Kasa Smart

Developer: TP-LINK SYSTEMS INC.

Category: Lifestyle

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7.8M installs

140.3K ratings

+4.7K weekly installs

+42.3K monthly installs

ASO Keyword Dashboard

Tracking 35 keywords for Kasa Smart in Google Play

Developer: TP-LINK SYSTEMS INC. Category: lifestyle Rating: 4.72

Kasa Smart tracks 35 keywords (5 keywords rank; 30 need traction). Key metrics: 0% top-10 coverage, opportunity 70.3, difficulty 46.8, best rank 18.

Kasa Smart is your portal to your TP-LINK Smart Home.

Tracked keywords

5 ranked • 30 not ranking yet

Top 10 coverage

Best rank 18 • Latest leader —

Avg opportunity

70.3

Top keyword: mini

Avg difficulty

46.8

Lower scores indicate easier wins

Opportunity leaders

mini

Opportunity: 74.0 • Difficulty: 48.2 • Rank —

Competitors: 1,608
65.4
ip

Opportunity: 74.0 • Difficulty: 40.8 • Rank —

Competitors: 575
60.5
currently

Opportunity: 73.0 • Difficulty: 44.9 • Rank —

Competitors: 778
68.3
portal

Opportunity: 73.0 • Difficulty: 41.1 • Rank —

Competitors: 411
67.3
smart home

Opportunity: 73.0 • Difficulty: 39.3 • Rank —

Competitors: 117
55.1

Unranked opportunities

mini

Opportunity: 74.0 • Difficulty: 48.2 • Competitors: 1,608
ip

Opportunity: 74.0 • Difficulty: 40.8 • Competitors: 575
currently

Opportunity: 73.0 • Difficulty: 44.9 • Competitors: 778
portal

Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 411
smart home

Opportunity: 73.0 • Difficulty: 39.3 • Competitors: 117

High competition keywords

download

Total apps: 332,374 • Major competitors: 17,268

Latest rank: — • Difficulty: 56.2
control

Total apps: 135,086 • Major competitors: 7,479

Latest rank: — • Difficulty: 53.8
smart

Total apps: 121,041 • Major competitors: 6,424

Latest rank: 41 • Difficulty: 55.2
home

Total apps: 117,164 • Major competitors: 6,569

Latest rank: — • Difficulty: 54.1
device

Total apps: 107,461 • Major competitors: 6,783

Latest rank: — • Difficulty: 60.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
highly	72	100	45	69 20,723 competing apps Median installs: 2,930 Avg rating: 2.6	18	18	1,342 major competitor apps
smart	68	100	55	81 121,041 competing apps Median installs: 1,757 Avg rating: 2.4	41	41	6,424 major competitor apps
switch	71	100	62	71 29,738 competing apps Median installs: 4,633 Avg rating: 2.6	70	70	2,349 major competitor apps
system	68	100	52	80 100,529 competing apps Median installs: 1,398 Avg rating: 2.3	160	154	3,867 major competitor apps
link	72	100	47	71 29,342 competing apps Median installs: 2,226 Avg rating: 2.5	162	162	1,473 major competitor apps
download	65	100	56	88 332,374 competing apps Median installs: 2,109 Avg rating: 2.5	—	—	17,268 major competitor apps
mode	69	100	56	77 68,629 competing apps Median installs: 5,298 Avg rating: 2.7	—	—	5,769 major competitor apps
device	68	100	60	80 107,461 competing apps Median installs: 3,348 Avg rating: 2.5	—	—	6,783 major competitor apps
connected	69	100	50	78 73,615 competing apps Median installs: 631 Avg rating: 2.2	—	—	2,383 major competitor apps
range	68	100	50	79 90,159 competing apps Median installs: 1,452 Avg rating: 2.3	—	—	4,565 major competitor apps
control	67	100	54	82 135,086 competing apps Median installs: 1,839 Avg rating: 2.4	—	—	7,479 major competitor apps
schedule	70	100	48	76 56,731 competing apps Median installs: 521 Avg rating: 2.2	—	—	1,429 major competitor apps
mini	74	100	48	65 12,663 competing apps Median installs: 12,141 Avg rating: 2.9	—	—	1,608 major competitor apps
purchase	70	100	49	75 53,155 competing apps Median installs: 1,588 Avg rating: 2.5	—	—	2,856 major competitor apps
power	69	100	52	77 67,141 competing apps Median installs: 2,285 Avg rating: 2.5	—	—	4,127 major competitor apps
devices	70	100	55	75 53,545 competing apps Median installs: 2,020 Avg rating: 2.4	—	—	2,871 major competitor apps
camera	71	100	56	73 37,376 competing apps Median installs: 6,740 Avg rating: 2.6	—	—	3,488 major competitor apps
according	70	100	46	74 45,565 competing apps Median installs: 4,451 Avg rating: 2.3	—	—	2,102 major competitor apps
anywhere	70	100	49	76 57,879 competing apps Median installs: 3,157 Avg rating: 2.6	—	—	2,965 major competitor apps
home	68	100	54	81 117,164 competing apps Median installs: 2,044 Avg rating: 2.5	—	—	6,569 major competitor apps
started	72	100	45	69 21,172 competing apps Median installs: 1,907 Avg rating: 2.5	—	—	953 major competitor apps
currently	73	100	45	68 19,332 competing apps Median installs: 2,630 Avg rating: 2.5	—	—	778 major competitor apps
turn	69	100	56	77 66,750 competing apps Median installs: 4,887 Avg rating: 2.7	—	—	5,454 major competitor apps
ip	74	100	41	61 6,295 competing apps Median installs: 9,150 Avg rating: 2.7	—	—	575 major competitor apps
router	72	100	34	51 1,687 competing apps Median installs: 2,593 Avg rating: 2.6	—	—	125 major competitor apps

App Description

Kasa Smart is your portal to your TP-LINK Smart Home.

** Kasa Smart is currently only compatible with TP-LINK Smart Plug HS100/110/107 KP200/400/EP10, Smart Plug Mini HS103/105 KP105, Smart Switch HS200/210/220, Smart Power Strip HS300/303, Smart Bulb LB100/110/120/130/200/230, KL50/60/110/120/130, IP Camera KC100/105/110/115/120/200/300/310/400/410S/420WS, Smart Router SR20, and Range Extender RE270/370/350K **

Kasa Smart lets you add, configure, monitor, and control your connected TP-LINK Smart Home devices from anywhere in the world. You can schedule your appliances to turn on or off according to your schedule, or set them to Away Mode to deter would-be burglars. And that’s just the beginning. Purchase a TP-LINK Smart Home device and download the app to get started today.