Standard Life UK
ASO Keyword Dashboard
Tracking 191 keywords for Standard Life UK in Google Play
Standard Life UK tracks 191 keywords (1 keyword ranks; 190 need traction). Key metrics: 0% top-10 coverage, opportunity 69.0, difficulty 51.7, best rank 17.
Manage your money on the go with the Standard Life app
Tracked keywords
191
1 ranked • 190 not ranking yet
Top 10 coverage
0%
Best rank 17 • Latest leader 17
Avg opportunity
69.0
Top keyword: standard
Avg difficulty
51.7
Lower scores indicate easier wins
Opportunity leaders
- 68.5
standard
Opportunity: 73.0 • Difficulty: 53.1 • Rank 17
Competitors: 1,127
- 67.7
discounts
Opportunity: 73.0 • Difficulty: 48.7 • Rank —
Competitors: 1,178
- 67.7
needed
Opportunity: 73.0 • Difficulty: 49.9 • Rank —
Competitors: 968
- 68.5
make sure
Opportunity: 73.0 • Difficulty: 55.3 • Rank —
Competitors: 1,710
- 68.2
might
Opportunity: 73.0 • Difficulty: 58.7 • Rank —
Competitors: 1,378
Unranked opportunities
discounts
Opportunity: 73.0 • Difficulty: 48.7 • Competitors: 1,178
needed
Opportunity: 73.0 • Difficulty: 49.9 • Competitors: 968
make sure
Opportunity: 73.0 • Difficulty: 55.3 • Competitors: 1,710
might
Opportunity: 73.0 • Difficulty: 58.7 • Competitors: 1,378
paid
Opportunity: 73.0 • Difficulty: 58.3 • Competitors: 1,246
High competition keywords
new
Total apps: 193,474 • Major competitors: 25,823
Latest rank: — • Difficulty: 65.7
make
Total apps: 163,352 • Major competitors: 21,922
Latest rank: — • Difficulty: 65.0
like
Total apps: 150,415 • Major competitors: 21,531
Latest rank: — • Difficulty: 68.5
access
Total apps: 126,428 • Major competitors: 11,667
Latest rank: — • Difficulty: 66.6
help
Total apps: 123,065 • Major competitors: 14,840
Latest rank: — • Difficulty: 66.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| standard | 73 | 100 | 53 | 69 10,269 competing apps Median installs: 34,526 Avg rating: 3.0 | 17 | 17 | 1,127 major competitor apps |
| top | 68 | 100 | 65 | 80 46,866 competing apps Median installs: 46,978 Avg rating: 3.0 | — | — | 7,127 major competitor apps |
| new | 64 | 100 | 66 | 90 193,474 competing apps Median installs: 42,470 Avg rating: 3.0 | — | — | 25,823 major competitor apps |
| online | 66 | 100 | 61 | 84 80,029 competing apps Median installs: 33,297 Avg rating: 2.8 | — | — | 9,770 major competitor apps |
| discounts | 73 | 100 | 49 | 68 9,154 competing apps Median installs: 35,696 Avg rating: 2.6 | — | — | 1,178 major competitor apps |
| change | 68 | 100 | 55 | 80 48,309 competing apps Median installs: 42,177 Avg rating: 3.0 | — | — | 6,101 major competitor apps |
| changes | 72 | 100 | 50 | 70 12,399 competing apps Median installs: 32,219 Avg rating: 2.9 | — | — | 1,225 major competitor apps |
| page | 72 | 100 | 52 | 71 13,904 competing apps Median installs: 37,180 Avg rating: 2.9 | — | — | 1,547 major competitor apps |
| right | 67 | 100 | 66 | 83 68,533 competing apps Median installs: 35,866 Avg rating: 3.0 | — | — | 8,317 major competitor apps |
| customer | 70 | 100 | 54 | 76 26,928 competing apps Median installs: 29,460 Avg rating: 2.6 | — | — | 2,733 major competitor apps |
| order | 68 | 100 | 55 | 79 44,242 competing apps Median installs: 25,117 Avg rating: 2.7 | — | — | 4,188 major competitor apps |
| try | 68 | 100 | 62 | 79 44,524 competing apps Median installs: 62,670 Avg rating: 3.2 | — | — | 7,600 major competitor apps |
| device | 68 | 100 | 72 | 81 52,389 competing apps Median installs: 37,519 Avg rating: 3.0 | — | — | 6,390 major competitor apps |
| make | 64 | 100 | 65 | 89 163,352 competing apps Median installs: 42,108 Avg rating: 3.0 | — | — | 21,922 major competitor apps |
| via | 68 | 100 | 58 | 81 54,601 competing apps Median installs: 29,805 Avg rating: 2.7 | — | — | 5,243 major competitor apps |
| support | 67 | 100 | 60 | 83 68,575 competing apps Median installs: 34,249 Avg rating: 3.0 | — | — | 7,371 major competitor apps |
| experience | 65 | 100 | 63 | 87 118,077 competing apps Median installs: 39,819 Avg rating: 2.9 | — | — | 15,561 major competitor apps |
| contact | 67 | 100 | 58 | 82 58,884 competing apps Median installs: 30,986 Avg rating: 2.8 | — | — | 5,729 major competitor apps |
