ruID

413.2K installs
2.2K ratings
+2K weekly installs
trend steady
+11.9K monthly installs
trend steady
ruID icon

ASO Keyword Dashboard

Tracking 142 keywords for ruID in Google Play

Developer: Минцифры России Category: tools Rating: 2.5

ruID tracks 142 keywords (4 keywords rank; 138 need traction). Key metrics: 0% top-10 coverage, opportunity 70.9, difficulty 45.3, best rank 61.

Entry into Russia according to the latest rules - via the ruID digital profile

Tracked keywords

142

4  ranked •  138  not ranking yet

Top 10 coverage

0%

Best rank 61 • Latest leader —

Avg opportunity

70.9

Top keyword: reason

Avg difficulty

45.3

Lower scores indicate easier wins

Opportunity leaders

  • reason

    Opportunity: 74.0 • Difficulty: 37.6 • Rank —

    Competitors: 251

    59.6
  • phone number

    Opportunity: 74.0 • Difficulty: 49.5 • Rank —

    Competitors: 668

    61.4
  • obtain

    Opportunity: 74.0 • Difficulty: 41.6 • Rank —

    Competitors: 606

    65.9
  • entry

    Opportunity: 74.0 • Difficulty: 43.0 • Rank —

    Competitors: 343

    65.4
  • combining

    Opportunity: 74.0 • Difficulty: 40.6 • Rank —

    Competitors: 499

    63.9

Unranked opportunities

  • reason

    Opportunity: 74.0 • Difficulty: 37.6 • Competitors: 251

  • phone number

    Opportunity: 74.0 • Difficulty: 49.5 • Competitors: 668

  • obtain

    Opportunity: 74.0 • Difficulty: 41.6 • Competitors: 606

  • entry

    Opportunity: 74.0 • Difficulty: 43.0 • Competitors: 343

  • combining

    Opportunity: 74.0 • Difficulty: 40.6 • Competitors: 499

High competition keywords

  • new

    Total apps: 375,249 • Major competitors: 23,976

    Latest rank: — • Difficulty: 58.7

  • access

    Total apps: 333,939 • Major competitors: 12,350

    Latest rank: — • Difficulty: 58.5

  • free

    Total apps: 315,232 • Major competitors: 24,101

    Latest rank: — • Difficulty: 58.7

  • mobile

    Total apps: 280,368 • Major competitors: 11,033

    Latest rank: — • Difficulty: 55.7

  • information

    Total apps: 264,545 • Major competitors: 8,151

    Latest rank: — • Difficulty: 54.8

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
id731004767

15,990 competing apps

Median installs: 6,697

Avg rating: 2.5

6161

1,345

major competitor apps

ability701004875

51,031 competing apps

Median installs: 2,915

Avg rating: 2.5

8080

2,243

major competitor apps

submit721004470

25,408 competing apps

Median installs: 723

Avg rating: 2.2

107107

504

major competitor apps

profile711005173

38,249 competing apps

Median installs: 1,029

Avg rating: 2.3

185185

1,731

major competitor apps

free651005988

315,232 competing apps

Median installs: 5,764

Avg rating: 2.7

24,101

major competitor apps

new641005989

375,249 competing apps

Median installs: 2,984

Avg rating: 2.6

23,976

major competitor apps

level681005480

105,034 competing apps

Median installs: 2,531

Avg rating: 2.5

6,890

major competitor apps

travel701004874

45,589 competing apps

Median installs: 1,827

Avg rating: 2.4

2,624

major competitor apps

notifications681005380

100,227 competing apps

Median installs: 759

Avg rating: 2.3

3,085

major competitor apps

internal731004467

16,527 competing apps

Median installs: 1,059

Avg rating: 2.3

604

major competitor apps

reason741003860

5,456 competing apps

Median installs: 4,638

Avg rating: 2.5

251

major competitor apps

phone671006083

150,638 competing apps

Median installs: 3,555

Avg rating: 2.6

9,409

major competitor apps

via681005381

117,345 competing apps

Median installs: 1,788

Avg rating: 2.4

4,679

major competitor apps

support671005583

164,833 competing apps

Median installs: 1,609

Avg rating: 2.6

7,891

major competitor apps

users671005382

137,673 competing apps

Median installs: 1,375

Avg rating: 2.3

5,543

major competitor apps

digital681005181

121,889 competing apps

Median installs: 869

Avg rating: 2.2

4,517

major competitor apps

information651005586

264,545 competing apps

Median installs: 1,195

Avg rating: 2.2

8,151

major competitor apps

created701004876

56,417 competing apps

