Wells Fargo Mobile®

46.5M installs
2.8M ratings
3.8M monthly active users
$>200K monthly revenue est.
IAP 0% · Ad 100%
Install Trends
Weekly +59.4K
Steady
Monthly +206.1K
Steady
Wells Fargo Mobile® icon

ASO Keyword Dashboard

Tracking 133 keywords for Wells Fargo Mobile® in Google Play

Developer: Wells Fargo Mobile Category: finance Rating: 4.82

Wells Fargo Mobile® tracks 133 keywords (25 keywords rank; 108 need traction). Key metrics: 44% top-10 coverage, opportunity 70.6, difficulty 46.8, best rank 2.

Wells Fargo Mobile allows you to access your investment and bank accounts.

Tracked keywords

133

25  ranked •  108  not ranking yet

Top 10 coverage

44%

Best rank 2 • Latest leader 2

Avg opportunity

70.6

Top keyword: mobile banking

Avg difficulty

46.8

Lower scores indicate easier wins

Opportunity leaders

  • mobile banking

    Opportunity: 74.0 • Difficulty: 39.0 • Rank 2

    Competitors: 318

    62.1
  • deposit

    Opportunity: 74.0 • Difficulty: 41.3 • Rank 6

    Competitors: 593

    64.0
  • credit card

    Opportunity: 74.0 • Difficulty: 44.9 • Rank 26

    Competitors: 854

    65.2
  • charged

    Opportunity: 74.0 • Difficulty: 44.8 • Rank 45

    Competitors: 559

    62.2
  • phone number

    Opportunity: 74.0 • Difficulty: 59.7 • Rank —

    Competitors: 625

    61.4

Unranked opportunities

  • phone number

    Opportunity: 74.0 • Difficulty: 59.7 • Competitors: 625

  • fair

    Opportunity: 74.0 • Difficulty: 41.3 • Competitors: 452

  • loss

    Opportunity: 74.0 • Difficulty: 41.1 • Competitors: 603

  • trade

    Opportunity: 74.0 • Difficulty: 43.6 • Competitors: 825

  • trading

    Opportunity: 74.0 • Difficulty: 42.0 • Competitors: 605

High competition keywords

  • access

    Total apps: 339,043 • Major competitors: 11,559

    Latest rank: — • Difficulty: 59.5

  • find

    Total apps: 307,165 • Major competitors: 16,288

    Latest rank: — • Difficulty: 59.7

  • mobile

    Total apps: 280,792 • Major competitors: 10,253

    Latest rank: 18 • Difficulty: 56.3

  • features

    Total apps: 253,887 • Major competitors: 13,784

    Latest rank: — • Difficulty: 59.3

  • available

    Total apps: 199,899 • Major competitors: 9,729

    Latest rank: — • Difficulty: 59.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
well681005179

