Steer Clear

Developer: State Farm Insurance

Category: Education

272.2K installs

3.7K ratings

+523 weekly installs

+3.2K monthly installs

ASO Keyword Dashboard

Tracking 77 keywords for Steer Clear in Google Play

Developer: State Farm Insurance Category: education Rating: 4.48

Steer Clear tracks 77 keywords (1 keyword ranks; 76 need traction). Key metrics: 100% top-10 coverage, opportunity 69.8, difficulty 51.7, best rank 4.

Making the roads safer, one driver at a time.

Tracked keywords

1 ranked • 76 not ranking yet

Top 10 coverage

100%

Best rank 4 • Latest leader —

Avg opportunity

69.8

Top keyword: facebook

Avg difficulty

51.7

Lower scores indicate easier wins

Opportunity leaders

facebook

Opportunity: 73.0 • Difficulty: 66.3 • Rank —

Competitors: 1,781
68.3
age

Opportunity: 73.0 • Difficulty: 47.8 • Rank —

Competitors: 1,318
68.4
certain

Opportunity: 73.0 • Difficulty: 59.6 • Rank —

Competitors: 1,225
68.3
goals

Opportunity: 73.0 • Difficulty: 48.5 • Rank —

Competitors: 948
67.6
shared

Opportunity: 73.0 • Difficulty: 73.0 • Rank —

Competitors: 982
68.4

Unranked opportunities

facebook

Opportunity: 73.0 • Difficulty: 66.3 • Competitors: 1,781
age

Opportunity: 73.0 • Difficulty: 47.8 • Competitors: 1,318
certain

Opportunity: 73.0 • Difficulty: 59.6 • Competitors: 1,225
goals

Opportunity: 73.0 • Difficulty: 48.5 • Competitors: 948
shared

Opportunity: 73.0 • Difficulty: 73.0 • Competitors: 982

High competition keywords

free

Total apps: 173,844 • Major competitors: 23,343

Latest rank: — • Difficulty: 64.4
help

Total apps: 123,065 • Major competitors: 14,840

Latest rank: — • Difficulty: 66.0
mobile

Total apps: 113,294 • Major competitors: 10,537

Latest rank: — • Difficulty: 60.5
available

Total apps: 92,463 • Major competitors: 9,952

Latest rank: — • Difficulty: 66.4
complete

Total apps: 73,791 • Major competitors: 8,679

Latest rank: — • Difficulty: 56.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
state	72	100	53	69 10,824 competing apps Median installs: 25,048 Avg rating: 2.8	4	4	967 major competitor apps
free	64	100	64	90 173,844 competing apps Median installs: 46,597 Avg rating: 3.1	—	—	23,343 major competitor apps
facebook	73	100	66	68 9,933 competing apps Median installs: 65,295 Avg rating: 3.3	—	—	1,781 major competitor apps
users	67	100	60	82 59,104 competing apps Median installs: 30,976 Avg rating: 2.8	—	—	6,026 major competitor apps
content	68	100	64	81 56,908 competing apps Median installs: 30,274 Avg rating: 2.8	—	—	5,627 major competitor apps
age	73	100	48	68 10,050 competing apps Median installs: 46,004 Avg rating: 2.9	—	—	1,318 major competitor apps
teen	69	100	39	50 821 competing apps Median installs: 46,079 Avg rating: 3.1	—	—	140 major competitor apps
available	66	100	66	85 92,463 competing apps Median installs: 34,120 Avg rating: 2.9	—	—	9,952 major competitor apps
mobile	65	100	60	86 113,294 competing apps Median installs: 25,796 Avg rating: 2.8	—	—	10,537 major competitor apps
variety	68	100	57	80 49,032 competing apps Median installs: 47,792 Avg rating: 3.0	—	—	7,236 major competitor apps
program	71	100	47	73 19,009 competing apps Median installs: 26,294 Avg rating: 2.7	—	—	1,273 major competitor apps
added	70	100	58	75 23,852 competing apps Median installs: 42,355 Avg rating: 2.9	—	—	2,862 major competitor apps
help	65	100	66	87 123,065 competing apps Median installs: 36,787 Avg rating: 3.0	—	—	14,840 major competitor apps
including	67	100	64	82 66,643 competing apps Median installs: 40,188 Avg rating: 3.0	—	—	8,693 major competitor apps
special	68	100	58	80 49,271 competing apps Median installs: 42,767 Avg rating: 3.0	—	—	6,785 major competitor apps
store	69	100	60	78 34,411 competing apps Median installs: 36,549 Avg rating: 2.9	—	—	4,003 major competitor apps
reward	72	100	44	66 7,138 competing apps Median installs: 40,815 Avg rating: 3.1	—	—	862 major competitor apps
complete	67	100	56	83 73,791 competing apps Median installs: 37,773 Avg rating: 2.9	—	—	8,679 major competitor apps
comprehensive	70	100	49	76 27,977 competing apps Median installs: 22,814 Avg rating: 2.6	—	—	2,001 major competitor apps
bring	69	100	60	77 32,601 competing apps Median installs: 42,726 Avg rating: 3.0	—	—	4,623 major competitor apps
part	69	100	61	77 31,519 competing apps Median installs: 30,635 Avg rating: 2.8	—	—	3,488 major competitor apps
topics	71	100	57	71 15,079 competing apps Median installs: 22,211 Avg rating: 2.8	—	—	958 major competitor apps
driver	72	100	48	69 10,936 competing apps Median installs: 48,612 Avg rating: 2.5	—	—	1,705 major competitor apps
clear	69	100	55	78 34,357 competing apps Median installs: 27,922 Avg rating: 2.9	—	—	3,323 major competitor apps
receive	68	100	57	81 56,666 competing apps Median installs: 28,494 Avg rating: 2.8	—	—	5,489 major competitor apps

App Description

Making the roads safer, one driver at a time.

The Steer Clear® app is part of a comprehensive program that helps young drivers reinforce positive driving behavior. Young drivers, under age 25, who complete the Steer Clear® Safe Driver Program, may be eligible for an adjustment to the premium on their State Farm® auto insurance. The Steer Clear mobile application tracks a driver's progress through pre-set learning modules of updated content including topics such as Bluetooth, distracted driving (texting/games), and special driving situations. Drivers will no longer need to manually record their trips if the program is conducted through this app. Throughout their trips, drivers will be scored and given feedback on their braking, acceleration, and cornering. Once a driver completes the program, they will receive a program completion certificate that they can text, email, or bring into the agent's office. Badges have been added to Steer Clear to recognize and reward a variety of specific driving accomplishments. The badges will help align users to shared goals of the app, such as scoring a certain percentage on a specific driving behavior, while acting as virtual, motivational status symbols.

Feel free to leave comments on the App Store or on our Facebook Teen Driver Safety page: www.facebook.com/sfteendriving

*The Steer Clear® Safe Driver Program is not available in all states.