Steer Clear

Developer: State Farm Insurance

Category: Education

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276.9K installs

3.8K ratings

+351 weekly installs

trend steady

+2.6K monthly installs

trend steady

ASO Keyword Dashboard

Tracking 77 keywords for Steer Clear in Google Play

Developer: State Farm Insurance Category: education Rating: 4.46

Steer Clear tracks 77 keywords (1 keyword ranks; 76 need traction). Key metrics: 100% top-10 coverage, opportunity 70.6, difficulty 46.7, best rank 4.

Making the roads safer, one driver at a time.

Tracked keywords

1 ranked • 76 not ranking yet

Top 10 coverage

100%

Best rank 4 • Latest leader —

Avg opportunity

70.6

Top keyword: completion

Avg difficulty

46.7

Lower scores indicate easier wins

Opportunity leaders

completion

Opportunity: 74.0 • Difficulty: 37.4 • Rank —

Competitors: 159
60.9
scoring

Opportunity: 74.0 • Difficulty: 38.2 • Rank —

Competitors: 262
60.0
trips

Opportunity: 74.0 • Difficulty: 51.2 • Rank —

Competitors: 413
64.4
percentage

Opportunity: 74.0 • Difficulty: 40.5 • Rank —

Competitors: 410
62.5
modules

Opportunity: 74.0 • Difficulty: 36.4 • Rank —

Competitors: 104
59.6

Unranked opportunities

completion

Opportunity: 74.0 • Difficulty: 37.4 • Competitors: 159
scoring

Opportunity: 74.0 • Difficulty: 38.2 • Competitors: 262
trips

Opportunity: 74.0 • Difficulty: 51.2 • Competitors: 413
percentage

Opportunity: 74.0 • Difficulty: 40.5 • Competitors: 410
modules

Opportunity: 74.0 • Difficulty: 36.4 • Competitors: 104

High competition keywords

free

Total apps: 313,118 • Major competitors: 24,041

Latest rank: — • Difficulty: 58.7
mobile

Total apps: 278,822 • Major competitors: 10,998

Latest rank: — • Difficulty: 55.8
help

Total apps: 275,549 • Major competitors: 15,405

Latest rank: — • Difficulty: 58.5
available

Total apps: 193,344 • Major competitors: 10,339

Latest rank: — • Difficulty: 58.3
complete

Total apps: 165,893 • Major competitors: 9,293

Latest rank: — • Difficulty: 53.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
state	72	100	47	70 24,083 competing apps Median installs: 2,211 Avg rating: 2.4	4	4	1,016 major competitor apps
free	65	100	59	88 313,118 competing apps Median installs: 5,851 Avg rating: 2.7	—	—	24,041 major competitor apps
facebook	73	100	57	67 16,773 competing apps Median installs: 8,310 Avg rating: 2.9	—	—	1,842 major competitor apps
users	67	100	53	82 138,168 competing apps Median installs: 1,359 Avg rating: 2.3	—	—	5,549 major competitor apps
content	67	100	56	81 127,218 competing apps Median installs: 2,366 Avg rating: 2.4	—	—	6,014 major competitor apps
age	73	100	45	68 19,232 competing apps Median installs: 5,354 Avg rating: 2.5	—	—	1,401 major competitor apps
teen	71	100	36	50 1,437 competing apps Median installs: 10,210 Avg rating: 2.8	—	—	149 major competitor apps
available	66	100	58	84 193,344 competing apps Median installs: 2,799 Avg rating: 2.5	—	—	10,339 major competitor apps
mobile	65	100	56	87 278,822 competing apps Median installs: 1,399 Avg rating: 2.4	—	—	10,998 major competitor apps
variety	68	100	52	80 96,887 competing apps Median installs: 3,650 Avg rating: 2.6	—	—	7,479 major competitor apps
program	70	100	46	74 42,765 competing apps Median installs: 1,840 Avg rating: 2.3	—	—	1,325 major competitor apps
added	70	100	51	74 42,284 competing apps Median installs: 4,449 Avg rating: 2.6	—	—	2,671 major competitor apps
help	65	100	58	87 275,549 competing apps Median installs: 2,059 Avg rating: 2.5	—	—	15,405 major competitor apps
including	67	100	56	82 131,727 competing apps Median installs: 2,526 Avg rating: 2.6	—	—	7,805 major competitor apps
special	68	100	53	80 108,930 competing apps Median installs: 2,212 Avg rating: 2.6	—	—	7,033 major competitor apps
store	69	100	54	78 79,884 competing apps Median installs: 1,685 Avg rating: 2.4	—	—	4,197 major competitor apps
reward	73	100	43	68 18,299 competing apps Median installs: 1,224 Avg rating: 2.6	—	—	943 major competitor apps
complete	67	100	53	83 165,893 competing apps Median installs: 2,326 Avg rating: 2.5	—	—	9,293 major competitor apps
comprehensive	69	100	48	78 82,439 competing apps Median installs: 745 Avg rating: 2.2	—	—	2,115 major competitor apps
bring	69	100	53	77 66,655 competing apps Median installs: 2,449 Avg rating: 2.6	—	—	4,344 major competitor apps
part	69	100	53	77 68,382 competing apps Median installs: 1,794 Avg rating: 2.3	—	—	3,253 major competitor apps
topics	71	100	50	72 31,664 competing apps Median installs: 2,112 Avg rating: 2.4	—	—	879 major competitor apps
driver	72	100	45	70 25,519 competing apps Median installs: 1,628 Avg rating: 2.3	—	—	1,751 major competitor apps
clear	68	100	51	79 87,224 competing apps Median installs: 1,810 Avg rating: 2.4	—	—	3,729 major competitor apps
receive	67	100	52	82 148,785 competing apps Median installs: 847 Avg rating: 2.3	—	—	4,864 major competitor apps

App Description

Making the roads safer, one driver at a time.

The Steer Clear® app is part of a comprehensive program that helps young drivers reinforce positive driving behavior. Young drivers, under age 25, who complete the Steer Clear® Safe Driver Program, may be eligible for an adjustment to the premium on their State Farm® auto insurance. The Steer Clear mobile application tracks a driver's progress through pre-set learning modules of updated content including topics such as Bluetooth, distracted driving (texting/games), and special driving situations. Drivers will no longer need to manually record their trips if the program is conducted through this app. Throughout their trips, drivers will be scored and given feedback on their braking, acceleration, and cornering. Once a driver completes the program, they will receive a program completion certificate that they can text, email, or bring into the agent's office. Badges have been added to Steer Clear to recognize and reward a variety of specific driving accomplishments. The badges will help align users to shared goals of the app, such as scoring a certain percentage on a specific driving behavior, while acting as virtual, motivational status symbols.

Feel free to leave comments on the App Store or on our Facebook Teen Driver Safety page: www.facebook.com/sfteendriving

*The Steer Clear® Safe Driver Program is not available in all states.