Starling - Mobile Banking
ASO Keyword Dashboard
Tracking 194 keywords for Starling - Mobile Banking in Google Play
Starling - Mobile Banking tracks 194 keywords (4 keywords rank; 190 need traction). Key metrics: 0% top-10 coverage, opportunity 68.6, difficulty 48.7, best rank 35.
Manage your money with Starling’s mobile banking app for personal and business.
Tracked keywords
194
4 ranked • 190 not ranking yet
Top 10 coverage
0%
Best rank 35 • Latest leader 35
Avg opportunity
68.6
Top keyword: banking
Avg difficulty
48.7
Lower scores indicate easier wins
Opportunity leaders
- 68.1
banking
Opportunity: 73.0 • Difficulty: 46.8 • Rank 35
Competitors: 1,071
- 67.6
post
Opportunity: 73.0 • Difficulty: 52.6 • Rank —
Competitors: 1,049
- 67.9
charge
Opportunity: 73.0 • Difficulty: 46.3 • Rank —
Competitors: 1,120
- 68.1
often
Opportunity: 73.0 • Difficulty: 49.9 • Rank —
Competitors: 755
- 68.6
keep track
Opportunity: 73.0 • Difficulty: 54.7 • Rank —
Competitors: 972
Unranked opportunities
post
Opportunity: 73.0 • Difficulty: 52.6 • Competitors: 1,049
charge
Opportunity: 73.0 • Difficulty: 46.3 • Competitors: 1,120
often
Opportunity: 73.0 • Difficulty: 49.9 • Competitors: 755
keep track
Opportunity: 73.0 • Difficulty: 54.7 • Competitors: 972
anything
Opportunity: 73.0 • Difficulty: 52.2 • Competitors: 1,521
High competition keywords
free
Total apps: 173,844 • Major competitors: 23,343
Latest rank: — • Difficulty: 64.4
make
Total apps: 163,352 • Major competitors: 21,922
Latest rank: — • Difficulty: 65.0
easy
Total apps: 161,730 • Major competitors: 17,537
Latest rank: — • Difficulty: 61.7
best
Total apps: 131,644 • Major competitors: 18,001
Latest rank: — • Difficulty: 63.2
enjoy
Total apps: 131,386 • Major competitors: 18,531
Latest rank: — • Difficulty: 63.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| bank | 71 | 100 | 50 | 73 18,128 competing apps Median installs: 44,400 Avg rating: 2.9 | 35 | 35 | 2,338 major competitor apps |
| banking | 73 | 100 | 47 | 68 9,685 competing apps Median installs: 27,159 Avg rating: 3.2 | 35 | 35 | 1,071 major competitor apps |
| starting | 72 | 100 | 49 | 70 11,945 competing apps Median installs: 38,675 Avg rating: 2.9 | 50 | 50 | 1,463 major competitor apps |
| account | 68 | 100 | 60 | 79 41,533 competing apps Median installs: 33,567 Avg rating: 3.0 | — | 86 | 4,686 major competitor apps |
| free | 64 | 100 | 64 | 90 173,844 competing apps Median installs: 46,597 Avg rating: 3.1 | — | — | 23,343 major competitor apps |
| best | 65 | 100 | 63 | 87 131,644 competing apps Median installs: 43,740 Avg rating: 2.9 | — | — | 18,001 major competitor apps |
| online | 66 | 100 | 61 | 84 80,029 competing apps Median installs: 33,297 Avg rating: 2.8 | — | — | 9,770 major competitor apps |
| card | 69 | 100 | 54 | 78 35,515 competing apps Median installs: 50,336 Avg rating: 3.0 | — | — | 4,766 major competitor apps |
| notifications | 69 | 100 | 63 | 77 33,158 competing apps Median installs: 22,800 Avg rating: 2.8 | — | — | 2,906 major competitor apps |
| change | 68 | 100 | 55 | 80 48,309 competing apps Median installs: 42,177 Avg rating: 3.0 | — | — | 6,101 major competitor apps |
| enjoy | 65 | 100 | 63 | 87 131,386 competing apps Median installs: 45,784 Avg rating: 3.0 | — | — | 18,531 major competitor apps |
| easy | 64 | 100 | 62 | 89 161,730 competing apps Median installs: 33,636 Avg rating: 2.8 | — | — | 17,537 major competitor apps |
| make | 64 | 100 | 65 | 89 163,352 competing apps Median installs: 42,108 Avg rating: 3.0 | — | — | 21,922 major competitor apps |
| phone | 67 | 100 | 69 | 83 75,756 competing apps Median installs: 37,780 Avg rating: 3.0 | — | — | 9,010 major competitor apps |
| better | 69 | 100 | 57 | 79 39,640 competing apps Median installs: 36,260 Avg rating: 3.0 | — | — | 4,807 major competitor apps |
| support | 67 | 100 | 60 | 83 68,575 competing apps Median installs: 34,249 Avg rating: 3.0 | — | — | 7,371 major competitor apps |
| learn | 67 | 100 | 61 | 82 64,313 competing apps Median installs: 33,093 Avg rating: 2.8 | — | — | 6,746 major competitor apps |
| interest | 72 | 100 | 57 | 70 12,516 competing apps Median installs: 40,690 Avg rating: 2.6 | — | — | 1,436 major competitor apps |
| save | 67 | 100 | 65 | 83 75,490 competing apps Median installs: 41,387 Avg rating: 3.0 | — | — | 9,726 major competitor apps |
