Starling - Mobile Banking
ASO Keyword Dashboard
Tracking 113 keywords for Starling - Mobile Banking in Google Play
Starling - Mobile Banking tracks 113 keywords (4 keywords rank; 109 need traction). Key metrics: 0% top-10 coverage, opportunity 70.5, difficulty 45.6, best rank 35.
Manage your money with Starling’s mobile banking app for personal and business.
Tracked keywords
113
4 ranked • 109 not ranking yet
Top 10 coverage
0%
Best rank 35 • Latest leader —
Avg opportunity
70.5
Top keyword: provider
Avg difficulty
45.6
Lower scores indicate easier wins
Opportunity leaders
- 65.6
provider
Opportunity: 74.0 • Difficulty: 45.1 • Rank —
Competitors: 444
- 62.2
mobile banking
Opportunity: 74.0 • Difficulty: 38.8 • Rank —
Competitors: 337
- 61.1
conduct
Opportunity: 74.0 • Difficulty: 38.7 • Rank —
Competitors: 245
- 64.6
spending
Opportunity: 74.0 • Difficulty: 41.3 • Rank —
Competitors: 730
- 60.8
fruit
Opportunity: 74.0 • Difficulty: 40.3 • Rank —
Competitors: 443
Unranked opportunities
provider
Opportunity: 74.0 • Difficulty: 45.1 • Competitors: 444
mobile banking
Opportunity: 74.0 • Difficulty: 38.8 • Competitors: 337
conduct
Opportunity: 74.0 • Difficulty: 38.7 • Competitors: 245
spending
Opportunity: 74.0 • Difficulty: 41.3 • Competitors: 730
fruit
Opportunity: 74.0 • Difficulty: 40.3 • Competitors: 443
High competition keywords
free
Total apps: 315,041 • Major competitors: 24,095
Latest rank: — • Difficulty: 58.7
mobile
Total apps: 280,245 • Major competitors: 11,030
Latest rank: — • Difficulty: 55.7
enjoy
Total apps: 274,511 • Major competitors: 19,862
Latest rank: — • Difficulty: 57.4
best
Total apps: 250,470 • Major competitors: 18,391
Latest rank: — • Difficulty: 57.5
simple
Total apps: 249,743 • Major competitors: 12,064
Latest rank: — • Difficulty: 55.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| bank | 71 | 100 | 47 | 72 33,580 competing apps Median installs: 5,146 Avg rating: 2.7 | 35 | 35 | 2,449 major competitor apps |
| banking | 73 | 100 | 44 | 68 18,312 competing apps Median installs: 3,884 Avg rating: 3.1 | 35 | 35 | 1,141 major competitor apps |
| starting | 72 | 100 | 46 | 70 25,413 competing apps Median installs: 2,837 Avg rating: 2.5 | 50 | 50 | 1,531 major competitor apps |
| account | 68 | 100 | 54 | 79 92,466 competing apps Median installs: 2,093 Avg rating: 2.6 | — | 86 | 4,917 major competitor apps |
| free | 65 | 100 | 59 | 88 315,041 competing apps Median installs: 5,777 Avg rating: 2.7 | — | — | 24,095 major competitor apps |
| best | 66 | 100 | 57 | 86 250,470 competing apps Median installs: 4,208 Avg rating: 2.6 | — | — | 18,391 major competitor apps |
| online | 66 | 100 | 55 | 84 193,969 competing apps Median installs: 1,519 Avg rating: 2.4 | — | — | 10,143 major competitor apps |
| card | 69 | 100 | 50 | 77 68,557 competing apps Median installs: 4,435 Avg rating: 2.7 | — | — | 4,927 major competitor apps |
| notifications | 68 | 100 | 53 | 80 100,171 competing apps Median installs: 760 Avg rating: 2.3 | — | — | 3,085 major competitor apps |
| change | 68 | 100 | 52 | 79 89,575 competing apps Median installs: 4,867 Avg rating: 2.6 | — | — | 6,332 major competitor apps |
| enjoy | 65 | 100 | 57 | 87 274,511 competing apps Median installs: 3,436 Avg rating: 2.6 | — | — | 19,862 major competitor apps |
| phone | 67 | 100 | 60 | 83 150,575 competing apps Median installs: 3,560 Avg rating: 2.6 | — | — | 9,405 major competitor apps |
| support | 67 | 100 | 55 | 83 164,701 competing apps Median installs: 1,612 Avg rating: 2.6 | — | — | 7,885 major competitor apps |
| learn | 67 | 100 | 55 | 82 141,355 competing apps Median installs: 2,298 Avg rating: 2.5 | — | — | 7,061 major competitor apps |
| ring | 73 | 100 | 39 | 58 4,630 competing apps Median installs: 4,003 Avg rating: 2.5 | — | — | 372 major competitor apps |
| save | 67 | 100 | 58 | 83 153,786 competing apps Median installs: 3,526 Avg rating: 2.6 | — | — | 10,271 major competitor apps |
