National Park Service
ASO Keyword Dashboard
Tracking 126 keywords for National Park Service in Google Play
National Park Service tracks 126 keywords (7 keywords rank; 119 need traction). Key metrics: 0% top-10 coverage, opportunity 69.1, difficulty 52.2, best rank 13.
The official app for all 420+ parks
Tracked keywords
126
7 ranked • 119 not ranking yet
Top 10 coverage
0%
Best rank 13 • Latest leader 73
Avg opportunity
69.1
Top keyword: places
Avg difficulty
52.2
Lower scores indicate easier wins
Opportunity leaders
- 68.1
places
Opportunity: 73.0 • Difficulty: 59.5 • Rank 73
Competitors: 1,096
- 68.0
side
Opportunity: 73.0 • Difficulty: 57.3 • Rank —
Competitors: 1,185
- 68.3
tell
Opportunity: 73.0 • Difficulty: 49.0 • Rank —
Competitors: 1,072
- 67.6
regularly
Opportunity: 73.0 • Difficulty: 47.7 • Rank —
Competitors: 814
- 70.9
national
Opportunity: 72.0 • Difficulty: 47.0 • Rank 13
Competitors: 1,119
Unranked opportunities
side
Opportunity: 73.0 • Difficulty: 57.3 • Competitors: 1,185
tell
Opportunity: 73.0 • Difficulty: 49.0 • Competitors: 1,072
regularly
Opportunity: 73.0 • Difficulty: 47.7 • Competitors: 814
giving
Opportunity: 72.0 • Difficulty: 53.8 • Competitors: 1,445
benefit
Opportunity: 72.0 • Difficulty: 44.8 • Competitors: 802
High competition keywords
new
Total apps: 193,474 • Major competitors: 25,823
Latest rank: — • Difficulty: 65.7
time
Total apps: 170,577 • Major competitors: 19,592
Latest rank: — • Difficulty: 64.6
make
Total apps: 163,352 • Major competitors: 21,922
Latest rank: — • Difficulty: 65.0
like
Total apps: 150,415 • Major competitors: 21,531
Latest rank: — • Difficulty: 68.5
find
Total apps: 143,808 • Major competitors: 16,874
Latest rank: — • Difficulty: 65.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| national | 72 | 100 | 47 | 71 14,184 competing apps Median installs: 27,405 Avg rating: 2.7 | 13 | 13 | 1,119 major competitor apps |
| suggestions | 71 | 100 | 62 | 72 17,127 competing apps Median installs: 39,571 Avg rating: 2.9 | 70 | 70 | 1,812 major competitor apps |
| places | 73 | 100 | 60 | 68 9,702 competing apps Median installs: 31,198 Avg rating: 2.8 | 73 | 73 | 1,096 major competitor apps |
| service | 68 | 100 | 59 | 81 54,184 competing apps Median installs: 29,877 Avg rating: 2.6 | 87 | 82 | 5,377 major competitor apps |
| includes | 69 | 100 | 54 | 77 33,489 competing apps Median installs: 30,818 Avg rating: 2.9 | 121 | 98 | 3,100 major competitor apps |
| guide | 70 | 100 | 49 | 76 27,742 competing apps Median installs: 22,659 Avg rating: 2.7 | 157 | 155 | 2,061 major competitor apps |
| visit | 70 | 100 | 57 | 75 23,850 competing apps Median installs: 31,586 Avg rating: 3.0 | 191 | 191 | 2,738 major competitor apps |
| download | 65 | 100 | 60 | 88 139,812 competing apps Median installs: 34,022 Avg rating: 2.9 | — | — | 15,046 major competitor apps |
| fun | 66 | 100 | 64 | 84 87,777 competing apps Median installs: 58,861 Avg rating: 3.1 | — | — | 14,777 major competitor apps |
| new | 64 | 100 | 66 | 90 193,474 competing apps Median installs: 42,470 Avg rating: 3.0 | — | — | 25,823 major competitor apps |
| offline | 68 | 100 | 60 | 81 54,787 competing apps Median installs: 36,532 Avg rating: 2.9 | — | — | 6,486 major competitor apps |
| friends | 67 | 100 | 65 | 83 68,351 competing apps Median installs: 52,912 Avg rating: 3.0 | — | — | 10,409 major competitor apps |
| make | 64 | 100 | 65 | 89 163,352 competing apps Median installs: 42,108 Avg rating: 3.0 | — | — | 21,922 major competitor apps |
| phone | 67 | 100 | 69 | 83 75,756 competing apps Median installs: 37,780 Avg rating: 3.0 | — | — | 9,010 major competitor apps |
