ruID

420.5K installs
2.2K ratings
25.1K monthly active users
Revenue not available
Install Trends
Weekly +899
Steady
Monthly +7.3K
Steady
ruID icon

ASO Keyword Dashboard

Tracking 143 keywords for ruID in Google Play

Developer: Минцифры России Category: tools Rating: 2.5

ruID tracks 143 keywords (3 keywords rank; 140 need traction). Key metrics: 67% top-10 coverage, opportunity 70.9, difficulty 45.3, best rank 4.

Entry into Russia according to the latest rules - via the ruID digital profile

Tracked keywords

143

3  ranked •  140  not ranking yet

Top 10 coverage

67%

Best rank 4 • Latest leader —

Avg opportunity

70.9

Top keyword: combining

Avg difficulty

45.3

Lower scores indicate easier wins

Opportunity leaders

  • combining

    Opportunity: 75.0 • Difficulty: 40.4 • Rank —

    Competitors: 486

    63.7
  • reason

    Opportunity: 74.0 • Difficulty: 37.6 • Rank —

    Competitors: 253

    59.6
  • phone number

    Opportunity: 74.0 • Difficulty: 55.5 • Rank —

    Competitors: 673

    61.4
  • obtain

    Opportunity: 74.0 • Difficulty: 41.4 • Rank —

    Competitors: 603

    65.7
  • entry

    Opportunity: 74.0 • Difficulty: 43.0 • Rank —

    Competitors: 353

    65.5

Unranked opportunities

  • combining

    Opportunity: 75.0 • Difficulty: 40.4 • Competitors: 486

  • reason

    Opportunity: 74.0 • Difficulty: 37.6 • Competitors: 253

  • phone number

    Opportunity: 74.0 • Difficulty: 55.5 • Competitors: 673

  • obtain

    Opportunity: 74.0 • Difficulty: 41.4 • Competitors: 603

  • entry

    Opportunity: 74.0 • Difficulty: 43.0 • Competitors: 353

High competition keywords

  • new

    Total apps: 367,776 • Major competitors: 23,553

    Latest rank: — • Difficulty: 58.6

  • access

    Total apps: 340,665 • Major competitors: 12,547

    Latest rank: — • Difficulty: 58.5

  • free

    Total apps: 323,617 • Major competitors: 24,335

    Latest rank: — • Difficulty: 58.7

  • mobile

    Total apps: 281,675 • Major competitors: 11,156

    Latest rank: — • Difficulty: 55.7

  • information

    Total apps: 268,463 • Major competitors: 8,219

    Latest rank: — • Difficulty: 54.8

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
russia721003551

1,585 competing apps

Median installs: 17,216

Avg rating: 4.1

74

173

major competitor apps

ru711003450

1,384 competing apps

Median installs: 7,293

Avg rating: 4.2

55

102

major competitor apps

id731004767

16,199 competing apps

Median installs: 6,615

Avg rating: 3.8

156145

1,351

major competitor apps

free651005988

323,617 competing apps

Median installs: 5,450

Avg rating: 4.1

24,335

major competitor apps

new651005989

367,776 competing apps

Median installs: 3,159

Avg rating: 4.0

23,553

major competitor apps

level681005480

110,421 competing apps

Median installs: 2,216

Avg rating: 4.0

6,990

major competitor apps

travel701004974

46,662 competing apps

Median installs: 1,838

Avg rating: 4.0

2,674

major competitor apps

notifications681005480

99,585 competing apps

Median installs: 840

Avg rating: 4.0

3,125

major competitor apps

internal731004467

16,880 competing apps

Median installs: 1,052

Avg rating: 3.9

608

major competitor apps

reason741003860

5,510 competing apps

Median installs: 4,666

Avg rating: 4.0

253

major competitor apps

phone671006083

152,947 competing apps

Median installs: 3,555

Avg rating: 4.0

9,505

major competitor apps

via681005381

115,812 competing apps

Median installs: 1,820

Avg rating: 4.0

4,556

major competitor apps

support671005583

172,150 competing apps

Median installs: 1,475

Avg rating: 4.1

8,016

major competitor apps

users671005382

135,692 competing apps

Median installs: 1,420

Avg rating: 3.9

5,435

major competitor apps

digital681005181

125,343 competing apps

Median installs: 877

Avg rating: 4.0

4,618

major competitor apps

information651005586

268,463 competing apps

Median installs: 1,201

Avg rating: 4.0

8,219

major competitor apps

profile711005173

39,154 competing apps

Median installs: 1,036

Avg rating: 3.9

1,750

major competitor apps

created701004876

