Wells Fargo Mobile®

45.9M installs
2.8M ratings
+31.9K weekly installs
+230.3K monthly installs
Wells Fargo Mobile® icon

ASO Keyword Dashboard

Tracking 204 keywords for Wells Fargo Mobile® in Google Play

Developer: Wells Fargo Mobile Category: finance Rating: 4.82

Wells Fargo Mobile® tracks 204 keywords (21 keywords rank; 183 need traction). Key metrics: 14% top-10 coverage, opportunity 69.6, difficulty 49.1, best rank 2.

Wells Fargo Mobile allows you to access your investment and bank accounts.

Tracked keywords

204

21  ranked •  183  not ranking yet

Top 10 coverage

14%

Best rank 2 • Latest leader 6

Avg opportunity

69.6

Top keyword: banking

Avg difficulty

49.1

Lower scores indicate easier wins

Opportunity leaders

  • banking

    Opportunity: 73.0 • Difficulty: 46.8 • Rank 6

    Competitors: 1,071

    68.1
  • orders

    Opportunity: 73.0 • Difficulty: 49.3 • Rank —

    Competitors: 900

    68.0
  • certain

    Opportunity: 73.0 • Difficulty: 59.6 • Rank —

    Competitors: 1,225

    68.3
  • mobile phone

    Opportunity: 73.0 • Difficulty: 48.3 • Rank —

    Competitors: 983

    68.3
  • side

    Opportunity: 73.0 • Difficulty: 57.3 • Rank —

    Competitors: 1,185

    68.0

Unranked opportunities

  • orders

    Opportunity: 73.0 • Difficulty: 49.3 • Competitors: 900

  • certain

    Opportunity: 73.0 • Difficulty: 59.6 • Competitors: 1,225

  • mobile phone

    Opportunity: 73.0 • Difficulty: 48.3 • Competitors: 983

  • side

    Opportunity: 73.0 • Difficulty: 57.3 • Competitors: 1,185

  • activate

    Opportunity: 73.0 • Difficulty: 47.7 • Competitors: 1,306

High competition keywords

  • time

    Total apps: 170,577 • Major competitors: 19,592

    Latest rank: — • Difficulty: 64.6

  • find

    Total apps: 143,808 • Major competitors: 16,874

    Latest rank: — • Difficulty: 65.1

  • access

    Total apps: 126,428 • Major competitors: 11,667

    Latest rank: — • Difficulty: 66.6

  • features

    Total apps: 116,743 • Major competitors: 14,116

    Latest rank: — • Difficulty: 64.6

  • using

    Total apps: 114,758 • Major competitors: 13,323

    Latest rank: — • Difficulty: 64.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
well681005480