| place | 69 | 100 | 57 | 78 37,575 competing apps Median installs: 32,284 Avg rating: 2.9 | — | — | 4,364 major competitor apps |
| audio | 69 | 100 | 57 | 77 34,042 competing apps Median installs: 32,206 Avg rating: 2.9 | — | — | 3,287 major competitor apps |
| experience | 65 | 100 | 63 | 87 118,077 competing apps Median installs: 39,819 Avg rating: 2.9 | — | — | 15,561 major competitor apps |
| learn | 67 | 100 | 61 | 82 64,313 competing apps Median installs: 33,093 Avg rating: 2.8 | — | — | 6,746 major competitor apps |
| simply | 69 | 100 | 53 | 78 38,369 competing apps Median installs: 33,095 Avg rating: 3.0 | — | — | 4,197 major competitor apps |
| information | 66 | 100 | 59 | 86 101,893 competing apps Median installs: 23,675 Avg rating: 2.6 | — | — | 7,805 major competitor apps |
| content | 68 | 100 | 64 | 81 56,908 competing apps Median installs: 30,274 Avg rating: 2.8 | — | — | 5,627 major competitor apps |
| created | 70 | 100 | 51 | 76 26,487 competing apps Median installs: 29,378 Avg rating: 2.8 | — | — | 2,330 major competitor apps |
| people | 68 | 100 | 60 | 80 49,228 competing apps Median installs: 35,592 Avg rating: 2.8 | — | — | 5,524 major competitor apps |
| find | 65 | 100 | 65 | 88 143,808 competing apps Median installs: 36,002 Avg rating: 3.0 | — | — | 16,874 major competitor apps |
| time | 64 | 100 | 65 | 89 170,577 competing apps Median installs: 33,133 Avg rating: 2.9 | — | — | 19,592 major competitor apps |
App Description
The official app for all 420+ parks
Find interactive maps, tours of park places, on-the-ground accessibility information, and more. The app was created by National Park Service staff—people who know national parks—to help you make the most of your visit. With all of these parks and a brand new app, it will take some time to finish creating content for each park. If you don’t find what you’re looking for now, check back regularly as our rangers work to complete the experience for each of our parks.
Unlike other apps, NPS Mobile takes authoritative information from park rangers and combines it with a great suite of features. Here’s a quick look at some of those features.
Interactive Maps: Each park has a detailed map that includes points of interest, along with roads, trails, and other information to plan your trip.
Park Tours: What is there to see? Self-guided tours take you to interesting places in the park. Discover popular destinations as well as places off the beaten track. It’s like having a ranger by your side to guide your trip, giving you suggestions for places to go and directions to get there. Many tours feature audio—simply press play, lock your screen, and place your phone in your pocket to immerse yourself as you listen.
Amenities: It's the little—and sometimes not so little—things that can make or break a park visit. Learn where you can find and access transportation, food, restrooms, shopping, and more.
Accessibility: The app offers a fully accessible experience with tools to benefit visitors with accessibility needs, such as audio descriptions of exhibits along trails and roads and in visitor centers.
Offline Use: No internet access? No problem! You can download content from entire parks for offline use. It’s especially handy if you’re exploring remote areas in parks or concerned about data limits.
Share Your Visit: Tell your friends and family about the fun things you did by creating and sharing virtual postcards with scenes from the park.
Things to Do: What do you want to do in a park—hike? Take a bus tour or scenic drive? Visit a museum? Join a ranger program? Become a junior ranger? Discover all the fun, entertaining, and educatio