| everything | 68 | 100 | 59 | 79 40,940 competing apps Median installs: 34,911 Avg rating: 2.9 | — | — | 5,090 major competitor apps |
| manage | 67 | 100 | 62 | 82 61,484 competing apps Median installs: 27,358 Avg rating: 2.9 | — | — | 6,560 major competitor apps |
| payment | 69 | 100 | 53 | 76 29,462 competing apps Median installs: 30,186 Avg rating: 2.5 | — | — | 3,270 major competitor apps |
| limited | 72 | 100 | 52 | 71 14,801 competing apps Median installs: 42,546 Avg rating: 3.2 | — | — | 1,812 major competitor apps |
| people | 68 | 100 | 60 | 80 49,228 competing apps Median installs: 35,592 Avg rating: 2.8 | — | — | 5,524 major competitor apps |
| way | 66 | 100 | 61 | 85 89,339 competing apps Median installs: 36,402 Avg rating: 3.0 | — | — | 10,854 major competitor apps |
App Description
Manage your money with Starling’s mobile banking app for personal and business.
Apply for a bank account online in minutes - for free - from your phone, and join the millions who have already discovered the better way to bank.
What's in it for you?
Earn interest on your money with the Easy Saver
• Earn 3.00% AER / 2.95% gross (variable) interest with our easy-access savings account, managed in your app.
• Add money as often as you like, in just a few taps. Withdraw whenever you need to, with no notice period and no penalties. There’s no minimum deposit, and you’ll earn interest on everything up to £1 million.
18+, UK residents. Interest paid monthly. Starling personal current account required. Subject to eligibility. Gross is the contractual rate of interest payable before the deduction of income tax at the rate specified by law. AER stands for Annual Equivalent Rate and illustrates what the interest rate would be if interest was paid and compounded once each year.
No overseas fees
• We won't charge you a penny for using your card abroad, or for withdrawing cash at an ATM.
• We'll give you the Mastercard exchange rate, and won't add anything on top.
• Get notifications in the local currency, and in GBP.
Better budgeting
• Use Spaces to set money aside in a virtual change jar. Personalise with pictures, set a target, and track your progress.
• Get instant payment notifications and track your balance in real-time
• Learn where your money goes, and how to make savings, with Spending Insights
• Use Bills Manager to set aside money for your bills. It means your main balance will only show you what's actually available for day-to-day spending.
• Save on autopilot - automatically round up payments to the nearest pound and put away the spare change.
Pay and get paid seamlessly
• Owed money? Send a simple link to get paid back.
• Enjoy easy international transfers to 34 countries from your app – no hidden fees or exchange rate markups
• Pay people instantly in-app – no fiddly card reader needed
• Deposit cheques digitally from your phone and pay in cash at the Post Office.
Keep your money safe
• Your money is covered up to £85,000 by the Financial Services Compensation Scheme
• With 24/7 in-app support from real humans in the UK, we're always here to help
• Lock your card in-app and turn settings on and off, such as contactless, online, gambling and swipe payments
Business banking
No monthly fees. Get mobile and web banking access, 24/7 support and simplified accounting. Deposit cash at the Post Office from as little as £3, and deposit cheques in-app by taking a photo. Automate your expenses, ring-fence money for bills, keep track of invoices with instant payment notifications and spot where your business is spending with smart analytics. Voted Best Business Banking Provider 2023.
The joint bank account
Manage collective household expenses or set aside money together; our joint account simplifies shared spending. Get instant payment notifications, track your spending with Insights, budget together and make important payments from one account.
Banking for the whole family, all in one app
Kite is our free debit card and app for 6-15 year olds. It's built seamlessly into the adult's Starling account (personal or joint) for better visibility and control.
Starling Bank Limited (trading as Starling) is registered in England and Wales (No. 09092149), 5th Floor London Fruit And Wool Exchange, 1 Duval Square, London, United Kingdom, E1 6PW. We are authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority under registration number 730166.
