UMANG India
ASO Keyword Dashboard
Tracking 105 keywords for UMANG India in Google Play
UMANG India tracks 105 keywords (1 keyword ranks; 104 need traction). Key metrics: 0% top-10 coverage, opportunity 70.3, difficulty 45.8, best rank 122.
Unified Mobile Application for New-age Governance
Tracked keywords
105
1 ranked • 104 not ranking yet
Top 10 coverage
0%
Best rank 122 • Latest leader —
Avg opportunity
70.3
Top keyword: integration
Avg difficulty
45.8
Lower scores indicate easier wins
Opportunity leaders
- 66.0
integration
Opportunity: 74.0 • Difficulty: 43.3 • Rank —
Competitors: 383
- 64.5
channels
Opportunity: 74.0 • Difficulty: 51.7 • Rank —
Competitors: 773
- 63.0
ministry
Opportunity: 74.0 • Difficulty: 38.8 • Rank —
Competitors: 282
- 60.4
citizens
Opportunity: 74.0 • Difficulty: 39.0 • Rank —
Competitors: 317
- 63.1
utility
Opportunity: 74.0 • Difficulty: 42.5 • Rank —
Competitors: 495
Unranked opportunities
integration
Opportunity: 74.0 • Difficulty: 43.3 • Competitors: 383
channels
Opportunity: 74.0 • Difficulty: 51.7 • Competitors: 773
ministry
Opportunity: 74.0 • Difficulty: 38.8 • Competitors: 282
citizens
Opportunity: 74.0 • Difficulty: 39.0 • Competitors: 317
utility
Opportunity: 74.0 • Difficulty: 42.5 • Competitors: 495
High competition keywords
time
Total apps: 390,894 • Major competitors: 18,018
Latest rank: — • Difficulty: 57.8
new
Total apps: 374,925 • Major competitors: 23,847
Latest rank: — • Difficulty: 58.7
access
Total apps: 333,951 • Major competitors: 12,343
Latest rank: — • Difficulty: 58.6
easy
Total apps: 330,929 • Major competitors: 16,343
Latest rank: — • Difficulty: 56.5
make
Total apps: 330,233 • Major competitors: 20,405
Latest rank: — • Difficulty: 57.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| convenience | 71 | 100 | 46 | 73 40,210 competing apps Median installs: 630 Avg rating: 2.1 | 122 | 122 | 1,347 major competitor apps |
| new | 64 | 100 | 59 | 89 374,925 competing apps Median installs: 2,970 Avg rating: 2.6 | — | — | 23,847 major competitor apps |
| offline | 68 | 100 | 54 | 80 109,049 competing apps Median installs: 4,289 Avg rating: 2.5 | — | — | 6,946 major competitor apps |
| online | 66 | 100 | 55 | 84 194,034 competing apps Median installs: 1,518 Avg rating: 2.4 | — | — | 10,149 major competitor apps |
| strategy | 72 | 100 | 48 | 71 28,896 competing apps Median installs: 4,565 Avg rating: 2.7 | — | — | 2,438 major competitor apps |
| single | 69 | 100 | 51 | 78 73,369 competing apps Median installs: 2,364 Avg rating: 2.5 | — | — | 4,216 major competitor apps |
| easy | 65 | 100 | 56 | 88 330,929 competing apps Median installs: 2,439 Avg rating: 2.4 | — | — | 16,343 major competitor apps |
| make | 65 | 100 | 58 | 88 330,233 competing apps Median installs: 2,464 Avg rating: 2.5 | — | — | 20,405 major competitor apps |
| better | 69 | 100 | 52 | 78 83,145 competing apps Median installs: 2,100 Avg rating: 2.5 | — | — | 4,438 major competitor apps |
| digital | 68 | 100 | 51 | 81 121,917 competing apps Median installs: 870 Avg rating: 2.2 | — | — | 4,529 major competitor apps |
| information | 65 | 100 | 55 | 86 264,552 competing apps Median installs: 1,195 Avg rating: 2.2 | — | — | 8,149 major competitor apps |
| designed | 65 | 100 | 54 | 86 264,026 competing apps Median installs: 796 Avg rating: 2.2 | — | — | 8,522 major competitor apps |
| needs | 70 | 100 | 48 | 76 57,899 competing apps Median installs: 1,246 Avg rating: 2.3 | — | — | 2,542 major competitor apps |
| profile | 71 | 100 | 51 | 73 38,249 competing apps Median installs: 1,029 Avg rating: 2.3 | — | — | 1,735 major competitor apps |