| manage | 66 | 100 | 55 | 84 182,146 competing apps Median installs: 744 Avg rating: 2.4 | — | — | 7,109 major competitor apps |
| payment | 69 | 100 | 50 | 78 80,275 competing apps Median installs: 989 Avg rating: 2.2 | — | — | 3,428 major competitor apps |
| limited | 72 | 100 | 49 | 71 28,696 competing apps Median installs: 4,786 Avg rating: 2.8 | — | — | 1,980 major competitor apps |
| people | 68 | 100 | 54 | 80 102,097 competing apps Median installs: 2,936 Avg rating: 2.5 | — | — | 5,728 major competitor apps |
| way | 66 | 100 | 56 | 85 203,296 competing apps Median installs: 1,967 Avg rating: 2.5 | — | — | 11,327 major competitor apps |
| money | 70 | 100 | 49 | 76 57,169 competing apps Median installs: 4,771 Avg rating: 2.8 | — | — | 4,425 major competitor apps |
| available | 66 | 100 | 58 | 84 194,534 competing apps Median installs: 2,770 Avg rating: 2.5 | — | — | 10,380 major competitor apps |
| london | 72 | 100 | 34 | 53 2,153 competing apps Median installs: 1,445 Avg rating: 2.5 | — | — | 121 major competitor apps |
| international | 71 | 100 | 47 | 73 36,092 competing apps Median installs: 2,048 Avg rating: 2.3 | — | — | 1,978 major competitor apps |
App Description
Manage your money with Starling’s mobile banking app for personal and business.
Apply for a bank account online in minutes - for free - from your phone, and join the millions who have already discovered the better way to bank.
What's in it for you?
No overseas fees
• We won't charge you a penny for using your card abroad, or for withdrawing cash at an ATM.
• We'll give you the Mastercard exchange rate, and won't add anything on top.
• Get notifications in the local currency, and in GBP.
Better budgeting
• Use Spaces to set money aside in a virtual change jar. Personalise with pictures, set a target, and track your progress.
• Get instant payment notifications and track your balance in real-time
• Learn where your money goes, and how to make savings, with Spending Insights
• Use Bills Manager to set aside money for your bills. It means your main balance will only show you what's actually available for day-to-day spending.
• Save on autopilot - automatically round up payments to the nearest pound and put away the spare change.
Pay and get paid seamlessly
• Owed money? Send a simple link to get paid back.
• Enjoy easy international transfers to 34 countries from your app – no hidden fees or exchange rate markups
• Pay people instantly in-app – no fiddly card reader needed
• Deposit cheques digitally from your phone and pay in cash at the Post Office.
Keep your money safe
• Your money is covered up to £120,000 by the Financial Services Compensation Scheme
• With 24/7 in-app support from real humans in the UK, we're always here to help
• Lock your card in-app and turn settings on and off, such as contactless, online, gambling and swipe payments
Business banking
No monthly fees. Get mobile and web banking access, 24/7 support and simplified accounting. Deposit cash at the Post Office from as little as £3, and deposit cheques in-app by taking a photo. Automate your expenses, ring-fence money for bills, keep track of invoices with instant payment notifications and spot where your business is spending with smart analytics. Voted Best Business Banking Provider 2023.
The joint bank account
Manage collective household expenses or set aside money together; our joint account simplifies shared spending. Get instant payment notifications, track your spending with Insights, budget together and make important payments from one account.
Banking for the whole family, all in one app
Kite is our free debit card and app for 6-15 year olds. It's built seamlessly into the adult's Starling account (personal or joint) for better visibility and control.
Starling Bank Limited (trading as Starling) is registered in England and Wales (No. 09092149), 5th Floor London Fruit And Wool Exchange, 1 Duval Square, London, United Kingdom, E1 6PW. We are authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority under registration number 730166.