92,173 competing apps

Median installs: 2,076

Avg rating: 2.0

22

3,591

major competitor apps

mobile banking741003962

7,961 competing apps

Median installs: 2,790

Avg rating: 3.0

22

318

major competitor apps

internet banking721003351

1,558 competing apps

Median installs: 3,930

Avg rating: 3.1

22

97

major competitor apps

bank711004773

36,778 competing apps

Median installs: 2,589

Avg rating: 2.2

33

2,306

major competitor apps

banks731004058

4,097 competing apps

Median installs: 5,767

Avg rating: 2.4

44

289

major competitor apps

services provided721003353

2,217 competing apps

Median installs: 1,823

Avg rating: 1.9

55

90

major competitor apps

banking731004568

18,467 competing apps

Median installs: 3,453

Avg rating: 2.7

66

1,103

major competitor apps

online banking731003557

3,538 competing apps

Median installs: 2,480

Avg rating: 3.1

66

106

major competitor apps

bank account731004357

3,801 competing apps

Median installs: 15,300

Avg rating: 2.3

66

423

major competitor apps

deposit741004164

10,421 competing apps

Median installs: 3,926

Avg rating: 2.7

66

593

major competitor apps

fee payment731003558

4,356 competing apps

Median installs: 1,060

Avg rating: 1.5

77

12

major competitor apps

mobile651005687

280,792 competing apps

Median installs: 1,234

Avg rating: 2.0

1812

10,253

major competitor apps

financial701004775

49,492 competing apps

Median installs: 1,123

Avg rating: 1.9

1515

1,803

major competitor apps

certain731005268

18,482 competing apps

Median installs: 3,821

Avg rating: 2.3

2218

1,187

major competitor apps

store account701006744

607 competing apps

Median installs: 11,793

Avg rating: 2.4

1818

60

major competitor apps

personal account721003352

1,949 competing apps

Median installs: 1,782

Avg rating: 1.7

1919

73

major competitor apps

eligible731006057

3,936 competing apps

Median installs: 6,115

Avg rating: 2.5

2020

375

major competitor apps

center721004671

27,756 competing apps

Median installs: 1,174

Avg rating: 1.9

2623

1,100

major competitor apps

transactions721004470

24,171 competing apps

Median installs: 1,615

Avg rating: 2.1

2625

913

major competitor apps

subject731004667

15,830 competing apps

Median installs: 2,882

Avg rating: 2.0

2626

801

major competitor apps

credit card741004565

12,405 competing apps

Median installs: 1,048

Avg rating: 2.1

2626

854

major competitor apps

account balance721003554

2,440 competing apps

Median installs: 2,809

Avg rating: 2.7

2626

116

major competitor apps

apply button721003454

2,452 competing apps

Median installs: 14,584

Avg rating: 3.4

2727

139

major competitor apps

charged741004562

8,067 competing apps

Median installs: 5,218

Avg rating: 2.4

4545

559

major competitor apps

us661005684

189,089 competing apps

Median installs: 2,149

Avg rating: 2.1

146143

8,483

major competitor apps

133 keywords
1 of 6

App Description

Wells Fargo Mobile allows you to access your investment and bank accounts.

Account Management
•Access your cash, credit, and investment accounts with Fingerprint Sign On¹ or Biometric Sign on¹
•Review activity and balances
•View your credit card transactions and manage your rewards
•Easily activate or turn cards on or off², add cards to digital wallets³, view recurring payments, and manage account access with Card Settings

Deposit Funds⁴
•Deposit checks using your Android™ camera
•Instantly view the processing deposit in your account

Make Transfers and Payments
•Transfer funds between your Wells Fargo accounts and to other financial institutions⁵
•Send and receive money with friends and family using a U.S. mobile phone number or email address with Zelle®⁶
•Pay your bills

Track Investments
•Monitor balances, holdings, account activity, and open orders for your WellsTrade® accounts
•Get real-time quotes, charts, and market data

Stay Secure
•Visit the Security Center to report fraud and maintain safe accounts
•Manage alerts⁷
•Get notified of suspicious card activity with alerts
•Access to your FICO® Credit Score

Contact Us
•Email appstorefeedback@wellsfargo.com
•Locate one of more than 12,700 ATMs or find one of our approximately 4,800 branches
•Set up an appointment to meet with a Banker
____________________________
Screens are simulated.
1.Only certain devices are eligible to enable Fingerprint Sign On or Biometric Sign On.
2.Turning your card off is not a replacement for reporting your card lost or stolen.
3.Not all smartphones are enabled to use a digital wallet. Your mobile carrier's message and data rates may apply.
4.Some accounts are not eligible for mobile deposit. Deposit limits and other restrictions apply.
5.Terms and conditions apply. See Wells Fargo’s Online Access Agreement for more information.
6. Mobile numbers may need to be enrolled with Zelle® before they can be used. Available to U.S.-based bank account holders only.
7.Sign-up may be required.
8.Some features not offered on all devices or to all users.

Android, Google Play, Chrome, Pixel and other marks are trademarks of Google LLC.

FICO is a registered trademark of Fair Isaac Corporation in the United States and other countries.

Zelle® and the Zelle® related marks are wholly owned by Early Warning Services, LLC and are used herein under license.

Investment and Insurance Products are:
•Not Insured by the FDIC or Any Federal Government Agency
•Not a Deposit or Other Obligation of, or Guaranteed by, the Bank or Any Bank Affiliate
•Subject to Investment Risks, Including Possible Loss of the Principal Amount Invested

DEPOSIT PRODUCTS OFFERED BY WELLS FARGO BANK, N.A. MEMBER FDIC.

Investment products and services are offered through Wells Fargo Advisors. Wells Fargo Advisors is a trade name used by Wells Fargo Clearing Services, LLC (WFCS) and Wells Fargo Advisors Financial Network, LLC, Members SIPC, separate registered broker-dealers and non-bank affiliates of Wells Fargo & Company. WellsTrade(R) and Intuitive Investor(R) accounts are available through WFCS.

Use of stock symbols is for illustrative purposes only and not a recommendation.

9.$0 per trade is applicable to commissions for online and automated telephone trading of stocks and exchange-traded funds (ETFs). For stock and ETF trades placed with an agent over the telephone, a $25 agent-assisted trading fee is charged. Each trade order will be treated as a separate transaction subject to commission. An order that executes over multiple trading days may be subject to additional commission. One commission will be assessed for multiple trades, entered separately, that execute on the same day, on the same side of the market. Other fees and commissions apply to a WellsTrade account. Schedule subject to change at any time.
RSNIP-02212027-8313203.1.1