Roku Smart Home

Roku Smart Home
Roku Smart Home
Developer: Roku, Inc. &
Category: House & Home
3.3M installs
50.2K ratings
+7.7K weekly installs
trend steady
+68K monthly installs
trend steady
Roku Smart Home icon

ASO Keyword Dashboard

Tracking 102 keywords for Roku Smart Home in Google Play

Developer: Roku, Inc. & its affiliates Category: house_and_home Rating: 4.35

Roku Smart Home tracks 102 keywords (4 keywords rank; 98 need traction). Key metrics: 0% top-10 coverage, opportunity 68.6, difficulty 53.3, best rank 24.

Set up your devices, customize settings, and monitor your home—from anywhere

Tracked keywords

102

4  ranked •  98  not ranking yet

Top 10 coverage

0%

Best rank 24 • Latest leader —

Avg opportunity

68.6

Top keyword: house

Avg difficulty

53.3

Lower scores indicate easier wins

Opportunity leaders

  • house

    Opportunity: 73.0 • Difficulty: 49.1 • Rank —

    Competitors: 1,581

    68.6
  • filter

    Opportunity: 73.0 • Difficulty: 63.3 • Rank —

    Competitors: 1,410

    68.4
  • rules

    Opportunity: 73.0 • Difficulty: 48.4 • Rank —

    Competitors: 1,327

    68.4
  • privacy policy

    Opportunity: 72.0 • Difficulty: 50.1 • Rank 129

    Competitors: 750

    63.5
  • subscription

    Opportunity: 72.0 • Difficulty: 60.0 • Rank —

    Competitors: 1,608

    70.4

Unranked opportunities

  • house

    Opportunity: 73.0 • Difficulty: 49.1 • Competitors: 1,581

  • filter

    Opportunity: 73.0 • Difficulty: 63.3 • Competitors: 1,410

  • rules

    Opportunity: 73.0 • Difficulty: 48.4 • Competitors: 1,327

  • subscription

    Opportunity: 72.0 • Difficulty: 60.0 • Competitors: 1,608

  • storage

    Opportunity: 72.0 • Difficulty: 70.2 • Competitors: 1,739

High competition keywords

  • mobile

    Total apps: 113,294 • Major competitors: 10,537

    Latest rank: — • Difficulty: 60.5

  • simple

    Total apps: 106,353 • Major competitors: 11,187

    Latest rank: — • Difficulty: 59.1

  • easily

    Total apps: 96,583 • Major competitors: 10,194

    Latest rank: — • Difficulty: 64.6

  • create

    Total apps: 93,845 • Major competitors: 13,574

    Latest rank: — • Difficulty: 69.1

  • way

    Total apps: 89,339 • Major competitors: 10,854

    Latest rank: — • Difficulty: 61.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
smart681006380

46,851 competing apps

Median installs: 34,670

Avg rating: 2.9

2424

5,609

major competitor apps

never671006081

57,272 competing apps

Median installs: 41,328

Avg rating: 3.1

4949

7,845

major competitor apps

customize691006477

33,409 competing apps

Median installs: 51,391

Avg rating: 3.2

117117

5,307

major competitor apps

privacy policy721005064

5,211 competing apps

Median installs: 51,505

Avg rating: 3.1

129128

750

major competitor apps

chat701006275

24,682 competing apps

Median installs: 47,105

Avg rating: 2.9

3,579

major competitor apps

cloud storage691007050

856 competing apps

Median installs: 56,204

Avg rating: 3.3

164

major competitor apps

security701006474

22,681 competing apps

Median installs: 36,021

Avg rating: 2.8

2,764

major competitor apps

notifications691006377

33,158 competing apps

Median installs: 22,800

Avg rating: 2.8

2,906

major competitor apps

subscription721006070

13,189 competing apps

Median installs: 37,326

Avg rating: 3.0

1,608

major competitor apps

change681005580

48,309 competing apps

Median installs: 42,177

Avg rating: 3.0

6,101

major competitor apps

device681007281

52,389 competing apps

Median installs: 37,519

Avg rating: 3.0

6,390

major competitor apps

place691005778

37,575 competing apps

Median installs: 32,284

Avg rating: 2.9

4,364

major competitor apps

live671006381

57,913 competing apps

Median installs: 32,026

Avg rating: 3.0

6,601

major competitor apps

save671006583

75,490 competing apps

Median installs: 41,387

Avg rating: 3.0

9,726

major competitor apps

storage721007070

12,008 competing apps

Median installs: 50,538

Avg rating: 3.0

1,739

major competitor apps

control681005981

56,251 competing apps

Median installs: 34,640

Avg rating: 2.8

6,945

major competitor apps

way661006185

89,339 competing apps

Median installs: 36,402

Avg rating: 3.0

10,854

major competitor apps

mobile651006086

113,294 competing apps

Median installs: 25,796

Avg rating: 2.8

10,537

major competitor apps

customizable711005472

16,056 competing apps

Median installs: 38,582

Avg rating: 3.4

2,108

major competitor apps

video681006779

44,741 competing apps

Median installs: 49,603

Avg rating: 2.9

6,431

major competitor apps

motion711005062

4,015 competing apps

Median installs: 49,305

Avg rating: 3.1

633

major competitor apps

products701005876

26,531 competing apps

Median installs: 29,150

Avg rating: 2.5

2,907

major competitor apps

group711006373

19,138 competing apps

Median installs: 24,928

Avg rating: 2.7

1,759

major competitor apps

monitor711004873

19,087 competing apps

Median installs: 23,470

Avg rating: 2.8

1,617

major competitor apps

quickly681006980

51,305 competing apps

Median installs: 33,814

Avg rating: 2.8

5,661

major competitor apps

102 keywords
1 of 5

App Description

Set up your devices, customize settings, and monitor your home—from anywhere

The simple way to a smarter home. The Roku Smart Home mobile app is the only smart home manager you need for your Roku Smart Home devices—indoor and outdoor home security cameras, video doorbells, smart bulbs, smart light strips, smart plugs, and more. Easily set up your smart home devices, customize your settings, and more all in the Roku Smart Home device manager. See all your devices in one place and group them to control your entire house at once.

The Roku Smart Home mobile app is your one and only home camera app. With your smart home manager, you can easily set up Roku home security cameras and video doorbells and customize camera settings in a tap. Monitor your home from anywhere in the app—get instant motion or sound notifications when there’s activity, pull up live footage from your home security camera or video doorbell, and even have a chat with two-way audio. You can customize notifications and motion detection zones, so you only get the alerts you want. With a Roku Smart Home subscription, you can unlock cloud storage and view motion-triggered recordings for up to 14 days. Also included in the subscription is smart detection, which identifies people, pets, packages, and cars and allows you to filter alerts—so you only get the ones you decide are important.* Home security has never been this easy.

Roku smart lights brighten up any space in your home with customizable LED bulbs and smart light strips. Your smart home manager also allows you to quickly and easily customize light settings for your smart bulbs and smart light strips with a tap. Change colors, save custom presets, adjust brightness, and create rules that put your lights on your schedule—even when you’re not home.

With Roku smart plugs, control indoor lamps, outdoor holiday lights, or any compatible device remotely in the app. Customize your plug’s settings in your smart home manager to give your home power when you need it. Create custom schedules for your plugs to switch on or off. You’re in full control.

When it comes to installing your smart home devices, your smart home manager makes setup a breeze. All Roku Smart Home products have a surprisingly simple guided setup in the Roku Smart Home mobile app.

*Sign up for Roku Smart Home subscription by logging into your Roku account.
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