10 coverage, opportunity 69.9, difficulty 48.1, best rank 8.

Easy and fast ordering, improved customization, and an enhanced guest experience

Tracked keywords

6 ranked • 54 not ranking yet

Top 10 coverage

17%

Best rank 8 • Latest leader —

Avg opportunity

69.9

Top keyword: pickup

Avg difficulty

48.1

Lower scores indicate easier wins

Opportunity leaders

pickup

Opportunity: 74.0 • Difficulty: 41.4 • Rank —

Competitors: 481
65.3
key features

Opportunity: 74.0 • Difficulty: 41.9 • Rank —

Competitors: 983
65.5
integration

Opportunity: 74.0 • Difficulty: 43.3 • Rank —

Competitors: 386
66.1
meals

Opportunity: 74.0 • Difficulty: 41.4 • Rank —

Competitors: 322
66.2
guest

Opportunity: 74.0 • Difficulty: 39.3 • Rank —

Competitors: 226
61.3

Unranked opportunities

pickup

Opportunity: 74.0 • Difficulty: 41.4 • Competitors: 481
key features

Opportunity: 74.0 • Difficulty: 41.9 • Competitors: 983
integration

Opportunity: 74.0 • Difficulty: 43.3 • Competitors: 386
meals

Opportunity: 74.0 • Difficulty: 41.4 • Competitors: 322
guest

Opportunity: 74.0 • Difficulty: 39.3 • Competitors: 226

High competition keywords

new

Total apps: 371,209 • Major competitors: 23,704

Latest rank: — • Difficulty: 58.7
easy

Total apps: 329,075 • Major competitors: 16,278

Latest rank: — • Difficulty: 56.5
experience

Total apps: 287,616 • Major competitors: 16,792

Latest rank: — • Difficulty: 57.1
enjoy

Total apps: 277,322 • Major competitors: 20,001

Latest rank: — • Difficulty: 57.5
features

Total apps: 252,334 • Major competitors: 15,071

Latest rank: — • Difficulty: 58.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
food	69	100	49	77 72,125 competing apps Median installs: 417 Avg rating: 2.2	9	8	2,288 major competitor apps
restaurant	72	100	46	69 21,196 competing apps Median installs: 380 Avg rating: 2.3	11	11	755 major competitor apps
able	69	100	50	78 76,947 competing apps Median installs: 2,167 Avg rating: 2.4	75	75	3,589 major competitor apps
menu	71	100	52	74 41,163 competing apps Median installs: 659 Avg rating: 2.4	117	117	1,323 major competitor apps
orders	71	100	45	72 35,467 competing apps Median installs: 392 Avg rating: 2.0	155	155	768 major competitor apps
ordering	71	100	44	73 35,645 competing apps Median installs: 204 Avg rating: 2.1	174	174	405 major competitor apps
new	65	100	59	89 371,209 competing apps Median installs: 3,194 Avg rating: 2.6	—	—	23,704 major competitor apps
right	67	100	57	83 158,244 competing apps Median installs: 1,999 Avg rating: 2.5	—	—	8,791 major competitor apps
enjoy	65	100	57	87 277,322 competing apps Median installs: 3,607 Avg rating: 2.6	—	—	20,001 major competitor apps
order	67	100	52	82 140,997 competing apps Median installs: 579 Avg rating: 2.3	—	—	4,309 major competitor apps
easy	65	100	56	88 329,075 competing apps Median installs: 2,573 Avg rating: 2.4	—	—	16,278 major competitor apps
via	68	100	53	81 116,643 competing apps Median installs: 1,873 Avg rating: 2.4	—	—	4,605 major competitor apps
pickup	74	100	41	65 12,466 competing apps Median installs: 348 Avg rating: 2.3	—	—	481 major competitor apps
place	68	100	52	80 99,350 competing apps Median installs: 1,134 Avg rating: 2.4	—	—	4,536 major competitor apps
experience	65	100	57	87 287,616 competing apps Median installs: 1,801 Avg rating: 2.5	—	—	16,792 major competitor apps
save	67	100	58	83 155,685 competing apps Median installs: 3,632 Avg rating: 2.6	—	—	10,322 major competitor apps
delivered	72	100	44	69 22,956 competing apps Median installs: 491 Avg rating: 2.2	—	—	668 major competitor apps
available	66	100	58	84 197,715 competing apps Median installs: 2,739 Avg rating: 2.5	—	—	10,406 major competitor apps
key	68	100	52	81 117,581 competing apps Median installs: 1,472 Avg rating: 2.4	—	—	5,752 major competitor apps
key features	74	100	42	66 12,944 competing apps Median installs: 4,578 Avg rating: 2.7	—	—	983 major competitor apps
favorite	67	100	60	83 169,863 competing apps Median installs: 3,070 Avg rating: 2.6	—	—	10,928 major competitor apps
interact	72	100	50	69 22,385 competing apps Median installs: 1,004 Avg rating: 2.5	—	—	1,027 major competitor apps
create	66	100	60	84 200,130 competing apps Median installs: 3,170 Avg rating: 2.6	—	—	14,420 major competitor apps
fast	67	100	55	82 130,519 competing apps Median installs: 2,758 Avg rating: 2.6	—	—	8,557 major competitor apps
integration	74	100	43	66 14,032 competing apps Median installs: 844 Avg rating: 2.2	—	—	386 major competitor apps

App Description

Easy and fast ordering, improved customization, and an enhanced guest experience

Your favorite neighborhood Applebee’s is now available right at your fingertips! This new app offers guests personalized ordering experiences and higher levels of customization. Guests will be able to seamlessly interact with our menu and enjoy their meals via Carside To Go, Delivery, and/or in-restaurant pickup. Key features of this new app include:
○ Personalized ordering: Guests will be able to create and save their favorite orders, as well as receive personalized recommendations based on their previous order history and saved preferences.
○ Higher levels of customization: Guests will be able to customize their orders to their liking, with more options than ever before!
○ Seamless integration with Applebee’s Carside To Go and Delivery: Guests will be able to place their orders through this app and enjoy the convenience of pickup with Carside To Go, or have their order delivered to their door.