55,659 competing apps

Median installs: 1,993

Avg rating: 4.1

2,180

major competitor apps

phone number741005561

7,223 competing apps

Median installs: 5,258

Avg rating: 3.8

673

major competitor apps

service671005482

134,583 competing apps

Median installs: 1,411

Avg rating: 3.9

5,770

major competitor apps

convenient691004978

75,927 competing apps

Median installs: 1,506

Avg rating: 4.0

3,387

major competitor apps

mobile651005687

281,675 competing apps

Median installs: 1,458

Avg rating: 3.9

11,156

major competitor apps

provide671005282

136,510 competing apps

Median installs: 1,647

Avg rating: 4.0

4,943

major competitor apps

key681005281

122,251 competing apps

Median installs: 1,373

Avg rating: 4.0

5,893

major competitor apps

account681005479

94,440 competing apps

Median installs: 2,058

Avg rating: 3.9

4,985

major competitor apps

143 keywords
1 of 6

App Description

Entry into Russia according to the latest rules - via the ruID digital profile

The ruID mobile app is the official application created for foreign citizens and stateless persons who are planning to enter or are already on the territory of the Russian Federation. The app enables users to fill out an entry application, obtain information about any entry restrictions, and provides convenient, secure, and multifunctional access to Russian government services.

As of 2025, new entry conditions to the Russian Federation have come into effect. Now foreign citizens are required to submit an entry application and provide biometric data prior to crossing the border. The ruID app allows users to complete all these steps remotely in just a few clicks.
• Submission of an entry application (purpose, dates, route, children).
• Biometric submission: facial photo, passport photo, voice recording.
• Check of entry clearance status

Submission of entry application
• A convenient form for filling out an application for a planned entry into Russia (visa-free regime).
• Ability to specify travel dates, purpose of visit, route, and accompanying children's data.
• If necessary — adding the reason for urgent entry with supporting documents.

Biometrics
• Submission of facial photo, passport photo, and voice recording for preliminary biometric identification.
• Data verification via the Unified Biometric System (EBS).

Digital Profile
• Automatic creation of a unique profile ID (Digital Profile ID for Foreign Citizens), combining all user data: full name, citizenship, documents, SNILS, INN, visas, entry/exit records, employment, information about children, etc.
• Viewing digital profile data.

QR Code
• Generation of a personal QR code containing information from the digital profile after account verification and border crossing.
• Ability to present the QR code along with an identity document to the Ministry of Internal Affairs and other agencies.

Integration with Gosuslugi
• Authorization via ESIA (Unified Identification and Authentication System).
• Ability to register an ESIA account, including support for registration without a phone number or SNILS, and upgrade the account to standard level after entering Russia if the entry application was submitted in advance.
• Web access to government services after entering Russia.

Services and Notifications
• Access to electronic services via webview interface: employment documents, visas, SNILS issuance, INN, patents, and work permits.
• Notifications about verification statuses, biometric registration results, and document processing.
• Updating personal data, editing and canceling applications.

Multilingual Interface
• Support for Russian, English, and CIS languages (Tajik, Uzbek, Kazakh, Kyrgyz, Armenian).

Additional Functions
• Display of trips and entry/exit history.
• Viewing attached documents: passport, visas, SNILS, etc.

The ruID app is the key to digital government services for foreigners in Russia — from planning a trip to full digital identification and service access. It ensures transparency, control, and simplicity in interactions with state authorities at all stages of stay in the Russian Federation.