46,736 competing apps

Median installs: 30,414

Avg rating: 2.7

22

4,373

major competitor apps

banking731004768

9,685 competing apps

Median installs: 27,159

Avg rating: 3.2

66

1,071

major competitor apps

bank711005073

18,128 competing apps

Median installs: 44,400

Avg rating: 2.9

77

2,338

major competitor apps

financial711004973

18,632 competing apps

Median installs: 30,680

Avg rating: 2.8

1313

1,790

major competitor apps

mobile651006086

113,294 competing apps

Median installs: 25,796

Avg rating: 2.8

1919

10,537

major competitor apps

transaction721004767

8,538 competing apps

Median installs: 31,666

Avg rating: 2.9

2828

853

major competitor apps

transactions721004869

10,944 competing apps

Median installs: 28,314

Avg rating: 2.8

3737

1,136

major competitor apps

payments721004971

13,518 competing apps

Median installs: 29,563

Avg rating: 2.7

5050

1,547

major competitor apps

account681006079

41,533 competing apps

Median installs: 33,567

Avg rating: 3.0

5853

4,686

major competitor apps

payment691005376

29,462 competing apps

Median installs: 30,186

Avg rating: 2.5

61

3,270

major competitor apps

continue711005672

15,832 competing apps

Median installs: 38,380

Avg rating: 2.9

6868

1,661

major competitor apps

accounts721006769

10,702 competing apps

Median installs: 32,846

Avg rating: 3.2

8080

1,303

major competitor apps

credit711005173

18,687 competing apps

Median installs: 41,601

Avg rating: 3.0

8281

2,452

major competitor apps

users671006082

59,104 competing apps

Median installs: 30,976

Avg rating: 2.8

10094

6,026

major competitor apps

account settings701004256

1,896 competing apps

Median installs: 30,694

Avg rating: 3.4

102100

212

major competitor apps

company711004872

17,480 competing apps

Median installs: 21,812

Avg rating: 2.5

101101

1,330

major competitor apps

million201007369

11,651 competing apps

Median installs: 145,447

Avg rating: 3.6

127127

3,169

major competitor apps

us661006285

96,924 competing apps

Median installs: 36,014

Avg rating: 2.9

150140

10,444

major competitor apps

used671006182

61,233 competing apps

Median installs: 32,225

Avg rating: 2.8

157151

5,711

major competitor apps

apply701005575

24,305 competing apps

Median installs: 42,318

Avg rating: 3.0

159159

3,025

major competitor apps

may681006980

48,197 competing apps

Median installs: 37,379

Avg rating: 3.0

170164

5,628

major competitor apps

online661006184

80,029 competing apps

Median installs: 33,297

Avg rating: 2.8

9,770

major competitor apps

card691005478

35,515 competing apps

Median installs: 50,336

Avg rating: 3.0

4,766

major competitor apps

email691005377

32,694 competing apps

Median installs: 29,240

Avg rating: 2.9

2,918

major competitor apps

security701006474

22,681 competing apps

Median installs: 36,021

Avg rating: 2.8

2,764

major competitor apps

204 keywords
1 of 9

App Description

Wells Fargo Mobile allows you to access your investment and bank accounts.

Account Management
•Access your cash, credit, and investment accounts with Fingerprint Sign On¹ or Biometric Sign on¹
•Review activity and balances
•View your credit card transactions and manage your rewards
•Easily activate or turn cards on or off², add cards to digital wallets³, view recurring payments, and manage account access with Card Settings

Deposit Funds⁴
•Deposit checks using your Android™ camera
•Instantly view the processing deposit in your account

Make Transfers and Payments
•Transfer funds between your Wells Fargo accounts and to other financial institutions⁵
•Send and receive money with friends and family using a U.S. mobile phone number or email address with Zelle®⁶
•Pay your bills

Track Investments
•Monitor balances, holdings, account activity, and open orders for your WellsTrade® accounts
•Get real-time quotes, charts, and market data

Stay Secure
•Visit the Security Center to report fraud and maintain safe accounts
•Manage alerts⁷
•Get notified of suspicious card activity with alerts
•Access to your FICO® Credit Score

Contact Us
•Email appstorefeedback@wellsfargo.com
•Locate one of more than 12,700 ATMs or find one of our approximately 4,800 branches
•Set up an appointment to meet with a Banker
____________________________
Screens are simulated.
1.Only certain devices are eligible to enable Fingerprint Sign On or Biometric Sign On.
2.Turning your card off is not a replacement for reporting your card lost or stolen.
3.Not all smartphones are enabled to use a digital wallet. Your mobile carrier's message and data rates may apply.
4.Some accounts are not eligible for mobile deposit. Deposit limits and other restrictions apply.
5.Terms and conditions apply. See Wells Fargo’s Online Access Agreement for more information.
6. Mobile numbers may need to be enrolled with Zelle® before they can be used. Available to U.S.-based bank account holders only.
7.Sign-up may be required.
8.Some features not offered on all devices or to all users.

Android, Google Play, Chrome, Pixel and other marks are trademarks of Google LLC.

FICO is a registered trademark of Fair Isaac Corporation in the United States and other countries.

Zelle® and the Zelle® related marks are wholly owned by Early Warning Services, LLC and are used herein under license.

Investment and Insurance Products are:
•Not Insured by the FDIC or Any Federal Government Agency
•Not a Deposit or Other Obligation of, or Guaranteed by, the Bank or Any Bank Affiliate
•Subject to Investment Risks, Including Possible Loss of the Principal Amount Invested

DEPOSIT PRODUCTS OFFERED BY WELLS FARGO BANK, N.A. MEMBER FDIC.

Investment products and services are offered through Wells Fargo Advisors. Wells Fargo Advisors is a trade name used by Wells Fargo Clearing Services, LLC (WFCS) and Wells Fargo Advisors Financial Network, LLC, Members SIPC, separate registered broker-dealers and non-bank affiliates of Wells Fargo & Company. WellsTrade(R) and Intuitive Investor(R) accounts are available through WFCS.

Use of stock symbols is for illustrative purposes only and not a recommendation.

9.$0 per trade is applicable to commissions for online and automated telephone trading of stocks and exchange-traded funds (ETFs). For stock and ETF trades placed with an agent over the telephone, a $25 agent-assisted trading fee is charged. Each trade order will be treated as a separate transaction subject to commission. An order that executes over multiple trading days may be subject to additional commission. One commission will be assessed for multiple trades, entered separately, that execute on the same day, on the same side of the market. Other fees and commissions apply to a WellsTrade account. Schedule subject to change at any time.
RSNIP-02212027-8313203.1.1