Subway®

Developer: SUBWAY Restaurants

Category: Food & Drink

24.6M installs

494.3K ratings

+47.8K weekly installs

trend steady

+319.6K monthly installs

trend steady

ASO Keyword Dashboard

Tracking 52 keywords for Subway® in Google Play

Developer: SUBWAY Restaurants Category: food_and_drink Rating: 4.21

Subway® tracks 52 keywords (7 keywords rank; 45 need traction). Key metrics: 0% top-10 coverage, opportunity 67.1, difficulty 52.3, best rank 17.

Eating fresh just got a whole lot better with the new Subway app.

Tracked keywords

7 ranked • 45 not ranking yet

Top 10 coverage

Best rank 17 • Latest leader 88

Avg opportunity

67.1

Top keyword: orders

Avg difficulty

52.3

Lower scores indicate easier wins

Opportunity leaders

orders

Opportunity: 73.0 • Difficulty: 49.3 • Rank 88

Competitors: 900
68.0
restaurant

Opportunity: 72.0 • Difficulty: 54.5 • Rank 25

Competitors: 728
64.1
ordering

Opportunity: 72.0 • Difficulty: 41.6 • Rank 150

Competitors: 386
64.1
member

Opportunity: 72.0 • Difficulty: 45.3 • Rank —

Competitors: 997
69.1
cash

Opportunity: 72.0 • Difficulty: 51.0 • Rank —

Competitors: 2,206
71.1

Unranked opportunities

member

Opportunity: 72.0 • Difficulty: 45.3 • Competitors: 997
cash

Opportunity: 72.0 • Difficulty: 51.0 • Competitors: 2,206
plus

Opportunity: 72.0 • Difficulty: 53.3 • Competitors: 1,544
rise

Opportunity: 72.0 • Difficulty: 67.7 • Competitors: 882
redeem

Opportunity: 72.0 • Difficulty: 43.6 • Competitors: 733

High competition keywords

new

Total apps: 193,474 • Major competitors: 25,823

Latest rank: — • Difficulty: 65.7
like

Total apps: 150,415 • Major competitors: 21,531

Latest rank: — • Difficulty: 68.5
find

Total apps: 143,808 • Major competitors: 16,874

Latest rank: — • Difficulty: 65.1
access

Total apps: 126,428 • Major competitors: 11,667

Latest rank: — • Difficulty: 66.6
choose

Total apps: 100,655 • Major competitors: 14,766

Latest rank: — • Difficulty: 62.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
food	71	100	52	73 19,500 competing apps Median installs: 26,500 Avg rating: 2.8	20	17	2,206 major competitor apps
restaurant	72	100	54	64 5,644 competing apps Median installs: 25,472 Avg rating: 2.9	25	25	728 major competitor apps
orders	73	100	49	68 9,512 competing apps Median installs: 20,958 Avg rating: 2.6	88	88	900 major competitor apps
pick	71	100	59	73 19,503 competing apps Median installs: 60,936 Avg rating: 3.1	116	108	3,403 major competitor apps
points	70	100	51	76 26,718 competing apps Median installs: 33,848 Avg rating: 2.8	140	131	2,905 major competitor apps
order	68	100	55	79 44,242 competing apps Median installs: 25,117 Avg rating: 2.7	146	146	4,188 major competitor apps
ordering	72	100	42	64 5,620 competing apps Median installs: 14,204 Avg rating: 2.6	150	150	386 major competitor apps
new	64	100	66	90 193,474 competing apps Median installs: 42,470 Avg rating: 3.0	—	—	25,823 major competitor apps
right	67	100	66	83 68,533 competing apps Median installs: 35,866 Avg rating: 3.0	—	—	8,317 major competitor apps
single	69	100	56	77 32,754 competing apps Median installs: 37,118 Avg rating: 2.9	—	—	3,952 major competitor apps
member	72	100	45	69 11,075 competing apps Median installs: 27,810 Avg rating: 2.8	—	—	997 major competitor apps
better	69	100	57	79 39,640 competing apps Median installs: 36,260 Avg rating: 3.0	—	—	4,807 major competitor apps
exclusive	69	100	62	77 34,168 competing apps Median installs: 36,550 Avg rating: 3.0	—	—	4,554 major competitor apps
swap	71	100	46	59 2,978 competing apps Median installs: 50,897 Avg rating: 3.3	—	—	485 major competitor apps
way	66	100	61	85 89,339 competing apps Median installs: 36,402 Avg rating: 3.0	—	—	10,854 major competitor apps
choose	66	100	62	85 100,655 competing apps Median installs: 46,844 Avg rating: 3.0	—	—	14,766 major competitor apps
find	65	100	65	88 143,808 competing apps Median installs: 36,002 Avg rating: 3.0	—	—	16,874 major competitor apps
access	65	100	67	87 126,428 competing apps Median installs: 25,852 Avg rating: 2.8	—	—	11,667 major competitor apps
cash	72	100	51	71 14,479 competing apps Median installs: 51,664 Avg rating: 3.0	—	—	2,206 major competitor apps
join	69	100	67	78 38,250 competing apps Median installs: 53,370 Avg rating: 3.2	—	—	6,595 major competitor apps
plus	72	100	53	69 10,966 competing apps Median installs: 40,752 Avg rating: 3.2	—	—	1,544 major competitor apps
like	65	100	68	88 150,415 competing apps Median installs: 46,503 Avg rating: 3.0	—	—	21,531 major competitor apps
rise	72	100	68	63 5,167 competing apps Median installs: 63,935 Avg rating: 3.1	—	—	882 major competitor apps
lot	70	100	51	75 23,277 competing apps Median installs: 50,261 Avg rating: 3.0	—	—	3,206 major competitor apps
whole	71	100	55	72 16,912 competing apps Median installs: 44,980 Avg rating: 3.0	—	—	2,385 major competitor apps

App Description

Eating fresh just got a whole lot better with the new Subway app.

● Make It Your Own—or Keep It Classic: Craving extra cheese? Same here. Build your Footlong just the way you would in the restaurant. Mix and match sauces, choose your toppings, or get your bread toasted to craft your perfect Footlong.

● Subway Rewards: Join Sub Club! Earn a stamp for every Footlong purchased (1/2 a stamp for every 6”) then redeem 3 stamps for a FREE Footlong. Plus get access to exclusive deals and member-only rewards.

● Rapid Re-Order: Find your favorites in a snap. Get your last order in a single tap, right from the dashboard.

● Get Fresh Fast: Choose Pick Up, Curbside, or Delivery. What are you waiting for?