Marshalls Official

895.8K installs
1.7K ratings
59.9K monthly active users
Revenue not available
Install Trends
Weekly +2.2K
Steady
Monthly +7.9K
Steady
Marshalls Official icon

ASO Keyword Dashboard

Tracking 53 keywords for Marshalls Official in Google Play

Developer: The TJX Companies, Inc Category: shopping Rating: 4.2

Marshalls Official tracks 53 keywords (4 keywords rank; 49 need traction). Key metrics: 25% top-10 coverage, opportunity 70.3, difficulty 49.0, best rank 6.

Hot, fresh surprises are here. Go shopping.

Tracked keywords

53

4  ranked •  49  not ranking yet

Top 10 coverage

25%

Best rank 6 • Latest leader —

Avg opportunity

70.3

Top keyword: credit card

Avg difficulty

49.0

Lower scores indicate easier wins

Opportunity leaders

  • credit card

    Opportunity: 74.0 • Difficulty: 44.9 • Rank —

    Competitors: 854

    65.2
  • trips

    Opportunity: 74.0 • Difficulty: 53.4 • Rank —

    Competitors: 371

    64.2
  • surprises

    Opportunity: 74.0 • Difficulty: 43.7 • Rank —

    Competitors: 522

    60.3
  • gift

    Opportunity: 74.0 • Difficulty: 44.9 • Rank —

    Competitors: 1,086

    66.2
  • snap

    Opportunity: 74.0 • Difficulty: 57.9 • Rank —

    Competitors: 458

    61.4

Unranked opportunities

  • credit card

    Opportunity: 74.0 • Difficulty: 44.9 • Competitors: 854

  • trips

    Opportunity: 74.0 • Difficulty: 53.4 • Competitors: 371

  • surprises

    Opportunity: 74.0 • Difficulty: 43.7 • Competitors: 522

  • gift

    Opportunity: 74.0 • Difficulty: 44.9 • Competitors: 1,086

  • snap

    Opportunity: 74.0 • Difficulty: 57.9 • Competitors: 458

High competition keywords

  • find

    Total apps: 307,165 • Major competitors: 16,288

    Latest rank: — • Difficulty: 59.7

  • mobile

    Total apps: 280,792 • Major competitors: 10,253

    Latest rank: — • Difficulty: 56.3

  • create

    Total apps: 201,739 • Major competitors: 13,289

    Latest rank: — • Difficulty: 61.5

  • take

    Total apps: 189,267 • Major competitors: 10,633

    Latest rank: — • Difficulty: 56.5

  • see

    Total apps: 164,775 • Major competitors: 7,524

    Latest rank: — • Difficulty: 59.9

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
retailers721003454

2,384 competing apps

Median installs: 1,267

Avg rating: 1.9

66

97

major competitor apps

emphasis721003354

2,293 competing apps

Median installs: 1,074

Avg rating: 1.8

1414

41

major competitor apps

store691005578

81,488 competing apps

Median installs: 1,307

Avg rating: 2.0

2523

3,956

major competitor apps

stores731004367

15,834 competing apps

Median installs: 2,284

Avg rating: 2.0

2626

879

major competitor apps

card691005177

69,472 competing apps

Median installs: 3,540

Avg rating: 2.2

4,664

major competitor apps

right671005883

159,331 competing apps

Median installs: 1,585

Avg rating: 2.0

8,091

major competitor apps

collection681005280

99,741 competing apps

Median installs: 3,150

Avg rating: 2.0

4,178

major competitor apps

find651006087

307,165 competing apps

Median installs: 2,265

Avg rating: 2.1

16,288

major competitor apps

mobile651005687

280,792 competing apps

Median installs: 1,234

Avg rating: 2.0

10,253

major competitor apps

account681005579

93,969 competing apps

Median installs: 1,719

Avg rating: 2.1

4,674

major competitor apps

exciting681005479

89,059 competing apps

Median installs: 3,685

Avg rating: 2.1

6,994

major competitor apps

reward731004367

16,388 competing apps

Median installs: 2,477

Avg rating: 2.1

888

major competitor apps

picture711005472

35,511 competing apps

Median installs: 4,638

Avg rating: 2.3

2,413

major competitor apps

search671006082

131,336 competing apps

Median installs: 2,553

Avg rating: 2.1

6,363

major competitor apps

take661005684

189,267 competing apps

Median installs: 1,928

Avg rating: 2.1

10,633

major competitor apps

create661006284

201,739 competing apps

Median installs: 2,495

Avg rating: 2.1

13,289

major competitor apps

personal671005683

156,292 competing apps

Median installs: 1,154

Avg rating: 1.9

6,589

major competitor apps

see671006083

164,775 competing apps

Median installs: 1,699

Avg rating: 2.0

7,524

major competitor apps

feature691005578

76,614 competing apps

Median installs: 2,520

Avg rating: 2.1

4,107

major competitor apps

know671005582

131,856 competing apps

Median installs: 1,722

Avg rating: 2.0

5,570

major competitor apps

rewards711004973

39,653 competing apps

Median installs: 3,192

Avg rating: 2.3

2,664

major competitor apps

amazing691005476

61,715 competing apps

Median installs: 6,980

Avg rating: 2.4

6,058

major competitor apps

two701005076

57,924 competing apps

Median installs: 2,868

Avg rating: 2.1

2,986

major competitor apps

super711005472

34,986 competing apps

Median installs: 12,111

Avg rating: 2.5

4,080

major competitor apps

tricks731004559

5,202 competing apps

Median installs: 9,660

Avg rating: 2.3

442

major competitor apps

53 keywords
1 of 3

App Description

Hot, fresh surprises are here. Go shopping.

OH, HELLO!

Thanks for downloading the Marshalls App. Now you can shop amazing styles & savings anytime, anywhere.

There’s two super exciting ways to find surprises:

- Use the Snap It, Shop It feature to search for items. Just take a picture of anything
you see (and love), and we’ll show you similar styles.
- Create Your Custom Closet by selecting styles and details you love, and we’ll create a
personal collection just for you.

Other trips & tricks you need to know about:

- Use our Store Locator to find a store near you.
- Upload e-gift cards and Reward Certificates right to your account.
- Manage your TJX Rewards Credit Card account on the go.
- Register for the Marshalls App to create a mobile account (you can use your
HomeGoods and T.J.Maxx account here as well).