UMANG India
ASO Keyword Dashboard
Tracking 105 keywords for UMANG India in Google Play
UMANG India tracks 105 keywords (1 keyword ranks; 104 need traction). Key metrics: 0% top-10 coverage, opportunity 69.3, difficulty 51.1, best rank 122.
Unified Mobile Application for New-age Governance
Tracked keywords
105
1 ranked • 104 not ranking yet
Top 10 coverage
0%
Best rank 122 • Latest leader —
Avg opportunity
69.3
Top keyword: age
Avg difficulty
51.1
Lower scores indicate easier wins
Opportunity leaders
- 68.4
age
Opportunity: 73.0 • Difficulty: 47.8 • Rank —
Competitors: 1,318
- 68.1
office
Opportunity: 73.0 • Difficulty: 54.5 • Rank —
Competitors: 999
- 67.9
indian
Opportunity: 73.0 • Difficulty: 49.9 • Rank —
Competitors: 1,349
- 68.0
transport
Opportunity: 73.0 • Difficulty: 46.8 • Rank —
Competitors: 1,414
- 68.7
installed
Opportunity: 73.0 • Difficulty: 61.6 • Rank —
Competitors: 1,076
Unranked opportunities
age
Opportunity: 73.0 • Difficulty: 47.8 • Competitors: 1,318
office
Opportunity: 73.0 • Difficulty: 54.5 • Competitors: 999
indian
Opportunity: 73.0 • Difficulty: 49.9 • Competitors: 1,349
transport
Opportunity: 73.0 • Difficulty: 46.8 • Competitors: 1,414
installed
Opportunity: 73.0 • Difficulty: 61.6 • Competitors: 1,076
High competition keywords
new
Total apps: 193,474 • Major competitors: 25,823
Latest rank: — • Difficulty: 65.7
time
Total apps: 170,577 • Major competitors: 19,592
Latest rank: — • Difficulty: 64.6
make
Total apps: 163,352 • Major competitors: 21,922
Latest rank: — • Difficulty: 65.0
easy
Total apps: 161,730 • Major competitors: 17,537
Latest rank: — • Difficulty: 61.7
like
Total apps: 150,415 • Major competitors: 21,531
Latest rank: — • Difficulty: 68.5
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| convenience | 72 | 100 | 49 | 70 13,100 competing apps Median installs: 26,462 Avg rating: 2.7 | 122 | 122 | 1,289 major competitor apps |
| new | 64 | 100 | 66 | 90 193,474 competing apps Median installs: 42,470 Avg rating: 3.0 | — | — | 25,823 major competitor apps |
| offline | 68 | 100 | 60 | 81 54,787 competing apps Median installs: 36,532 Avg rating: 2.9 | — | — | 6,486 major competitor apps |
| online | 66 | 100 | 61 | 84 80,029 competing apps Median installs: 33,297 Avg rating: 2.8 | — | — | 9,770 major competitor apps |
| strategy | 72 | 100 | 53 | 71 14,192 competing apps Median installs: 55,073 Avg rating: 3.2 | — | — | 2,300 major competitor apps |
| single | 69 | 100 | 56 | 77 32,754 competing apps Median installs: 37,118 Avg rating: 2.9 | — | — | 3,952 major competitor apps |
| easy | 64 | 100 | 62 | 89 161,730 competing apps Median installs: 33,636 Avg rating: 2.8 | — | — | 17,537 major competitor apps |
| make | 64 | 100 | 65 | 89 163,352 competing apps Median installs: 42,108 Avg rating: 3.0 | — | — | 21,922 major competitor apps |
| better | 69 | 100 | 57 | 79 39,640 competing apps Median installs: 36,260 Avg rating: 3.0 | — | — | 4,807 major competitor apps |
| digital | 68 | 100 | 55 | 79 42,168 competing apps Median installs: 26,988 Avg rating: 2.7 | — | — | 4,209 major competitor apps |
| information | 66 | 100 | 59 | 86 101,893 competing apps Median installs: 23,675 Avg rating: 2.6 | — | — | 7,805 major competitor apps |
| designed | 66 | 100 | 57 | 85 96,808 competing apps Median installs: 27,484 Avg rating: 2.8 | — | — | 9,110 major competitor apps |
| needs | 70 | 100 | 52 | 75 24,331 competing apps Median installs: 30,717 Avg rating: 2.8 | — | — | 2,732 major competitor apps |
| profile | 72 | 100 | 60 | 71 14,433 competing apps Median installs: 33,182 Avg rating: 2.7 | — | — | 1,629 major competitor apps |
