Norton360 Antivirus & Security
ASO Keyword Dashboard
Tracking 221 keywords for Norton360 Antivirus & Security in Google Play
Norton360 Antivirus & Security tracks 221 keywords (24 keywords rank; 197 need traction). Key metrics: 13% top-10 coverage, opportunity 70.7, difficulty 48.9, best rank 5.
Try Norton 360 with AI-powered malware protection, virus scanner & fast VPN!
Tracked keywords
221
24 ranked • 197 not ranking yet
Top 10 coverage
13%
Best rank 5 • Latest leader 6
Avg opportunity
70.7
Top keyword: free trial
Avg difficulty
48.9
Lower scores indicate easier wins
Opportunity leaders
- 59.8
free trial
Opportunity: 74.0 • Difficulty: 43.3 • Rank 6
Competitors: 428
- 63.3
privacy policy
Opportunity: 74.0 • Difficulty: 46.6 • Rank 15
Competitors: 848
- 64.5
trial
Opportunity: 74.0 • Difficulty: 44.5 • Rank 68
Competitors: 793
- 62.7
subscriptions
Opportunity: 74.0 • Difficulty: 64.1 • Rank 63
Competitors: 453
- 64.2
ad
Opportunity: 74.0 • Difficulty: 46.2 • Rank 74
Competitors: 800
Unranked opportunities
vpn
Opportunity: 74.0 • Difficulty: 45.3 • Competitors: 811
api
Opportunity: 74.0 • Difficulty: 42.5 • Competitors: 398
contain
Opportunity: 74.0 • Difficulty: 48.6 • Competitors: 582
blocks
Opportunity: 74.0 • Difficulty: 50.2 • Competitors: 1,014
grade
Opportunity: 74.0 • Difficulty: 49.2 • Competitors: 607
High competition keywords
time
Total apps: 390,894 • Major competitors: 18,018
Latest rank: — • Difficulty: 57.8
new
Total apps: 374,925 • Major competitors: 23,847
Latest rank: — • Difficulty: 58.7
access
Total apps: 333,951 • Major competitors: 12,343
Latest rank: — • Difficulty: 58.6
find
Total apps: 303,063 • Major competitors: 17,570
Latest rank: — • Difficulty: 58.5
like
Total apps: 286,405 • Major competitors: 22,380
Latest rank: — • Difficulty: 60.7
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| secure | 68 | 100 | 55 | 80 100,901 competing apps Median installs: 1,002 Avg rating: 2.5 | 5 | 5 | 4,487 major competitor apps |
| free trial | 74 | 100 | 43 | 60 5,631 competing apps Median installs: 8,396 Avg rating: 3.0 | 6 | 6 | 428 major competitor apps |
| security | 70 | 100 | 54 | 75 51,686 competing apps Median installs: 2,068 Avg rating: 2.5 | 8 | 8 | 2,963 major competitor apps |
| privacy policy | 74 | 100 | 47 | 63 9,344 competing apps Median installs: 8,788 Avg rating: 2.9 | 15 | 14 | 848 major competitor apps |
| current subscription | 72 | 100 | 58 | 52 1,879 competing apps Median installs: 4,742 Avg rating: 2.8 | 21 | 21 | 137 major competitor apps |
| information | 65 | 100 | 55 | 86 264,552 competing apps Median installs: 1,195 Avg rating: 2.2 | 29 | 28 | 8,149 major competitor apps |
| helps | 68 | 100 | 55 | 81 123,177 competing apps Median installs: 1,356 Avg rating: 2.3 | 46 | 41 | 5,092 major competitor apps |
| safe | 69 | 100 | 55 | 77 66,201 competing apps Median installs: 1,934 Avg rating: 2.5 | 101 | 49 | 3,896 major competitor apps |
| standard | 72 | 100 | 47 | 69 21,654 competing apps Median installs: 2,984 Avg rating: 2.6 | 50 | 50 | 1,227 major competitor apps |
| stay connected | 72 | 100 | 46 | 70 25,186 competing apps Median installs: 338 Avg rating: 2.1 | 55 | 55 | 515 major competitor apps |
| contact us | 71 | 100 | 48 | 74 41,488 competing apps Median installs: 3,666 Avg rating: 2.4 | 57 | 57 | 2,114 major competitor apps |
| subscription | 72 | 100 | 52 | 70 24,430 competing apps Median installs: 5,111 Avg rating: 2.7 | 60 | 59 | 1,719 major competitor apps |
| trial | 74 | 100 | 44 | 65 11,132 competing apps Median installs: 7,015 Avg rating: 2.9 | 68 | 63 | 793 major competitor apps |
| subscriptions | 74 | 100 | 64 | 63 8,533 competing apps Median installs: 2,686 Avg rating: 2.7 | 63 | 63 | 453 major competitor apps |
| ad | 74 | 100 | 46 | 64 10,592 competing apps Median installs: 3,224 Avg rating: 2.7 | 74 | 74 | 800 major competitor apps |
| subscription automatically | 71 | 100 | 34 | 50 1,432 competing apps Median installs: 5,526 Avg rating: 2.9 | 75 | 75 | 103 major competitor apps |
| subscriptions may | 70 | 100 | 35 | 44 590 competing apps Median installs: 10,685 Avg rating: 3.1 | 115 | 115 | 70 major competitor apps |
| remove | 71 | 100 | 50 | 72 30,599 competing apps Median installs: 5,364 Avg rating: 2.6 | 117 | 117 | 2,264 major competitor apps |
