Kasa Smart

7.7M installs
139.9K ratings
+9.9K weekly installs
trend steady
+76.5K monthly installs
trend steady
Kasa Smart icon

ASO Keyword Dashboard

Tracking 35 keywords for Kasa Smart in Google Play

Developer: TP-LINK SYSTEMS INC. Category: lifestyle Rating: 4.73

Kasa Smart tracks 35 keywords (5 keywords rank; 30 need traction). Key metrics: 0% top-10 coverage, opportunity 70.3, difficulty 46.8, best rank 18.

Kasa Smart is your portal to your TP-LINK Smart Home.

Tracked keywords

35

5  ranked •  30  not ranking yet

Top 10 coverage

0%

Best rank 18 • Latest leader —

Avg opportunity

70.3

Top keyword: mini

Avg difficulty

46.8

Lower scores indicate easier wins

Opportunity leaders

  • mini

    Opportunity: 74.0 • Difficulty: 47.9 • Rank —

    Competitors: 1,563

    65.1
  • ip

    Opportunity: 74.0 • Difficulty: 40.8 • Rank —

    Competitors: 566

    60.5
  • currently

    Opportunity: 73.0 • Difficulty: 45.0 • Rank —

    Competitors: 794

    68.4
  • portal

    Opportunity: 73.0 • Difficulty: 41.1 • Rank —

    Competitors: 407

    67.3
  • highly

    Opportunity: 72.0 • Difficulty: 44.9 • Rank 18

    Competitors: 1,365

    68.9

Unranked opportunities

  • mini

    Opportunity: 74.0 • Difficulty: 47.9 • Competitors: 1,563

  • ip

    Opportunity: 74.0 • Difficulty: 40.8 • Competitors: 566

  • currently

    Opportunity: 73.0 • Difficulty: 45.0 • Competitors: 794

  • portal

    Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 407

  • started

    Opportunity: 72.0 • Difficulty: 44.8 • Competitors: 963

High competition keywords

  • download

    Total apps: 321,963 • Major competitors: 16,784

    Latest rank: — • Difficulty: 56.1

  • control

    Total apps: 132,098 • Major competitors: 7,355

    Latest rank: — • Difficulty: 53.8

  • smart

    Total apps: 116,150 • Major competitors: 6,225

    Latest rank: 41 • Difficulty: 55.2

  • home

    Total apps: 115,134 • Major competitors: 6,486

    Latest rank: — • Difficulty: 54.1

  • device

    Total apps: 105,603 • Major competitors: 6,707

    Latest rank: — • Difficulty: 60.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
highly721004569

21,030 competing apps

Median installs: 2,810

Avg rating: 2.6

1818

1,365

major competitor apps

smart681005581

116,150 competing apps

Median installs: 1,815

Avg rating: 2.4

4141

6,225

major competitor apps

switch721006271

28,872 competing apps

Median installs: 4,734

Avg rating: 2.6

7070

2,288

major competitor apps

system681005280

98,294 competing apps

Median installs: 1,410

Avg rating: 2.3

160154

3,794

major competitor apps

link721004771

28,892 competing apps

Median installs: 2,264

Avg rating: 2.5

162162

1,456

major competitor apps

download651005688

321,963 competing apps

Median installs: 2,163

Avg rating: 2.5

16,784

major competitor apps

mode691005677

67,056 competing apps

Median installs: 5,510

Avg rating: 2.7

5,704

major competitor apps

device681006080

105,603 competing apps

Median installs: 3,421

Avg rating: 2.5

6,707

major competitor apps

connected691005077

72,215 competing apps

Median installs: 626

Avg rating: 2.2

2,330

major competitor apps

range681005079

89,234 competing apps

Median installs: 1,450

Avg rating: 2.4

4,535

major competitor apps

control671005482

132,098 competing apps

Median installs: 1,840

Avg rating: 2.4

7,355

major competitor apps

schedule701004876

55,839 competing apps

Median installs: 520

Avg rating: 2.2

1,409

major competitor apps

mini741004865

12,142 competing apps

Median installs: 12,305

Avg rating: 2.8

1,563

major competitor apps

purchase701004976

54,691 competing apps

Median installs: 1,317

Avg rating: 2.5

2,840

major competitor apps

power691005377

65,876 competing apps

Median installs: 2,304

Avg rating: 2.5

4,084

major competitor apps

devices701005575

53,964 competing apps

Median installs: 1,996

Avg rating: 2.4

2,908

major competitor apps

camera711005673

36,684 competing apps

Median installs: 6,898

Avg rating: 2.6

3,441

major competitor apps

according701004674

45,950 competing apps

Median installs: 4,399

Avg rating: 2.3

2,138

major competitor apps

anywhere701004976

58,382 competing apps

Median installs: 3,094

Avg rating: 2.6

3,016

major competitor apps

home681005481

115,134 competing apps

Median installs: 2,062

Avg rating: 2.5

6,486

major competitor apps

started721004569

21,388 competing apps

Median installs: 1,892

Avg rating: 2.5

963

major competitor apps

currently731004568

19,521 competing apps

Median installs: 2,600

Avg rating: 2.5

794

major competitor apps

turn691005677

64,703 competing apps

Median installs: 5,030

Avg rating: 2.8

5,336

major competitor apps

ip741004160

6,205 competing apps

Median installs: 9,238

Avg rating: 2.7

566

major competitor apps

router721003451

1,677 competing apps

Median installs: 2,447

Avg rating: 2.6

126

major competitor apps

35 keywords
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App Description

Kasa Smart is your portal to your TP-LINK Smart Home.

** Kasa Smart is currently only compatible with TP-LINK Smart Plug HS100/110/107 KP200/400/EP10, Smart Plug Mini HS103/105 KP105, Smart Switch HS200/210/220, Smart Power Strip HS300/303, Smart Bulb LB100/110/120/130/200/230, KL50/60/110/120/130, IP Camera KC100/105/110/115/120/200/300/310/400/410S/420WS, Smart Router SR20, and Range Extender RE270/370/350K **

Kasa Smart lets you add, configure, monitor, and control your connected TP-LINK Smart Home devices from anywhere in the world. You can schedule your appliances to turn on or off according to your schedule, or set them to Away Mode to deter would-be burglars. And that’s just the beginning. Purchase a TP-LINK Smart Home device and download the app to get started today.