| secure | 69 | 100 | 66 | 78 35,889 competing apps Median installs: 30,578 Avg rating: 2.9 | — | — | 4,055 major competitor apps |
| age | 73 | 100 | 48 | 68 10,050 competing apps Median installs: 46,004 Avg rating: 2.9 | — | — | 1,318 major competitor apps |
| service | 68 | 100 | 59 | 81 54,184 competing apps Median installs: 29,877 Avg rating: 2.6 | — | — | 5,377 major competitor apps |
| time | 64 | 100 | 65 | 89 170,577 competing apps Median installs: 33,133 Avg rating: 2.9 | — | — | 19,592 major competitor apps |
| available | 66 | 100 | 66 | 85 92,463 competing apps Median installs: 34,120 Avg rating: 2.9 | — | — | 9,952 major competitor apps |
| offer | 69 | 100 | 57 | 77 34,258 competing apps Median installs: 30,128 Avg rating: 2.8 | — | — | 3,586 major competitor apps |
| mobile | 65 | 100 | 60 | 86 113,294 competing apps Median installs: 25,796 Avg rating: 2.8 | — | — | 10,537 major competitor apps |
| provide | 67 | 100 | 55 | 82 61,536 competing apps Median installs: 28,348 Avg rating: 2.7 | — | — | 5,453 major competitor apps |
| added | 70 | 100 | 58 | 75 23,852 competing apps Median installs: 42,355 Avg rating: 2.9 | — | — | 2,862 major competitor apps |
| multiple | 67 | 100 | 62 | 82 58,884 competing apps Median installs: 44,428 Avg rating: 3.0 | — | — | 8,314 major competitor apps |
| easy access | 72 | 100 | 44 | 65 6,566 competing apps Median installs: 22,544 Avg rating: 2.7 | — | — | 448 major competitor apps |
App Description
Unified Mobile Application for New-age Governance
It is an evolving platform designed for citizens of India to offer them access to the pan-India e-Gov services from the Central, State, Local Bodies, and Agencies of government on app, web, SMS, and IVR channels.
Key Features:
- Unified Platform: It brings together all government departments and their services on a single platform to provide better and easier services to citizens.
- Mobile First Strategy: It aligns all government services with the mobile first strategy to leverage mobile adoption trends.
- Integration with Digital India Services: It provides seamless integration with other Digital India Services like Aadhaar, DigiLocker, and PayGov. Any new such service will automatically be integrated with the platform.
- Uniform Experience: It is designed to enable citizens to discover, download, access, and use all government services easily.
- Secure and Scalable: It supports Aadhaar-based and other authentication mechanisms for service access. The sensitive profile data is saved in an encrypted format and no one can view this information.
Key Services:
UMANG provides easy access to a plethora of Indian government services ranging from – Healthcare, Finance, Education, Housing, Energy, Agriculture, Transport to even Utility and Employment and Skills.
Key Benefits for Citizens:
- Single-Point Ubiquitous Access: All government services are available for citizens on a unified platform for easy access through multiple online and offline channels (SMS, email, app, and web).
- More for Less: Only a single mobile app needs to be installed instead of each app of each department.
- Convenience: Citizens do not even need to install or update the app again to avail government services if more services are added to the platform.
- Saving of Time and Money: Citizens can anytime and anywhere avail these services through their mobile phones, desktops, and laptops without any need for visiting the department office and standing in queues.
- Uniform Experience: All the government services includ