True Finance: Cash Advance

True Finance: Cash Advance
True Finance: Cash Advance
Developer: JoinTrueDev
Category: Finance
727.5K installs
22.2K ratings
+18.9K weekly installs
trend steady
+99.3K monthly installs
True Finance: Cash Advance icon

ASO Keyword Dashboard

Tracking 205 keywords for True Finance: Cash Advance in Google Play

Developer: JoinTrueDev Category: finance Rating: 4.37

True Finance: Cash Advance tracks 205 keywords (13 keywords rank; 192 need traction). Key metrics: 8% top-10 coverage, opportunity 69.5, difficulty 48.9, best rank 1.

Get, Earn, and Save Money

Tracked keywords

205

13  ranked •  192  not ranking yet

Top 10 coverage

8%

Best rank 1 • Latest leader —

Avg opportunity

69.5

Top keyword: charge

Avg difficulty

48.9

Lower scores indicate easier wins

Opportunity leaders

  • charge

    Opportunity: 73.0 • Difficulty: 46.3 • Rank —

    Competitors: 1,120

    67.9
  • advance

    Opportunity: 73.0 • Difficulty: 46.6 • Rank —

    Competitors: 1,150

    67.6
  • standard

    Opportunity: 73.0 • Difficulty: 53.1 • Rank —

    Competitors: 1,127

    68.5
  • cost

    Opportunity: 73.0 • Difficulty: 47.7 • Rank —

    Competitors: 980

    68.7
  • month

    Opportunity: 73.0 • Difficulty: 52.4 • Rank —

    Competitors: 1,041

    67.8

Unranked opportunities

  • charge

    Opportunity: 73.0 • Difficulty: 46.3 • Competitors: 1,120

  • advance

    Opportunity: 73.0 • Difficulty: 46.6 • Competitors: 1,150

  • standard

    Opportunity: 73.0 • Difficulty: 53.1 • Competitors: 1,127

  • cost

    Opportunity: 73.0 • Difficulty: 47.7 • Competitors: 980

  • month

    Opportunity: 73.0 • Difficulty: 52.4 • Competitors: 1,041

High competition keywords

  • new

    Total apps: 193,474 • Major competitors: 25,823

    Latest rank: — • Difficulty: 65.7

  • free

    Total apps: 173,844 • Major competitors: 23,343

    Latest rank: — • Difficulty: 64.4

  • time

    Total apps: 170,577 • Major competitors: 19,592

    Latest rank: — • Difficulty: 64.6

  • access

    Total apps: 126,428 • Major competitors: 11,667

    Latest rank: — • Difficulty: 66.6

  • help

    Total apps: 123,065 • Major competitors: 14,840

    Latest rank: — • Difficulty: 66.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
true711005372

