ScratchJr

15.1M installs
37.8K ratings
268.4K monthly active users
Revenue not available
Install Trends
Weekly +28.5K
Steady
Monthly +143K
Steady
ScratchJr icon

ASO Keyword Dashboard

Tracking 137 keywords for ScratchJr in Google Play

Developer: Scratch Foundation Category: education Rating: 3.86

ScratchJr tracks 137 keywords (15 keywords rank; 122 need traction). Key metrics: 13% top-10 coverage, opportunity 70.9, difficulty 46.6, best rank 2.

With ScratchJr, young children (ages 5+) can learn to code -- and code to learn!

Tracked keywords

137

15  ranked •  122  not ranking yet

Top 10 coverage

13%

Best rank 2 • Latest leader 20

Avg opportunity

70.9

Top keyword: consider

Avg difficulty

46.6

Lower scores indicate easier wins

Opportunity leaders

  • consider

    Opportunity: 74.0 • Difficulty: 39.6 • Rank 20

    Competitors: 340

    60.7
  • modify

    Opportunity: 74.0 • Difficulty: 46.5 • Rank 23

    Competitors: 556

    63.0
  • developing

    Opportunity: 74.0 • Difficulty: 41.2 • Rank 23

    Competitors: 416

    63.6
  • collaboration

    Opportunity: 74.0 • Difficulty: 44.8 • Rank —

    Competitors: 277

    64.4
  • blocks

    Opportunity: 74.0 • Difficulty: 53.4 • Rank —

    Competitors: 883

    66.0

Unranked opportunities

  • collaboration

    Opportunity: 74.0 • Difficulty: 44.8 • Competitors: 277

  • blocks

    Opportunity: 74.0 • Difficulty: 53.4 • Competitors: 883

  • ongoing

    Opportunity: 74.0 • Difficulty: 44.7 • Competitors: 244

  • playful

    Opportunity: 74.0 • Difficulty: 41.8 • Competitors: 584

  • supporting

    Opportunity: 74.0 • Difficulty: 42.1 • Competitors: 413

High competition keywords

  • new

    Total apps: 370,270 • Major competitors: 21,630

    Latest rank: — • Difficulty: 59.9

  • make

    Total apps: 328,331 • Major competitors: 18,397

    Latest rank: — • Difficulty: 59.0

  • free

    Total apps: 320,602 • Major competitors: 22,308

    Latest rank: — • Difficulty: 60.0

  • like

    Total apps: 288,688 • Major competitors: 20,645

    Latest rank: — • Difficulty: 62.7

  • enjoy

    Total apps: 278,300 • Major competitors: 18,168

    Latest rank: — • Difficulty: 58.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
junior721003453

2,149 competing apps

Median installs: 2,176

Avg rating: 1.7

22

88

major competitor apps

graphical731003656

3,513 competing apps

Median installs: 2,204

Avg rating: 2.0

66

128

major competitor apps

sandbox671004653

2,254 competing apps

Median installs: 115,175

Avg rating: 2.7

1212

447

major competitor apps

programming731004167

16,375 competing apps

Median installs: 319

Avg rating: 1.5

1817

183

major competitor apps

recreate731003759

5,124 competing apps

Median installs: 1,264

Avg rating: 1.2

2818

97

major competitor apps

consider741004061

6,493 competing apps

Median installs: 4,084

Avg rating: 2.1

2020

340

major competitor apps

developmental721003251

1,500 competing apps

Median installs: 214

Avg rating: 1.9

2222

43

major competitor apps

create661006284

200,665 competing apps

Median installs: 2,550

Avg rating: 2.0

2923

13,287

major competitor apps

modify741004663

9,058 competing apps

Median installs: 3,566

Avg rating: 2.1

2323

556

major competitor apps

gen731004155

2,798 competing apps

Median installs: 1,630

Avg rating: 2.0

2923

219

major competitor apps

developing741004164

9,794 competing apps

Median installs: 2,327

Avg rating: 1.9

2323

416

major competitor apps

program701004674

43,195 competing apps

Median installs: 1,483

Avg rating: 1.8

2525

1,234

major competitor apps

coding731004856

3,291 competing apps

Median installs: 1,229

Avg rating: 1.8

2525

111

major competitor apps

developed701004775

51,727 competing apps

Median installs: 1,103

Avg rating: 1.8

4141

1,255

major competitor apps

le721004055

2,658 competing apps

Median installs: 1,960

Avg rating: 1.9

169164

131

major competitor apps

free651006088

320,602 competing apps

Median installs: 4,377

Avg rating: 2.2

22,308

major competitor apps

new651006089

370,270 competing apps

Median installs: 2,549

Avg rating: 2.0

21,630

major competitor apps

stories721005670

26,237 competing apps

Median installs: 4,003

Avg rating: 2.2

1,638

major competitor apps

collaboration741004564

10,962 competing apps

Median installs: 518

Avg rating: 1.7

277

major competitor apps

version701005676

56,833 competing apps

Median installs: 3,752

Avg rating: 2.2

3,125

major competitor apps

enjoy651005987

278,300 competing apps

Median installs: 3,028

Avg rating: 2.0

18,168

major competitor apps

make651005988

328,331 competing apps

Median installs: 2,060

Avg rating: 2.0

18,397

major competitor apps

support671005583

169,442 competing apps

Median installs: 1,290

Avg rating: 2.0

7,314

major competitor apps

language691005476

61,785 competing apps

Median installs: 2,244

Avg rating: 1.9

2,468

major competitor apps

learn671005682

143,086 competing apps

Median installs: 1,947

Avg rating: 1.9

6,603

major competitor apps

137 keywords
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App Description

With ScratchJr, young children (ages 5+) can learn to code -- and code to learn!

ScratchJr is an introductory programming language that enables young children (ages 5 and up) to create their own interactive stories and games. Children snap together graphical programming blocks to make characters move, jump, dance, and sing. Children can modify characters in the paint editor, add their own voices and sounds, even insert photos of themselves -- then use the programming blocks to make their characters come to life.

ScratchJr was inspired by the popular Scratch programming language (http://scratch.mit.edu), used by millions of young people (ages 8 and up) around the world. In creating ScratchJr, we redesigned the interface and programming language to make them developmentally appropriate for younger children, carefully designing features to match young children's cognitive, personal, social, and emotional development.

We see coding (or computer programming) as a new type of literacy. Just as writing helps you organize your thinking and express your ideas, the same is true for coding. In the past, coding was seen as too difficult for most people. But we think coding should be for everyone, just like writing.

As young children code with ScratchJr, they learn how to create and express themselves with the computer, not just to interact with it. In the process, children learn to solve problems and design projects, and they develop sequencing skills that are foundational for later academic success. They also use math and language in a meaningful and motivating context, supporting the development of early-childhood numeracy and literacy. With ScratchJr, children aren't just learning to code, they are coding to learn.

ScratchJr is a collaboration between the Developmental Technologies group at Tufts University, the Lifelong Kindergarten group at the MIT Media Lab, and the Playful Invention Company. Two Sigma led the implementation of the Android version of ScratchJr. The graphics and illustrations for ScratchJr were created by HvingtQuatre Company and Sarah Thomson.

If you enjoy using this free app, please consider making a donation to the Scratch Foundation (http://www.scratchfoundation.org), a nonprofit organization that provides ongoing support for ScratchJr. We appreciate donations of all sizes, large and small.

This version of ScratchJr works only on tablets that are 7-inches or larger, and running Android 4.2 (Jelly Bean) or