Median installs: 1,946

Avg rating: 2.4

2,205

major competitor apps

phone number741004961

7,112 competing apps

Median installs: 5,404

Avg rating: 2.6

668

major competitor apps

service671005382

132,432 competing apps

Median installs: 1,412

Avg rating: 2.3

5,687

major competitor apps

convenient691004978

74,552 competing apps

Median installs: 1,493

Avg rating: 2.3

3,333

major competitor apps

mobile651005687

280,368 competing apps

Median installs: 1,392

Avg rating: 2.4

11,033

major competitor apps

provide671005282

137,954 competing apps

Median installs: 1,610

Avg rating: 2.2

5,043

major competitor apps

key681005281

113,713 competing apps

Median installs: 1,413

Avg rating: 2.5

5,641

major competitor apps

account681005479

92,521 competing apps

Median installs: 2,089

Avg rating: 2.6

4,917

major competitor apps

142 keywords
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App Description

Entry into Russia according to the latest rules - via the ruID digital profile

The ruID mobile app is the official application created for foreign citizens and stateless persons who are planning to enter or are already on the territory of the Russian Federation. The app enables users to fill out an entry application, obtain information about any entry restrictions, and provides convenient, secure, and multifunctional access to Russian government services.

As of 2025, new entry conditions to the Russian Federation have come into effect. Now foreign citizens are required to submit an entry application and provide biometric data prior to crossing the border. The ruID app allows users to complete all these steps remotely in just a few clicks.
• Submission of an entry application (purpose, dates, route, children).
• Biometric submission: facial photo, passport photo, voice recording.
• Check of entry clearance status

Submission of entry application
• A convenient form for filling out an application for a planned entry into Russia (visa-free regime).
• Ability to specify travel dates, purpose of visit, route, and accompanying children's data.
• If necessary — adding the reason for urgent entry with supporting documents.

Biometrics
• Submission of facial photo, passport photo, and voice recording for preliminary biometric identification.
• Data verification via the Unified Biometric System (EBS).

Digital Profile
• Automatic creation of a unique profile ID (Digital Profile ID for Foreign Citizens), combining all user data: full name, citizenship, documents, SNILS, INN, visas, entry/exit records, employment, information about children, etc.
• Viewing digital profile data.

QR Code
• Generation of a personal QR code containing information from the digital profile after account verification and border crossing.
• Ability to present the QR code along with an identity document to the Ministry of Internal Affairs and other agencies.

Integration with Gosuslugi
• Authorization via ESIA (Unified Identification and Authentication System).
• Ability to register an ESIA account, including support for registration without a phone number or SNILS, and upgrade the account to standard level after entering Russia if the entry application was submitted in advance.
• Web access to government services after entering Russia.

Services and Notifications
• Access to electronic services via webview interface: employment documents, visas, SNILS issuance, INN, patents, and work permits.
• Notifications about verification statuses, biometric registration results, and document processing.
• Updating personal data, editing and canceling applications.

Multilingual Interface
• Support for Russian, English, and CIS languages (Tajik, Uzbek, Kazakh, Kyrgyz, Armenian).

Additional Functions
• Display of trips and entry/exit history.
• Viewing attached documents: passport, visas, SNILS, etc.

The ruID app is the key to digital government services for foreigners in Russia — from planning a trip to full digital identification and service access. It ensures transparency, control, and simplicity in interactions with state authorities at all stages of stay in the Russian Federation.