| within | 68 | 100 | 56 | 80 45,953 competing apps Median installs: 29,549 Avg rating: 2.8 | — | — | 4,617 major competitor apps |
| information | 66 | 100 | 59 | 86 101,893 competing apps Median installs: 23,675 Avg rating: 2.6 | — | — | 7,805 major competitor apps |
| management | 69 | 100 | 52 | 77 32,852 competing apps Median installs: 18,996 Avg rating: 2.5 | — | — | 2,393 major competitor apps |
| manage | 67 | 100 | 62 | 82 61,484 competing apps Median installs: 27,358 Avg rating: 2.9 | — | — | 6,560 major competitor apps |
| payment | 69 | 100 | 53 | 76 29,462 competing apps Median installs: 30,186 Avg rating: 2.5 | — | — | 3,270 major competitor apps |
| limited | 72 | 100 | 52 | 71 14,801 competing apps Median installs: 42,546 Avg rating: 3.2 | — | — | 1,812 major competitor apps |
| secure | 69 | 100 | 66 | 78 35,889 competing apps Median installs: 30,578 Avg rating: 2.9 | — | — | 4,055 major competitor apps |
App Description
Manage your money on the go with the Standard Life app
The Standard Life app includes great features which can help you manage your money on the go.
Our App provides the ability to:
- Manage your pension payments: increase, setup, stop & reduce
- Top up your pension
- View recent transactions
- View the value of your plan(s), fund performance and daily fund changes
- Manage your beneficiaries
- Update your retirement date
- Transfer in other pensions
- Change your investments
- Withdraw cash if aged 55 or over
- View charges & discounts on your pension plan
Send and receive secure messages with attachments via the mailbox and there is an option to be notified when you receive a new message.
Why not try our retirement income tool to see what your retirement could look like in 5 minutes and explore your options.
We aim to provide access to the features listed wherever possible, but not all products are supported
Help and support
You can access FAQs from our Help page or send us a secure message about your plan from our Mailbox page.
If you run into any issues with the App let us know at:
mobile-app@standardlife.com
Feedback
We are always updating the App with new features and tools. We want to hear from you - you can leave us a review or leave feedback in the App within the help section.
Getting started
You must be a customer with us to use the App. If you are not registered for online servicing you can do this on the App. Once you are logged in you can choose to set a passcode, fingerprint or facial recognition if your device allows.
Additional information
The Standard Life app is not available for WRAP products and Aberdeen Standard Capital customers.
Some With Profits Policies, along with some of our Bonds and Investment Fund products cannot be viewed.
Transferring other pensions won’t be right for everyone.
Payments and withdrawals:
Not all products support payments through the app and you may be prompted to contact us or your employer if you have a workplace pension. Any changes to regular payments will come from the bank account that you have set up with us.
When making payments, topping up or amending a regular payment it’s important to note that investment returns aren't guaranteed. The value of your investment can go down as well as up and may be worth less than you paid in.
Cookie policy:
Cookies do many different jobs like storing your preferences, helping you navigate effectively, and improving your overall experience of a website or app. Cookies make the interaction between you and the app quicker and easier. For example, a cookie might store information so you don't have to keep entering it.
Some cookies are needed to make our app work and keep it secure so they can't be turned off. These are classed as ‘essential’ cookies. Others are optional and you can change your preferences. These are classed as 'experience and insight' cookies.
Who we are:
Phoenix Life Limited, trading name as Standard Life, is registered in England and Wales (1016269)
at 10 Brindleyplace, Birmingham, B1 2JB Phoenix Life Limited is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential
Regulation Authority.
Phoenix Life Limited uses the Standard Life brand, name and logo under licence from Phoenix Group
Management Services Limited.
©2025 Phoenix Group Management Services Limited. All rights reserved