MOVE! Coach

MOVE! Coach
MOVE! Coach
Developer: US Department of
Category: Health & Fitness
90.2K installs
816 ratings
+1.3K monthly installs
trend steady
MOVE! Coach icon

ASO Keyword Dashboard

Tracking 96 keywords for MOVE! Coach in Google Play

Developer: US Department of Veterans Affairs (VA) Category: health_and_fitness Rating: 4.75

MOVE! Coach tracks 96 keywords (1 keyword ranks; 95 need traction). Key metrics: 100% top-10 coverage, opportunity 69.7, difficulty 49.5, best rank 5.

MOVE!® Coach is a weight loss app for Veterans & others who want to lose weight

Tracked keywords

96

1  ranked •  95  not ranking yet

Top 10 coverage

100%

Best rank 5 • Latest leader —

Avg opportunity

69.7

Top keyword: success

Avg difficulty

49.5

Lower scores indicate easier wins

Opportunity leaders

  • success

    Opportunity: 73.0 • Difficulty: 45.1 • Rank —

    Competitors: 889

    68.1
  • office

    Opportunity: 73.0 • Difficulty: 54.5 • Rank —

    Competitors: 999

    68.1
  • existing

    Opportunity: 73.0 • Difficulty: 51.0 • Rank —

    Competitors: 926

    68.5
  • weekly

    Opportunity: 73.0 • Difficulty: 51.8 • Rank —

    Competitors: 1,419

    68.5
  • lose

    Opportunity: 73.0 • Difficulty: 49.8 • Rank —

    Competitors: 1,290

    67.5

Unranked opportunities

  • success

    Opportunity: 73.0 • Difficulty: 45.1 • Competitors: 889

  • office

    Opportunity: 73.0 • Difficulty: 54.5 • Competitors: 999

  • existing

    Opportunity: 73.0 • Difficulty: 51.0 • Competitors: 926

  • weekly

    Opportunity: 73.0 • Difficulty: 51.8 • Competitors: 1,419

  • lose

    Opportunity: 73.0 • Difficulty: 49.8 • Competitors: 1,290

High competition keywords

  • easy

    Total apps: 161,730 • Major competitors: 17,537

    Latest rank: — • Difficulty: 61.7

  • access

    Total apps: 126,428 • Major competitors: 11,667

    Latest rank: — • Difficulty: 66.6

  • using

    Total apps: 114,758 • Major competitors: 13,323

    Latest rank: — • Difficulty: 64.0

  • mobile

    Total apps: 113,294 • Major competitors: 10,537

    Latest rank: — • Difficulty: 60.5

  • want

    Total apps: 103,224 • Major competitors: 12,476

    Latest rank: — • Difficulty: 58.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
move701005975

25,275 competing apps

Median installs: 43,577

Avg rating: 3.1

55

3,641

major competitor apps

fitness721004967

8,436 competing apps

Median installs: 22,153

Avg rating: 2.9

751

major competitor apps

health701005275

23,713 competing apps

Median installs: 25,526

Avg rating: 2.7

1,845

major competitor apps

exercise721004867

8,537 competing apps

Median installs: 36,740

Avg rating: 3.0

1,041

major competitor apps

weight loss701003955

1,571 competing apps

Median installs: 45,165

Avg rating: 3.3

217

major competitor apps

easy641006289

161,730 competing apps

Median installs: 33,636

Avg rating: 2.8

17,537

major competitor apps

care701005474

22,840 competing apps

Median installs: 33,782

Avg rating: 2.8

2,611

major competitor apps

party721006070

13,146 competing apps

Median installs: 59,582

Avg rating: 3.1

2,168

major competitor apps

support671006083

68,575 competing apps

Median installs: 34,249

Avg rating: 3.0

7,371

major competitor apps

users671006082

59,104 competing apps

Median installs: 30,976

Avg rating: 2.8

6,026

major competitor apps

used671006182

61,233 competing apps

Median installs: 32,225

Avg rating: 2.8

5,711

major competitor apps

management691005277

32,852 competing apps

Median installs: 18,996

Avg rating: 2.5

2,393

major competitor apps

manage671006282

61,484 competing apps

Median installs: 27,358

Avg rating: 2.9

6,560

major competitor apps

created701005176

26,487 competing apps

Median installs: 29,378

Avg rating: 2.8

2,330

major competitor apps

using651006486

114,758 competing apps

Median installs: 37,480

Avg rating: 2.8

13,323

major competitor apps

service681005981

54,184 competing apps

Median installs: 29,877

Avg rating: 2.6

5,377

major competitor apps

convenient691005277

30,608 competing apps

Median installs: 31,194

Avg rating: 2.7

3,175

major competitor apps

available661006685

92,463 competing apps

Median installs: 34,120

Avg rating: 2.9

9,952

major competitor apps

mobile651006086

113,294 competing apps

Median installs: 25,796

Avg rating: 2.8

10,537

major competitor apps

variety681005780

49,032 competing apps

Median installs: 47,792

Avg rating: 3.0

7,236

major competitor apps

key681005779

40,681 competing apps

Median installs: 35,653

Avg rating: 3.0

4,828

major competitor apps

program711004773

19,009 competing apps

Median installs: 26,294

Avg rating: 2.7

1,273

major competitor apps

combination721004966

7,537 competing apps

Median installs: 45,010

Avg rating: 3.1

1,101

major competitor apps

tracking711004973

17,753 competing apps

Median installs: 21,637

Avg rating: 2.8

1,519

major competitor apps

access651006787

126,428 competing apps

Median installs: 25,852

Avg rating: 2.8

11,667

major competitor apps

96 keywords
1 of 4

App Description

MOVE!® Coach is a weight loss app for Veterans & others who want to lose weight

MOVE! Coach Mobile is a weight loss app for Veterans, service members, their families, and others who want to lose weight. This 16-week program guides users to successful weight loss or weight management through education, and use of tools, in an easy and convenient way. Users can monitor, track, and receive feedback regarding their progress with weight, diet, and exercise goals.

Some Key Features:

•Self-Management Modules – Educate users on a variety of weight-management success strategies using videos, worksheets, games, and other tools. Modules are made available weekly based on your progression through the 16-week program.
•Tracker – Assists users to track weight daily, set weight loss and SMART goals, and see progress reports and summaries
•Tools – Provides users with calculation tools and tools to manage stress
•Support – Helps users identify supports and resources for successful weight loss


This app can be used by itself, but additional benefit may be achieved if used in combination with treatment with your healthcare provider and by tracking health & fitness activity with third-party Google Fit compatible apps. If you’re just starting out, MOVE! Coach can access your existing Google Fit height and weight data, and synchronize your progress recording weight entries with Google Fit.

MOVE! Coach Mobile was created by the National Center for Health Promotion and Disease Prevention (NCP), under VHA’s Office of Patient Care Services.