Wells Fargo Mobile®

46.4M installs
2.8M ratings
+57.9K weekly installs
trend steady
+261.4K monthly installs
trend steady
Wells Fargo Mobile® icon

ASO Keyword Dashboard

Tracking 132 keywords for Wells Fargo Mobile® in Google Play

Developer: Wells Fargo Mobile Category: finance Rating: 4.82

Wells Fargo Mobile® tracks 132 keywords (21 keywords rank; 111 need traction). Key metrics: 14% top-10 coverage, opportunity 70.4, difficulty 46.9, best rank 2.

Wells Fargo Mobile allows you to access your investment and bank accounts.

Tracked keywords

132

21  ranked •  111  not ranking yet

Top 10 coverage

14%

Best rank 2 • Latest leader —

Avg opportunity

70.4

Top keyword: phone number

Avg difficulty

46.9

Lower scores indicate easier wins

Opportunity leaders

  • phone number

    Opportunity: 74.0 • Difficulty: 49.5 • Rank —

    Competitors: 668

    61.4
  • fair

    Opportunity: 74.0 • Difficulty: 40.9 • Rank —

    Competitors: 482

    64.9
  • loss

    Opportunity: 74.0 • Difficulty: 40.7 • Rank —

    Competitors: 636

    64.4
  • trade

    Opportunity: 74.0 • Difficulty: 42.7 • Rank —

    Competitors: 875

    65.8
  • trading

    Opportunity: 74.0 • Difficulty: 41.5 • Rank —

    Competitors: 640

    65.3

Unranked opportunities

  • phone number

    Opportunity: 74.0 • Difficulty: 49.5 • Competitors: 668

  • fair

    Opportunity: 74.0 • Difficulty: 40.9 • Competitors: 482

  • loss

    Opportunity: 74.0 • Difficulty: 40.7 • Competitors: 636

  • trade

    Opportunity: 74.0 • Difficulty: 42.7 • Competitors: 875

  • trading

    Opportunity: 74.0 • Difficulty: 41.5 • Competitors: 640

High competition keywords

  • access

    Total apps: 333,757 • Major competitors: 12,342

    Latest rank: — • Difficulty: 58.5

  • find

    Total apps: 302,834 • Major competitors: 17,561

    Latest rank: — • Difficulty: 58.5

  • mobile

    Total apps: 280,245 • Major competitors: 11,030

    Latest rank: 19 • Difficulty: 55.7

  • features

    Total apps: 250,100 • Major competitors: 14,990

    Latest rank: — • Difficulty: 58.1

  • available

    Total apps: 194,534 • Major competitors: 10,380

    Latest rank: — • Difficulty: 58.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
well681005079

