The New Standard

Leading app for fitness professionals.

The New Standard App: Build the Body, Mind & Life You’re Proud Of This isn’t another cookie-cutter fitness app. This is the complete framework for men in their 20s and 30s who feel stuck in their body, in their job, in their social circle, in their relationships. We help you escape the job and body you hate and rebuild your health, confidence, and identity from the ground up. Through our proven 8-pillar framework, you’ll track and transform every area of your life: Body: Drop body fat, build muscle, and take back control of your health. Nutrition: Master simple, sustainable eating that fuels results without restriction. Training: Follow structured, time-efficient workouts designed for your lifestyle. Habits: Lock in daily routines that build discipline, confidence, and momentum. Mindset: Rewire how you think, so you stop quitting on yourself. Environment: Surround yourself with the right people and influences. Relationships: Build better connections by first becoming a man you’re proud of. Purpose: Find direction and identity, so your health fuels a life you actually want.
With The New Standard App, you can:
✅ Track your workouts, habits, nutrition, and progress in one place
✅ Receive fully personalised coaching and accountability from Finnley Edwards & team
✅ Follow a proven system built for busy men who want to win in life, not just in the gym
✅ Join a community of men on the same journey, no more doing it alone
✅ Build confidence, discipline, and the standards you’ve been missing
This isn’t about quick fixes or fad diets. This is about creating a new standard for yourself one that raises the bar across your health, career, and relationships. Because when you fix your body, you fix your mind. And when you fix your mind, you take back control of your life.
Who this is for:
Men aged 20–40 who feel stuck in their body and lifestyle
Men who are tired of inconsistency, excuses, and half-hearted effort
Men who want to step into leadership, confidence, and real self-respect
Men ready to commit to more than just a workout plan to a complete transformation
If you’re done with average, this is where you build the body, mind, and life you’re proud of.
👉 Download The New Standard App today and take your first step towards becoming the man you’re meant to be.