LifeLock Identity by Norton

LifeLock Identity by Norton
LifeLock Identity by Norton
Developer: NortonMobile
Category: Finance
5.6M installs
41.7K ratings
+13.4K weekly installs
+87.3K monthly installs
trend steady
LifeLock Identity by Norton icon

ASO Keyword Dashboard

Tracking 115 keywords for LifeLock Identity by Norton in Google Play

Developer: NortonMobile Category: finance Rating: 4.48

LifeLock Identity by Norton tracks 115 keywords (9 keywords rank; 106 need traction). Key metrics: 0% top-10 coverage, opportunity 69.4, difficulty 50.9, best rank 25.

ID Theft Protection on-the-go. Manage fraud alerts†, notifications and more.

Tracked keywords

115

9  ranked •  106  not ranking yet

Top 10 coverage

0%

Best rank 25 • Latest leader 55

Avg opportunity

69.4

Top keyword: id

Avg difficulty

50.9

Lower scores indicate easier wins

Opportunity leaders

  • id

    Opportunity: 73.0 • Difficulty: 52.9 • Rank 55

    Competitors: 1,271

    67.6
  • advantage

    Opportunity: 73.0 • Difficulty: 48.9 • Rank —

    Competitors: 1,052

    68.5
  • protection

    Opportunity: 73.0 • Difficulty: 63.7 • Rank —

    Competitors: 1,237

    67.5
  • either

    Opportunity: 73.0 • Difficulty: 45.5 • Rank —

    Competitors: 966

    67.8
  • policy

    Opportunity: 72.0 • Difficulty: 56.3 • Rank 47

    Competitors: 1,384

    68.8

Unranked opportunities

  • advantage

    Opportunity: 73.0 • Difficulty: 48.9 • Competitors: 1,052

  • protection

    Opportunity: 73.0 • Difficulty: 63.7 • Competitors: 1,237

  • either

    Opportunity: 73.0 • Difficulty: 45.5 • Competitors: 966

  • easy access

    Opportunity: 72.0 • Difficulty: 43.6 • Competitors: 448

  • contain

    Opportunity: 72.0 • Difficulty: 56.2 • Competitors: 630

High competition keywords

  • make

    Total apps: 163,352 • Major competitors: 21,922

    Latest rank: — • Difficulty: 65.0

  • easy

    Total apps: 161,730 • Major competitors: 17,537

    Latest rank: — • Difficulty: 61.7

  • find

    Total apps: 143,808 • Major competitors: 16,874

    Latest rank: — • Difficulty: 65.1

  • access

    Total apps: 126,428 • Major competitors: 11,667

    Latest rank: — • Difficulty: 66.6

  • help

    Total apps: 123,065 • Major competitors: 14,840

    Latest rank: — • Difficulty: 66.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
include711005272