17,268 competing apps

Median installs: 52,358

Avg rating: 3.1

11

2,558

major competitor apps

current subscription701004752

1,054 competing apps

Median installs: 28,324

Avg rating: 3.2

4040

128

major competitor apps

term721004567

8,523 competing apps

Median installs: 32,276

Avg rating: 2.7

4747

782

major competitor apps

giving721005471

13,929 competing apps

Median installs: 31,475

Avg rating: 2.9

6666

1,445

major competitor apps

small701005175

24,961 competing apps

Median installs: 32,987

Avg rating: 2.9

8484

2,750

major competitor apps

individual711005471

15,144 competing apps

Median installs: 20,930

Avg rating: 2.6

8484

1,085

major competitor apps

credit711005173

18,687 competing apps

Median installs: 41,601

Avg rating: 3.0

102102

2,452

major competitor apps

monthly711005572

15,373 competing apps

Median installs: 38,870

Avg rating: 3.0

113112

1,955

major competitor apps

money691005376

29,368 competing apps

Median installs: 48,474

Avg rating: 3.1

116114

4,238

major competitor apps

terms711006573

17,656 competing apps

Median installs: 47,790

Avg rating: 3.0

124124

2,368

major competitor apps

required701006175

23,390 competing apps

Median installs: 41,967

Avg rating: 2.8

126126

2,770

major competitor apps

rate701005075

24,148 competing apps

Median installs: 33,875

Avg rating: 2.7

162162

2,128

major competitor apps

automatically renews701003852

1,059 competing apps

Median installs: 37,946

Avg rating: 3.3

182182

149

major competitor apps

free641006490

173,844 competing apps

Median installs: 46,597

Avg rating: 3.1

23,343

major competitor apps

play651006786

113,236 competing apps

Median installs: 62,750

Avg rating: 3.2

19,366

major competitor apps

top681006580

46,866 competing apps

Median installs: 46,978

Avg rating: 3.0

7,127

major competitor apps

new641006690

193,474 competing apps

Median installs: 42,470

Avg rating: 3.0

25,823

major competitor apps

finance711004562

4,027 competing apps

Median installs: 44,327

Avg rating: 2.7

511

major competitor apps

budgeting691004747

569 competing apps

Median installs: 32,628

Avg rating: 3.2

62

major competitor apps

changes721005070

12,399 competing apps

Median installs: 32,219

Avg rating: 2.9

1,225

major competitor apps

via681005881

54,601 competing apps

Median installs: 29,805

Avg rating: 2.7

5,243

major competitor apps

users671006082

59,104 competing apps

Median installs: 30,976

Avg rating: 2.8

6,026

major competitor apps

place691005778

37,575 competing apps

Median installs: 32,284

Avg rating: 2.9

4,364

major competitor apps

range691005378

37,225 competing apps

Median installs: 32,979

Avg rating: 2.8

4,354

major competitor apps

within681005680

45,953 competing apps

Median installs: 29,549

Avg rating: 2.8

4,617

major competitor apps

205 keywords
1 of 9

App Description

Get, Earn, and Save Money

Budget, Earn Money and Instant Cash Advance Up to $100*

True Finance is your all-in-one app for budgeting, earning, and cash advances — helping you manage money in one place. Track spending, earn extra income, boost your credit score, and get interest-free cash advances*. Over $50M in advances given and users have earned over $1,200/month in rewards.

SMART BUDGETING TOOL
Get a clear, accurate view of your spending with one of the most reliable budgeting tools available.

Accurate Categorization: Transactions automatically assigned to 16 categories for a full picture of where your money goes.

Simple Dashboard: All spending organized in one place and updated instantly.

Flexible Tracking: View by category, time period, or custom tags (custom categories and alerts coming soon).

CASH ADVANCES
Access up to $100 in interest-free cash advances with no credit checks. Funds can arrive in minutes for an optional instant fee*, or within three business days via standard processing. Approval is based on eligibility and requires a connected, qualifying bank account. Over $50M in cash advances have been provided.

CREDIT SCORE MONITORING
View and track your credit score, powered by VantageScore 3.0 and Equifax data through our partner Array. Receive alerts for changes such as new loan applications or credit pulls to help prevent identity theft early.

INSTANT PROCESSING
Instant processing is available for a small fee ranging from $1.99–$5.99. Eligible users receive their cash advance within the hour instead of standard 1–2 business day ACH transfers. Availability depends on bank participation in FedNow; some smaller banks and credit unions may not qualify.

EARN TAB
Turn spare time into real cash. Play games, complete tasks, and take surveys to earn rewards. Top users have earned up to $1,200 per month.

MARKETPLACE OFFERS
Explore personal loans, credit cards, and insurance from trusted partners — all in one app.

ABOUT TRUE FINANCE
Launched in 2023, True Finance helps members bridge the gap between paydays with tools to budget, earn, and access short-term cash when needed. The app provides credit score tracking, identity protection alerts, and a financial marketplace for exploring additional money solutions.
True Finance is not affiliated with other loan, money, or budgeting apps including Vola, Empower, MoneyLion, Dave, Cleo, Albert, Brigit, Chime, Klover, Current, SoFi, Varo, PayActiv, Branch, and others.
Membership is required to request cash advances and use the Budget tab. Approval is not guaranteed. Premium members may earn up to 10% more in the Earn tab. Membership costs $4.99/month and renews automatically until canceled in-app. Uninstalling does not cancel membership. Instant transfer fees ($1.99–$5.99) are not included. Cash advance amounts range from $10–$100, with an average of $40 as of Aug 2025.

Disclaimer:

APR (Annual Percentage Rate) is the cost you pay each year to borrow money, including fees, expressed as a percentage. The APR for short-term, small-dollar financial products vary. True Finance is not a lender and is not involved in lender’s individual credit decisions or underwriting process, thus we can’t state any specific APR that may be offered to you. Some lenders in our network offer rates between 5.99% and 35.99%, for borrowers with a good credit score. The credit decisions and individual loan terms depend solely on the lender, based on your credit score, income, credit history, and other factors. The lender is legally required to inform you of the APR and other loan terms before you agree to accept a loan. Some states have strict laws limiting the APR rates and fees that a lender can charge you.
Representative Example:
If you borrowed $10,000, with an interest rate of 11.41% over a 36 month period, and the loan had a 5% origination fee, your monthly payments would be $347.00. The total cost of the loan would be $12,480, with APR of 15.00%.
Loan Terms 3 to 84 months