| private | 70 | 100 | 53 | 74 44,019 competing apps Median installs: 2,147 Avg rating: 2.5 | 119 | 119 | 2,943 major competitor apps |
| system | 68 | 100 | 52 | 80 99,164 competing apps Median installs: 1,399 Avg rating: 2.3 | 126 | 123 | 3,831 major competitor apps |
| safety | 71 | 100 | 52 | 73 36,401 competing apps Median installs: 1,090 Avg rating: 2.2 | 133 | 133 | 1,348 major competitor apps |
| clean | 70 | 100 | 48 | 74 44,726 competing apps Median installs: 1,223 Avg rating: 2.4 | 137 | 137 | 2,152 major competitor apps |
| network | 70 | 100 | 50 | 75 52,773 competing apps Median installs: 2,468 Avg rating: 2.5 | 137 | 137 | 3,035 major competitor apps |
| device | 68 | 100 | 60 | 80 106,290 competing apps Median installs: 3,372 Avg rating: 2.5 | 145 | 145 | 6,740 major competitor apps |
| play | 66 | 100 | 60 | 85 203,604 competing apps Median installs: 7,318 Avg rating: 2.8 | — | — | 20,176 major competitor apps |
App Description
Try Norton 360 with AI-powered malware protection, virus scanner & fast VPN!
✔ New: Scam Protection Pro
AI-powered protection against sophisticated scams. Provides holistic coverage across email, web, phone calls, and SMS.
- Norton Genie - AI assistant
- Safe SMS: AI scam protection against spam calls
- Safe Web: AI helps protect you from scams when browsing online.
- Safe Call: Proactively blocks scam and junk calls
- Safe Email: 24/7 AI scam protection for your email inbox
✔ App Security: Real-time virus scanner & cleaner alerts you if there is malware so you can remove the app📱
✔ Norton Genie: Can answer your cyber safety questions, helps you identify scams in messages and in YouTube videos.[3]
✔ VPN: Help protect your private information with bank-grade encryption for a more secure connection, access to the content you love - wherever you are 🌐
✔ WiFi Security: scan WiFi networks to learn if your device is connected to vulnerable network. 🚨
✔ Safe SMS: filters spam SMS text messages that may contain phishing attacks with AI protection. 🚫
✔ Safe Web: advanced AI helps protect you from scams when browsing online by checking for scams on the pages you visit. 🔐
✔ Ad Tracker Blocker: Helps block ads on different platforms for added privacy & security. 🙅
✔ App Advisor: Antivirus AI phone protection scans new and existing apps to help prevent mobile threats like malware, ransomware, and privacy leaks. 🕵️♂️🔍
✔ Dark Web Monitoring: We monitor the dark web and notify you if we find your personal information, security or privacy breaches.[2] 🔦
Subscription details 📃
✔ Feature availability may vary based on your plan and country.
✔ An annual subscription is required to activate the 7-day trial (see in-app product pricing).
✔ Cancel the subscription from your Google Play account before the end of the trial to avoid payment.
✔ After the 7-day trial, your subscription will start and automatically renew annually unless canceled.
✔ You can manage your subscriptions and adjust automatic renewal in your Google Play settings after purchase.
✔ The 7-day trial applies to eligible subscription plans and may vary by offer.
Privacy Statement 📃
NortonLifeLock respects your online privacy and is dedicated to safeguarding your personal data. See http://www.nortonlifelock.com/privacy for more information.
No one can prevent all cybercrime or identity theft.
[1] Secure Norton VPN is not available in all countries. The VPN feature is no longer available for use within India as a result of governmental regulations requiring the logging and saving of user data, but you can still use your subscription when traveling outside of India.
[2] Dark Web Monitoring is not available in all countries. Monitored information varies based on country of residence or choice of plan. It defaults to monitor your email address and begins immediately. Sign in to your account to enter more information for monitoring.
[3] Currently available in early access and supports only YouTube videos in English.
Norton 360 uses the AccessibilityService API to collect data about websites visited and apps viewed on Google Play for internet security and app advisor functionalities.
Norton 360 offers powerful antivirus protection with malware scanning, spyware detection, a virus cleaner, and a smart VPN to keep your device safe from online threats.
