AdColony Apps Overview AdColony Creatives AdColony Trends AdColony SDKs AdColony App-ads.txt AdColony Data Exports
Digital TurbineQuarterly market share trends for AdColony, separated into iOS and Android signal pools so SDK/API and app-ads.txt DIRECT movement can be compared without cross-platform distortion.
AdColony's Quarterly Trends
Quarterly Trends
AdColony platform momentum
Latest quarter: 2026-Q2. iOS and Android market share are split into separate source histories so the underlying scan pools stay comparable.
4 tracked sources
SDK/API Footprint
SDK/API Footprint quarterly share trends
Android
2.038% market share
2026-Q2 snapshot
QoQ share -0.11%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 2,378 | 116,660 | 64 | +273 | 2.038% | -0.11% | +273 |
| 2026-Q1 | 2,105 | 103,154 | 105 | +80 | 2.041% | -5.194% | +80 |
| 2025-Q4 | 2,025 | 94,079 | 84 | +176 | 2.152% | -13.02% | +176 |
| 2025-Q3 | 1,849 | 74,714 | 68 | +540 | 2.475% | -15.68% | +540 |
| 2025-Q2 | 1,309 | 44,600 | 0 | +886 | 2.935% | n/a | n/a |
iOS
0.01177% market share
2026-Q2 snapshot
QoQ share -18.83%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 7 | 59,488 | 0 | 0 | 0.01177% | -18.83% | 0 |
| 2026-Q1 | 7 | 48,287 | 0 | +2 | 0.0145% | -2.71% | +2 |
| 2025-Q4 | 5 | 33,556 | 0 | +2 | 0.0149% | -9.634% | +2 |
| 2025-Q3 | 3 | 18,194 | 0 | +3 | 0.01649% | n/a | n/a |
App-ads.txt DIRECT
App-ads.txt DIRECT quarterly share trends
Android
4.641% market share
2026-Q1 snapshot
QoQ share -5.053%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q1 | 19,900 | 428,775 | 1,280 | -402 | 4.641% | -5.053% | -402 |
| 2025-Q4 | 20,302 | 415,333 | 0 | +20,302 | 4.888% | n/a | n/a |
iOS
9.536% market share
2026-Q2 snapshot
QoQ share +3.393%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 15,155 | 158,926 | 2,077 | -1,763 | 9.536% | +3.393% | -1,763 |
| 2026-Q1 | 16,918 | 183,433 | 407 | +2,551 | 9.223% | -26.04% | +2,551 |
| 2025-Q4 | 14,367 | 115,216 | 0 | +14,367 | 12.47% | n/a | n/a |