92,846 competing apps

Median installs: 2,530

Avg rating: 2.3

22

4,015

major competitor apps

banking731004468

18,312 competing apps

Median installs: 3,884

Avg rating: 3.1

66

1,141

major competitor apps

bank711004772

33,580 competing apps

Median installs: 5,146

Avg rating: 2.7

77

2,449

major competitor apps

financial701004775

48,448 competing apps

Median installs: 1,249

Avg rating: 2.4

1313

1,934

major competitor apps

mobile651005687

280,245 competing apps

Median installs: 1,393

Avg rating: 2.4

1919

11,030

major competitor apps

transaction731004469

20,156 competing apps

Median installs: 1,702

Avg rating: 2.6

2828

900

major competitor apps

transactions721004470

24,378 competing apps

Median installs: 1,673

Avg rating: 2.5

3737

990

major competitor apps

payments711004572

32,570 competing apps

Median installs: 1,284

Avg rating: 2.4

5050

1,322

major competitor apps

account681005479

92,466 competing apps

Median installs: 2,093

Avg rating: 2.6

5853

4,917

major competitor apps

payment691005078

80,275 competing apps

Median installs: 989

Avg rating: 2.2

61

3,428

major competitor apps

continue721004971

27,922 competing apps

Median installs: 4,770

Avg rating: 2.5

6868

1,535

major competitor apps

accounts731005468

19,613 competing apps

Median installs: 3,228

Avg rating: 2.9

8080

1,120

major competitor apps

credit711004873

39,722 competing apps

Median installs: 2,552

Avg rating: 2.7

8281

2,548

major competitor apps

users671005382

137,673 competing apps

Median installs: 1,375

Avg rating: 2.3

10094

5,538

major competitor apps

account settings721003854

2,475 competing apps

Median installs: 7,978

Avg rating: 3.0

102100

189

major competitor apps

company701004674

45,520 competing apps

Median installs: 1,158

Avg rating: 2.2

101101

1,378

major competitor apps

million731006467

15,339 competing apps

Median installs: 47,048

Avg rating: 3.3

127127

3,221

major competitor apps

us661005584

190,929 competing apps

Median installs: 2,612

Avg rating: 2.5

150140

9,588

major competitor apps

used681005581

117,205 competing apps

Median installs: 3,092

Avg rating: 2.4

157151

5,232

major competitor apps

apply701005074

43,535 competing apps

Median installs: 6,271

Avg rating: 2.7

159159

3,233

major competitor apps

may681005879

89,235 competing apps

Median installs: 3,436

Avg rating: 2.6

170164

5,107

major competitor apps

online661005584

193,969 competing apps

Median installs: 1,519

Avg rating: 2.4

10,143

major competitor apps

card691005077

68,557 competing apps

Median installs: 4,435

Avg rating: 2.7

4,927

major competitor apps

email691005077

68,769 competing apps

Median installs: 2,554

Avg rating: 2.5

3,062

major competitor apps

security701005475

51,646 competing apps

Median installs: 2,069

Avg rating: 2.5

2,959

major competitor apps

132 keywords
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App Description

Wells Fargo Mobile allows you to access your investment and bank accounts.

Account Management
•Access your cash, credit, and investment accounts with Fingerprint Sign On¹ or Biometric Sign on¹
•Review activity and balances
•View your credit card transactions and manage your rewards
•Easily activate or turn cards on or off², add cards to digital wallets³, view recurring payments, and manage account access with Card Settings

Deposit Funds⁴
•Deposit checks using your Android™ camera
•Instantly view the processing deposit in your account

Make Transfers and Payments
•Transfer funds between your Wells Fargo accounts and to other financial institutions⁵
•Send and receive money with friends and family using a U.S. mobile phone number or email address with Zelle®⁶
•Pay your bills

Track Investments
•Monitor balances, holdings, account activity, and open orders for your WellsTrade® accounts
•Get real-time quotes, charts, and market data

Stay Secure
•Visit the Security Center to report fraud and maintain safe accounts
•Manage alerts⁷
•Get notified of suspicious card activity with alerts
•Access to your FICO® Credit Score

Contact Us
•Email appstorefeedback@wellsfargo.com
•Locate one of more than 12,700 ATMs or find one of our approximately 4,800 branches
•Set up an appointment to meet with a Banker
____________________________
Screens are simulated.
1.Only certain devices are eligible to enable Fingerprint Sign On or Biometric Sign On.
2.Turning your card off is not a replacement for reporting your card lost or stolen.
3.Not all smartphones are enabled to use a digital wallet. Your mobile carrier's message and data rates may apply.
4.Some accounts are not eligible for mobile deposit. Deposit limits and other restrictions apply.
5.Terms and conditions apply. See Wells Fargo’s Online Access Agreement for more information.
6. Mobile numbers may need to be enrolled with Zelle® before they can be used. Available to U.S.-based bank account holders only.
7.Sign-up may be required.
8.Some features not offered on all devices or to all users.

Android, Google Play, Chrome, Pixel and other marks are trademarks of Google LLC.

FICO is a registered trademark of Fair Isaac Corporation in the United States and other countries.

Zelle® and the Zelle® related marks are wholly owned by Early Warning Services, LLC and are used herein under license.

Investment and Insurance Products are:
•Not Insured by the FDIC or Any Federal Government Agency
•Not a Deposit or Other Obligation of, or Guaranteed by, the Bank or Any Bank Affiliate
•Subject to Investment Risks, Including Possible Loss of the Principal Amount Invested

DEPOSIT PRODUCTS OFFERED BY WELLS FARGO BANK, N.A. MEMBER FDIC.

Investment products and services are offered through Wells Fargo Advisors. Wells Fargo Advisors is a trade name used by Wells Fargo Clearing Services, LLC (WFCS) and Wells Fargo Advisors Financial Network, LLC, Members SIPC, separate registered broker-dealers and non-bank affiliates of Wells Fargo & Company. WellsTrade(R) and Intuitive Investor(R) accounts are available through WFCS.

Use of stock symbols is for illustrative purposes only and not a recommendation.

9.$0 per trade is applicable to commissions for online and automated telephone trading of stocks and exchange-traded funds (ETFs). For stock and ETF trades placed with an agent over the telephone, a $25 agent-assisted trading fee is charged. Each trade order will be treated as a separate transaction subject to commission. An order that executes over multiple trading days may be subject to additional commission. One commission will be assessed for multiple trades, entered separately, that execute on the same day, on the same side of the market. Other fees and commissions apply to a WellsTrade account. Schedule subject to change at any time.
RSNIP-02212027-8313203.1.1