Applebee's
ASO Keyword Dashboard
Tracking 60 keywords for Applebee's in Google Play
Applebee's tracks 60 keywords (6 keywords rank; 54 need traction). Key metrics: 17% top-10 coverage, opportunity 69.2, difficulty 53.9, best rank 8.
Easy and fast ordering, improved customization, and an enhanced guest experience
Tracked keywords
60
6 ranked • 54 not ranking yet
Top 10 coverage
17%
Best rank 8 • Latest leader 155
Avg opportunity
69.2
Top keyword: orders
Avg difficulty
53.9
Lower scores indicate easier wins
Opportunity leaders
- 68.0
orders
Opportunity: 73.0 • Difficulty: 49.3 • Rank 155
Competitors: 900
- 64.1
restaurant
Opportunity: 72.0 • Difficulty: 54.5 • Rank 11
Competitors: 728
- 70.7
menu
Opportunity: 72.0 • Difficulty: 64.5 • Rank 117
Competitors: 1,278
- 64.1
ordering
Opportunity: 72.0 • Difficulty: 41.6 • Rank 174
Competitors: 386
- 65.9
delivered
Opportunity: 72.0 • Difficulty: 48.7 • Rank —
Competitors: 781
Unranked opportunities
delivered
Opportunity: 72.0 • Difficulty: 48.7 • Competitors: 781
key features
Opportunity: 72.0 • Difficulty: 44.4 • Competitors: 1,029
interact
Opportunity: 72.0 • Difficulty: 60.8 • Competitors: 1,078
integration
Opportunity: 72.0 • Difficulty: 48.2 • Competitors: 362
convenience
Opportunity: 72.0 • Difficulty: 48.9 • Competitors: 1,289
High competition keywords
new
Total apps: 193,474 • Major competitors: 25,823
Latest rank: — • Difficulty: 65.7
easy
Total apps: 161,730 • Major competitors: 17,537
Latest rank: — • Difficulty: 61.7
enjoy
Total apps: 131,386 • Major competitors: 18,531
Latest rank: — • Difficulty: 63.0
experience
Total apps: 118,077 • Major competitors: 15,561
Latest rank: — • Difficulty: 62.8
features
Total apps: 116,743 • Major competitors: 14,116
Latest rank: — • Difficulty: 64.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| food | 71 | 100 | 52 | 73 19,500 competing apps Median installs: 26,500 Avg rating: 2.8 | 9 | 8 | 2,206 major competitor apps |
| restaurant | 72 | 100 | 54 | 64 5,644 competing apps Median installs: 25,472 Avg rating: 2.9 | 11 | 11 | 728 major competitor apps |
| able | 69 | 100 | 54 | 78 35,901 competing apps Median installs: 32,096 Avg rating: 2.8 | 75 | 75 | 3,585 major competitor apps |
| menu | 72 | 100 | 65 | 71 13,685 competing apps Median installs: 28,103 Avg rating: 3.0 | 117 | 117 | 1,278 major competitor apps |
| orders | 73 | 100 | 49 | 68 9,512 competing apps Median installs: 20,958 Avg rating: 2.6 | 155 | 155 | 900 major competitor apps |
| ordering | 72 | 100 | 42 | 64 5,620 competing apps Median installs: 14,204 Avg rating: 2.6 | 174 | 174 | 386 major competitor apps |
| new | 64 | 100 | 66 | 90 193,474 competing apps Median installs: 42,470 Avg rating: 3.0 | — | — | 25,823 major competitor apps |
| right | 67 | 100 | 66 | 83 68,533 competing apps Median installs: 35,866 Avg rating: 3.0 | — | — | 8,317 major competitor apps |
| enjoy | 65 | 100 | 63 | 87 131,386 competing apps Median installs: 45,784 Avg rating: 3.0 | — | — | 18,531 major competitor apps |
| order | 68 | 100 | 55 | 79 44,242 competing apps Median installs: 25,117 Avg rating: 2.7 | — | — | 4,188 major competitor apps |
| easy | 64 | 100 | 62 | 89 161,730 competing apps Median installs: 33,636 Avg rating: 2.8 | — | — | 17,537 major competitor apps |
| via | 68 | 100 | 58 | 81 54,601 competing apps Median installs: 29,805 Avg rating: 2.7 | — | — | 5,243 major competitor apps |
| pickup | 71 | 100 | 44 | 60 3,434 competing apps Median installs: 33,546 Avg rating: 2.8 | — | — | 456 major competitor apps |
| place | 69 | 100 | 57 | 78 37,575 competing apps Median installs: 32,284 Avg rating: 2.9 | — | — | 4,364 major competitor apps |
| experience | 65 | 100 | 63 | 87 118,077 competing apps Median installs: 39,819 Avg rating: 2.9 | — | — | 15,561 major competitor apps |
| save | 67 | 100 | 65 | 83 75,490 competing apps Median installs: 41,387 Avg rating: 3.0 | — | — | 9,726 major competitor apps |
| delivered | 72 | 100 | 49 | 66 7,157 competing apps Median installs: 26,645 Avg rating: 2.6 | — | — | 781 major competitor apps |
| available | 66 | 100 | 66 | 85 92,463 competing apps Median installs: 34,120 Avg rating: 2.9 | — | — | 9,952 major competitor apps |
| key | 68 | 100 | 57 | 79 40,681 competing apps Median installs: 35,653 Avg rating: 3.0 | — | — | 4,828 major competitor apps |
| key features | 72 | 100 | 44 | 66 7,291 competing apps Median installs: 52,931 Avg rating: 3.1 | — | — | 1,029 major competitor apps |
| favorite | 66 | 100 | 70 | 84 80,965 competing apps Median installs: 41,103 Avg rating: 3.0 | — | — | 10,433 major competitor apps |
| interact | 72 | 100 | 61 | 67 8,765 competing apps Median installs: 30,335 Avg rating: 3.0 | — | — | 1,078 major competitor apps |
| create | 66 | 100 | 69 | 85 93,845 competing apps Median installs: 45,191 Avg rating: 3.0 | — | — | 13,574 major competitor apps |
| fast | 68 | 100 | 61 | 81 56,216 competing apps Median installs: 44,906 Avg rating: 3.0 | — | — | 7,690 major competitor apps |
| integration | 72 | 100 | 48 | 63 4,736 competing apps Median installs: 22,988 Avg rating: 2.7 | — | — | 362 major competitor apps |
App Description
Easy and fast ordering, improved customization, and an enhanced guest experience
○ Personalized ordering: Guests will be able to create and save their favorite orders, as well as receive personalized recommendations based on their previous order history and saved preferences.
○ Higher levels of customization: Guests will be able to customize their orders to their liking, with more options than ever before!
○ Seamless integration with Applebee’s Carside To Go and Delivery: Guests will be able to place their orders through this app and enjoy the convenience of pickup with Carside To Go, or have their order delivered to their door.