Empower®
ASO Keyword Dashboard
Tracking 143 keywords for Empower® in Google Play
Empower® tracks 143 keywords (9 keywords rank; 134 need traction). Key metrics: 0% top-10 coverage, opportunity 69.8, difficulty 47.3, best rank 14.
Retirement plan, IRA, retail and HSA customers serviced by Empower.
Tracked keywords
143
9 ranked • 134 not ranking yet
Top 10 coverage
0%
Best rank 14 • Latest leader —
Avg opportunity
69.8
Top keyword: upon
Avg difficulty
47.3
Lower scores indicate easier wins
Opportunity leaders
- 67.5
upon
Opportunity: 73.0 • Difficulty: 44.4 • Rank —
Competitors: 753
- 68.3
certain
Opportunity: 73.0 • Difficulty: 59.6 • Rank —
Competitors: 1,225
- 68.6
material
Opportunity: 73.0 • Difficulty: 43.7 • Rank —
Competitors: 658
- 67.7
intended
Opportunity: 73.0 • Difficulty: 56.3 • Rank —
Competitors: 786
- 67.6
compare
Opportunity: 73.0 • Difficulty: 49.7 • Rank —
Competitors: 1,171
Unranked opportunities
upon
Opportunity: 73.0 • Difficulty: 44.4 • Competitors: 753
certain
Opportunity: 73.0 • Difficulty: 59.6 • Competitors: 1,225
material
Opportunity: 73.0 • Difficulty: 43.7 • Competitors: 658
intended
Opportunity: 73.0 • Difficulty: 56.3 • Competitors: 786
compare
Opportunity: 73.0 • Difficulty: 49.7 • Competitors: 1,171
High competition keywords
free
Total apps: 173,844 • Major competitors: 23,343
Latest rank: — • Difficulty: 64.4
time
Total apps: 170,577 • Major competitors: 19,592
Latest rank: — • Difficulty: 64.6
best
Total apps: 131,644 • Major competitors: 18,001
Latest rank: — • Difficulty: 63.2
access
Total apps: 126,428 • Major competitors: 11,667
Latest rank: — • Difficulty: 66.6
help
Total apps: 123,065 • Major competitors: 14,840
Latest rank: — • Difficulty: 66.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| individual | 71 | 100 | 54 | 71 15,144 competing apps Median installs: 20,930 Avg rating: 2.6 | 14 | 14 | 1,085 major competitor apps |
| accounts | 72 | 100 | 67 | 69 10,702 competing apps Median installs: 32,846 Avg rating: 3.2 | 59 | 59 | 1,303 major competitor apps |
| personal | 67 | 100 | 62 | 82 60,197 competing apps Median installs: 33,210 Avg rating: 2.9 | 64 | 64 | 6,497 major competitor apps |
| financial | 71 | 100 | 49 | 73 18,632 competing apps Median installs: 30,680 Avg rating: 2.8 | 83 | 83 | 1,790 major competitor apps |
| experience | 65 | 100 | 63 | 87 118,077 competing apps Median installs: 39,819 Avg rating: 2.9 | 105 | 92 | 15,561 major competitor apps |
| professional | 69 | 100 | 55 | 77 31,061 competing apps Median installs: 34,014 Avg rating: 2.8 | 100 | 99 | 3,662 major competitor apps |
| based | 67 | 100 | 63 | 82 67,175 competing apps Median installs: 30,073 Avg rating: 2.9 | 110 | 109 | 6,592 major competitor apps |
| users | 67 | 100 | 60 | 82 59,104 competing apps Median installs: 30,976 Avg rating: 2.8 | 117 | 112 | 6,026 major competitor apps |
| log | 71 | 100 | 50 | 72 15,536 competing apps Median installs: 36,792 Avg rating: 2.9 | 150 | 145 | 1,745 major competitor apps |
| free | 64 | 100 | 64 | 90 173,844 competing apps Median installs: 46,597 Avg rating: 3.1 | — | — | 23,343 major competitor apps |
| best | 65 | 100 | 63 | 87 131,644 competing apps Median installs: 43,740 Avg rating: 2.9 | — | — | 18,001 major competitor apps |
| level | 68 | 100 | 60 | 80 47,860 competing apps Median installs: 42,032 Avg rating: 3.1 | — | — | 6,533 major competitor apps |
| budgeting | 69 | 100 | 47 | 47 569 competing apps Median installs: 32,628 Avg rating: 3.2 | — | — | 62 major competitor apps |
| focus | 71 | 100 | 59 | 73 18,611 competing apps Median installs: 23,658 Avg rating: 2.9 | — | — | 1,710 major competitor apps |
| investing | 71 | 100 | 41 | 57 2,164 competing apps Median installs: 49,462 Avg rating: 2.9 | — | — | 285 major competitor apps |
