TotalAV Mobile Security

10.7M installs
157K ratings
+20.1K weekly installs
trend steady
+217.9K monthly installs
trend steady
TotalAV Mobile Security icon

ASO Keyword Dashboard

Tracking 138 keywords for TotalAV Mobile Security in Google Play

Developer: Protected.net Group Limited T/A Total Security Category: tools Rating: 4.18

TotalAV Mobile Security tracks 138 keywords (12 keywords rank; 126 need traction). Key metrics: 17% top-10 coverage, opportunity 70.4, difficulty 49.5, best rank 9.

Mobile security to help keep you safe whilst on the go

Tracked keywords

138

12  ranked •  126  not ranking yet

Top 10 coverage

17%

Best rank 9 • Latest leader 9

Avg opportunity

70.4

Top keyword: privacy policy

Avg difficulty

49.5

Lower scores indicate easier wins

Opportunity leaders

  • privacy policy

    Opportunity: 74.0 • Difficulty: 46.2 • Rank 9

    Competitors: 781

    62.9
  • unless

    Opportunity: 74.0 • Difficulty: 44.5 • Rank 26

    Competitors: 646

    63.1
  • free trial

    Opportunity: 74.0 • Difficulty: 43.2 • Rank 68

    Competitors: 413

    59.7
  • trial

    Opportunity: 74.0 • Difficulty: 44.4 • Rank 133

    Competitors: 776

    64.4
  • subscriptions

    Opportunity: 74.0 • Difficulty: 62.8 • Rank 148

    Competitors: 564

    63.4

Unranked opportunities

  • vpn

    Opportunity: 74.0 • Difficulty: 45.3 • Competitors: 796

  • equipped

    Opportunity: 74.0 • Difficulty: 42.0 • Competitors: 623

  • pin

    Opportunity: 74.0 • Difficulty: 48.8 • Competitors: 931

  • combining

    Opportunity: 74.0 • Difficulty: 41.2 • Competitors: 566

  • bad

    Opportunity: 74.0 • Difficulty: 54.7 • Competitors: 777

High competition keywords

  • time

    Total apps: 410,996 • Major competitors: 20,188

    Latest rank: — • Difficulty: 58.2

  • access

    Total apps: 328,409 • Major competitors: 12,094

    Latest rank: — • Difficulty: 58.6

  • free

    Total apps: 311,137 • Major competitors: 23,981

    Latest rank: — • Difficulty: 58.7

  • find

    Total apps: 298,826 • Major competitors: 17,402

    Latest rank: — • Difficulty: 58.5

  • mobile

    Total apps: 274,042 • Major competitors: 10,895

    Latest rank: — • Difficulty: 55.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
privacy policy741004663

8,783 competing apps

Median installs: 8,605

Avg rating: 2.8

99

781

major competitor apps

total711004672

30,696 competing apps

Median installs: 2,436

Avg rating: 2.4

99

1,670

major competitor apps

secure681005580

97,256 competing apps

Median installs: 1,041

Avg rating: 2.5

1212

4,309

major competitor apps

security701005475

50,696 competing apps

Median installs: 2,101

Avg rating: 2.5

1212

2,891

major competitor apps

unless741004463

9,009 competing apps

Median installs: 5,184

Avg rating: 2.9

2626

646

major competitor apps

free trial741004360

5,491 competing apps

Median installs: 8,847

Avg rating: 3.0

6868

413

major competitor apps

subscription721005270

23,765 competing apps

Median installs: 5,362

Avg rating: 2.7

117105

1,654

major competitor apps

trial741004464

10,899 competing apps

Median installs: 7,464

Avg rating: 2.9

133122

776

major competitor apps

subscriptions741006363

9,465 competing apps

Median installs: 3,313

Avg rating: 2.8

148136

564

major competitor apps

solution691004878

77,205 competing apps

Median installs: 863

Avg rating: 2.0

140140

1,911

major competitor apps

private701005374

42,623 competing apps

Median installs: 2,199

Avg rating: 2.6

161161

2,868

major competitor apps

safe691005577

64,607 competing apps

Median installs: 1,965

Avg rating: 2.5

182161

3,805

major competitor apps

free651005988

311,137 competing apps

Median installs: 5,980

Avg rating: 2.7

23,981

major competitor apps

play661006085

199,963 competing apps

Median installs: 7,606

Avg rating: 2.8

19,954

major competitor apps

online661005584

192,918 competing apps

Median installs: 1,507

Avg rating: 2.4

10,089

major competitor apps

vpn741004560

6,066 competing apps

Median installs: 34,540

Avg rating: 3.0

796

major competitor apps

order671005282

139,037 competing apps

Median installs: 570

Avg rating: 2.3

4,312

major competitor apps

device681006080

104,795 competing apps

Median installs: 3,424

Avg rating: 2.5

6,645

major competitor apps

collect691005378

74,681 competing apps

Median installs: 4,011

Avg rating: 2.8

6,114

major competitor apps

contact671005382

134,156 competing apps

Median installs: 1,829

Avg rating: 2.4

5,974

major competitor apps

events691005179

83,492 competing apps

Median installs: 687

Avg rating: 2.2

2,585

major competitor apps

product701004875

50,584 competing apps

Median installs: 1,295

Avg rating: 2.2

2,175

major competitor apps

scan711005472

32,737 competing apps

Median installs: 2,351

Avg rating: 2.6

2,307

major competitor apps

permission731005068

17,397 competing apps

Median installs: 12,043

Avg rating: 2.6

1,822

major competitor apps

management681005080

107,808 competing apps

Median installs: 575

Avg rating: 2.0

2,516

major competitor apps

138 keywords
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App Description

Mobile security to help keep you safe whilst on the go

Get TotalAV; your on-the-go solution for mobile security! An all in one solution combining antivirus, dangerous website protection, VPN for enhanced privacy and a host of robust cybersecurity tools.


Free Features:

✔ Data Breach Check: Find out if your private data has been part of an online data breach
✔ AppLock: Lock down private apps with a PIN or biometrics


Premium Security & Privacy Features:

■ Real-Time Protection: Scan your device for viruses and malware in Real-Time
■ WebShield: Stay protected against phishing and scam websites
■ Smart Scan: Scan your device for malware
■ WiFI Checker: Check if your wifi connections are secure
■ QR Checker: Stay safe against bad websites hidden behind QR codes
■ VPN: Encrypt your network connection


As well as security and privacy, TotalAV comes equipped with photo, video and contact management to locate duplicates, old screenshots and unwanted bursts so you can free up space on your device.

Subscription fees apply, details below;

A monthly subscription is required to activate the 7-day trial (see in-app product pricing).
Cancel the subscription from your Google Play account before the end of the trial to avoid payment.
After the 7-day trial, your subscription will start and automatically renew monthly unless canceled.
You can manage your subscriptions and adjust automatic renewal in your Google Play settings after purchase.
The 7-day trial is valid for one subscription only.

Note: TotalAV Mobile Security uses the Accessibility permission to collect data about websites and apps visited to provide website blocking and app locking functions.

TotalAV Mobile Security uses foreground services (TYPE_SPECIAL_USE), so it can catch all the PACKAGE_INSTALLED events as soon as possible in order to scan the apps installed or updated before the user access them which represents a core feature of the app.

A subscription is required to access premium features of TotalAV outside of the trial period.

TotalAV respects your online privacy and is dedicated to safeguarding your personal data. See https://www.totalav.com/privacy for more information.