16,253 competing apps

Median installs: 32,717

Avg rating: 2.9

2625

1,542

major competitor apps

includes691005477

33,489 competing apps

Median installs: 30,818

Avg rating: 2.9

3434

3,100

major competitor apps

must691005277

31,973 competing apps

Median installs: 36,460

Avg rating: 2.9

3737

3,575

major competitor apps

policy721005669

10,620 competing apps

Median installs: 46,834

Avg rating: 3.0

4747

1,384

major competitor apps

id731005368

9,012 competing apps

Median installs: 47,356

Avg rating: 2.8

5555

1,271

major competitor apps

privacy policy721005064

5,211 competing apps

Median installs: 51,505

Avg rating: 3.1

8686

750

major competitor apps

key features721004466

7,291 competing apps

Median installs: 52,931

Avg rating: 3.1

8989

1,029

major competitor apps

security701006474

22,681 competing apps

Median installs: 36,021

Avg rating: 2.8

138130

2,764

major competitor apps

tools691006276

29,774 competing apps

Median installs: 35,852

Avg rating: 3.1

175

3,872

major competitor apps

notifications691006377

33,158 competing apps

Median installs: 22,800

Avg rating: 2.8

2,906

major competitor apps

right671006683

68,533 competing apps

Median installs: 35,866

Avg rating: 3.0

8,317

major competitor apps

single691005677

32,754 competing apps

Median installs: 37,118

Avg rating: 2.9

3,952

major competitor apps

easy641006289

161,730 competing apps

Median installs: 33,636

Avg rating: 2.8

17,537

major competitor apps

make641006589

163,352 competing apps

Median installs: 42,108

Avg rating: 3.0

21,922

major competitor apps

date691006077

31,688 competing apps

Median installs: 26,732

Avg rating: 2.8

2,809

major competitor apps

information661005986

101,893 competing apps

Median installs: 23,675

Avg rating: 2.6

7,805

major competitor apps

used671006182

61,233 competing apps

Median installs: 32,225

Avg rating: 2.8

5,711

major competitor apps

manage671006282

61,484 competing apps

Median installs: 27,358

Avg rating: 2.9

6,560

major competitor apps

file711006871

15,285 competing apps

Median installs: 52,889

Avg rating: 3.0

2,239

major competitor apps

find651006588

143,808 competing apps

Median installs: 36,002

Avg rating: 3.0

16,874

major competitor apps

help651006687

123,065 competing apps

Median installs: 36,787

Avg rating: 3.0

14,840

major competitor apps

process701005074

20,843 competing apps

Median installs: 26,049

Avg rating: 2.6

1,825

major competitor apps

lock711005772

15,690 competing apps

Median installs: 37,368

Avg rating: 3.1

1,917

major competitor apps

account681006079

41,533 competing apps

Median installs: 33,567

Avg rating: 3.0

4,686

major competitor apps

easy access721004465

6,566 competing apps

Median installs: 22,544

Avg rating: 2.7

448

major competitor apps

115 keywords
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App Description

ID Theft Protection on-the-go. Manage fraud alerts†, notifications and more.

Identity Theft Protection is hard. We make it easy for you with the LIFELOCK IDENTITY app and a NORTON 360 or LIFELOCK plan. You’re across town—and someone is taking out a bank loan in your name. We’ll send you an identity alert†. If it’s not you taking out that loan, you can respond right away, and we’ll go to work on your behalf.

LIFELOCK PLANS INCLUDE:
• LIFELOCK IDENTITY ALERT™ SYSTEM†: Alerts you if your Social Security Number, name, address, or date of birth are used in applications for credit or services.
• DARK WEB MONITORING: Continuously patrols the dark web and notifies you if we find your information.
• US-BASED ID RESTORATION SPECIALISTS: Should you become a victim of identity theft, an Agent will be dedicated to your case from start to finish to help restore your identity.
• MILLION DOLLAR PROTECTION PACKAGE†††: If you become a victim of identity theft, you’ll be covered for lawyers and experts up to $1 million, and stolen funds and expense reimbursement up to the limits of your plan.

ADVANTAGE AND ULTIMATE PLUS PLANS ALSO INCLUDE:
• EASY ACCESS TO CREDIT SCORE(S) & REPORT(S)1: Access to unlimited daily or monthly credit information (based on your selected plan), an essential part of credit protection.
• IDENTITY LOCK: With a single tap, lock your TransUnion credit file.‡
• TRANSACTION MONITORING: Monitors your bank, credit card, and retirement account activity.†

NORTON 360 plans without LifeLock include dark web monitoring only.

LIFELOCK IDENTITY ADVISOR includes dark web monitoring, breach notifications, and merchant resolution management. It does not include the Million Dollar Protection™ Package or additional alert features offered in higher-tiered plans.

No one can prevent all identity theft or cybercrime.
1 If your plan includes credit reports, scores, and/or credit monitoring features ("Credit Features"), two requirements must be met to receive said features: (i) your identity must be successfully verified with Equifax; and (ii) Equifax must be able to locate your credit file and it must contain sufficient credit history information. IF EITHER OF THE FOREGOING REQUIREMENTS ARE NOT MET YOU WILL NOT RECEIVE CREDIT FEATURES FROM ANY BUREAU. If your plan also includes Credit Features from Experian and/or TransUnion, the above verification process must also be