| member | 72 | 100 | 45 | 69 11,075 competing apps Median installs: 27,810 Avg rating: 2.8 | — | — | 997 major competitor apps |
| product | 71 | 100 | 51 | 74 20,165 competing apps Median installs: 31,040 Avg rating: 2.6 | — | — | 2,102 major competitor apps |
| designed | 66 | 100 | 57 | 85 96,808 competing apps Median installs: 27,484 Avg rating: 2.8 | — | — | 9,110 major competitor apps |
| secure | 69 | 100 | 66 | 78 35,889 competing apps Median installs: 30,578 Avg rating: 2.9 | — | — | 4,055 major competitor apps |
| life | 68 | 100 | 60 | 81 51,898 competing apps Median installs: 37,300 Avg rating: 2.9 | — | — | 6,276 major competitor apps |
| time | 64 | 100 | 65 | 89 170,577 competing apps Median installs: 33,133 Avg rating: 2.9 | — | — | 19,592 major competitor apps |
| provide | 67 | 100 | 55 | 82 61,536 competing apps Median installs: 28,348 Avg rating: 2.7 | — | — | 5,453 major competitor apps |
| help | 65 | 100 | 66 | 87 123,065 competing apps Median installs: 36,787 Avg rating: 3.0 | — | — | 14,840 major competitor apps |
| company | 71 | 100 | 48 | 72 17,480 competing apps Median installs: 21,812 Avg rating: 2.5 | — | — | 1,330 major competitor apps |
| giving | 72 | 100 | 54 | 71 13,929 competing apps Median installs: 31,475 Avg rating: 2.9 | — | — | 1,445 major competitor apps |
App Description
Retirement plan, IRA, retail and HSA customers serviced by Empower.
You’re just a few taps away from downloading the app that Forbes gave 4.5/5 stars, describing its features as the “Best for Tracking Net Worth”.
According to CNBC, “If you’re looking for an app that lays out all your income and expenses while giving you access to professional investment advice, Empower may be the budgeting tool you’re looking for. **”
Get the industry-leading tools designed to help you map out your financial dreams and take the steps to reach them:
- Plan for retirement
- Adjust & compare scenarios
- Simulate recessions
- See all your accounts in one place
- Check for allocation imbalances
- Tackle debt
- Build an emergency fund
- Set & track budgets
- Secure your data with biometric and multi-factor authentication
- And more
Spend less time sorting through spreadsheets, filling out ledgers, and doublechecking individual accounts.
Experience more freedom to focus on what you enjoy. Financial clarity starts with the free Empower Dashboard.
Download today.
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*Testimonials may not be representative of the experience of other individuals and are not a guarantee of future performance or success.
**Sources: Forbes, March 2025; CNBC, January 2025.
Securities, when presented, are offered and/or distributed by Empower Financial Services, Inc. (EFSI), Member FINRA/SIPC. EFSI is an affiliate of Empower Retirement, LLC; Empower Funds, Inc.; and registered investment adviser Empower Advisory Group, LLC. This material is for informational purposes only and is not intended to provide investment, legal, or tax recommendations or advice.
Advisory services are provided for a fee by Empower Advisory Group, LLC (EAG). EAG is a registered investment adviser with the Securities and Exchange Commission (SEC) and an indirect subsidiary of Empower Annuity Insurance Company of America. Registration does not imply a certain level of skill or training. Investing involves risk. Past performance is not indicative of future returns. You may lose money. Advisory fees are calculated based upon the amount of assets being managed (as detailed further in the Empower Advisory Group, LLC Form ADV).
“EMPOWER” and all associated logos and product names are trademarks of Empower Annuity Insurance Company of America.
©2025 Empower Annuity Insurance Company of America. All rights reserved.
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