The RIDE - MBTA
ASO Keyword Dashboard
Tracking 12 keywords for The RIDE - MBTA in Google Play
The RIDE - MBTA tracks 12 keywords (2 keywords rank; 10 need traction). Key metrics: 50% top-10 coverage, opportunity 69.2, difficulty 50.1, best rank 3.
The MBTA’s paratransit service
Tracked keywords
12
2 ranked • 10 not ranking yet
Top 10 coverage
50%
Best rank 3 • Latest leader 13
Avg opportunity
69.2
Top keyword: rides
Avg difficulty
50.1
Lower scores indicate easier wins
Opportunity leaders
- 60.0
rides
Opportunity: 74.0 • Difficulty: 39.3 • Rank 13
Competitors: 213
- 64.7
funds
Opportunity: 74.0 • Difficulty: 41.0 • Rank —
Competitors: 530
- 67.4
ride
Opportunity: 73.0 • Difficulty: 46.8 • Rank 3
Competitors: 1,476
- 73.1
profile
Opportunity: 71.0 • Difficulty: 50.7 • Rank —
Competitors: 1,748
- 72.2
vehicle
Opportunity: 71.0 • Difficulty: 45.8 • Rank —
Competitors: 1,807
Unranked opportunities
funds
Opportunity: 74.0 • Difficulty: 41.0 • Competitors: 530
profile
Opportunity: 71.0 • Difficulty: 50.7 • Competitors: 1,748
vehicle
Opportunity: 71.0 • Difficulty: 45.8 • Competitors: 1,807
book
Opportunity: 68.0 • Difficulty: 50.1 • Competitors: 2,437
service
Opportunity: 67.0 • Difficulty: 53.8 • Competitors: 5,770
High competition keywords
way
Total apps: 207,131 • Major competitors: 11,487
Latest rank: — • Difficulty: 55.5
track
Total apps: 197,217 • Major competitors: 6,266
Latest rank: — • Difficulty: 53.3
manage
Total apps: 187,474 • Major competitors: 7,313
Latest rank: — • Difficulty: 55.0
allows
Total apps: 177,209 • Major competitors: 6,475
Latest rank: — • Difficulty: 52.9
add
Total apps: 147,063 • Major competitors: 9,301
Latest rank: — • Difficulty: 56.8
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| ride | 73 | 100 | 47 | 67 17,206 competing apps Median installs: 2,380 Avg rating: 3.9 | 3 | 3 | 1,476 major competitor apps |
| rides | 74 | 100 | 39 | 60 5,882 competing apps Median installs: 730 Avg rating: 4.0 | 13 | 13 | 213 major competitor apps |
| manage | 66 | 100 | 55 | 84 187,474 competing apps Median installs: 757 Avg rating: 3.9 | — | — | 7,313 major competitor apps |
| profile | 71 | 100 | 51 | 73 39,161 competing apps Median installs: 1,038 Avg rating: 3.9 | — | — | 1,748 major competitor apps |
| way | 66 | 100 | 56 | 85 207,131 competing apps Median installs: 1,976 Avg rating: 4.0 | — | — | 11,487 major competitor apps |
| service | 67 | 100 | 54 | 82 134,594 competing apps Median installs: 1,412 Avg rating: 3.9 | — | — | 5,770 major competitor apps |
| track | 66 | 100 | 53 | 84 197,217 competing apps Median installs: 584 Avg rating: 4.0 | — | — | 6,266 major competitor apps |
| vehicle | 71 | 100 | 46 | 72 34,342 competing apps Median installs: 1,706 Avg rating: 3.8 | — | — | 1,807 major competitor apps |
| book | 68 | 100 | 50 | 79 89,138 competing apps Median installs: 893 Avg rating: 4.1 | — | — | 2,437 major competitor apps |
| allows | 67 | 100 | 53 | 84 177,209 competing apps Median installs: 1,465 Avg rating: 3.9 | — | — | 6,475 major competitor apps |
| add | 67 | 100 | 57 | 82 147,063 competing apps Median installs: 2,894 Avg rating: 4.0 | — | — | 9,301 major competitor apps |
| funds | 74 | 100 | 41 | 65 11,544 competing apps Median installs: 3,133 Avg rating: 4.1 | — | — | 530 major competitor apps |
App Description
The MBTA’s paratransit service