| secure | 68 | 100 | 55 | 80 100,901 competing apps Median installs: 1,002 Avg rating: 2.5 | — | — | 4,487 major competitor apps |
| age | 73 | 100 | 45 | 68 19,426 competing apps Median installs: 5,239 Avg rating: 2.5 | — | — | 1,411 major competitor apps |
| service | 67 | 100 | 53 | 82 132,450 competing apps Median installs: 1,413 Avg rating: 2.3 | — | — | 5,689 major competitor apps |
| time | 64 | 100 | 58 | 89 390,894 competing apps Median installs: 1,407 Avg rating: 2.4 | — | — | 18,018 major competitor apps |
| available | 66 | 100 | 58 | 84 194,653 competing apps Median installs: 2,767 Avg rating: 2.5 | — | — | 10,389 major competitor apps |
| offer | 69 | 100 | 51 | 79 86,839 competing apps Median installs: 1,279 Avg rating: 2.4 | — | — | 3,796 major competitor apps |
| mobile | 65 | 100 | 56 | 87 280,377 competing apps Median installs: 1,392 Avg rating: 2.4 | — | — | 11,045 major competitor apps |
| provide | 67 | 100 | 52 | 82 137,871 competing apps Median installs: 1,605 Avg rating: 2.2 | — | — | 5,012 major competitor apps |
| added | 71 | 100 | 51 | 74 42,080 competing apps Median installs: 4,449 Avg rating: 2.6 | — | — | 2,629 major competitor apps |
| multiple | 67 | 100 | 55 | 81 127,263 competing apps Median installs: 2,935 Avg rating: 2.6 | — | — | 8,860 major competitor apps |
| easy access | 73 | 100 | 42 | 68 17,683 competing apps Median installs: 1,000 Avg rating: 2.2 | — | — | 478 major competitor apps |
App Description
Unified Mobile Application for New-age Governance
It is an evolving platform designed for citizens of India to offer them access to the pan-India e-Gov services from the Central, State, Local Bodies, and Agencies of government on app, web, SMS, and IVR channels.
Key Features:
- Unified Platform: It brings together all government departments and their services on a single platform to provide better and easier services to citizens.
- Mobile First Strategy: It aligns all government services with the mobile first strategy to leverage mobile adoption trends.
- Integration with Digital India Services: It provides seamless integration with other Digital India Services like Aadhaar, DigiLocker, and PayGov. Any new such service will automatically be integrated with the platform.
- Uniform Experience: It is designed to enable citizens to discover, download, access, and use all government services easily.
- Secure and Scalable: It supports Aadhaar-based and other authentication mechanisms for service access. The sensitive profile data is saved in an encrypted format and no one can view this information.
Key Services:
UMANG provides easy access to a plethora of Indian government services ranging from – Healthcare, Finance, Education, Housing, Energy, Agriculture, Transport to even Utility and Employment and Skills.
Key Benefits for Citizens:
- Single-Point Ubiquitous Access: All government services are available for citizens on a unified platform for easy access through multiple online and offline channels (SMS, email, app, and web).
- More for Less: Only a single mobile app needs to be installed instead of each app of each department.
- Convenience: Citizens do not even need to install or update the app again to avail government services if more services are added to the platform.
- Saving of Time and Money: Citizens can anytime and anywhere avail these services through their mobile phones, desktops, and laptops without any need for visiting the department office and standing in queues.
- Uniform Experience: All the government services includ