BIGO Ads Apps Overview BIGO Ads Creatives BIGO Ads Trends BIGO Ads Apps Added BIGO Ads Apps Lost BIGO Ads SDKs BIGO Ads App-ads.txt BIGO Ads Data Exports
JoyyQuarterly Trends
Quarterly market share trends for BIGO Ads, separated into iOS and Android signal pools so SDK/API and app-ads.txt DIRECT movement can be compared without cross-platform distortion.
BIGO Ads's Quarterly Trends
Quarterly Trends
BIGO Ads platform momentum
Latest quarter: 2026-Q2. iOS and Android market share are split into separate source histories so the underlying scan pools stay comparable.
4 tracked sources
SDK/API Footprint
SDK/API Footprint quarterly share trends
Android
6.569% market share
2026-Q2 snapshot
QoQ share +4.356%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 7,663 | 116,660 | 40 | +1,170 | 6.569% | +4.356% | +1,170 |
| 2026-Q1 | 6,493 | 103,154 | 93 | +965 | 6.294% | +7.123% | +965 |
| 2025-Q4 | 5,528 | 94,079 | 59 | +1,234 | 5.876% | +2.239% | +1,234 |
| 2025-Q3 | 4,294 | 74,714 | 46 | +1,990 | 5.747% | +11.25% | +1,990 |
| 2025-Q2 | 2,304 | 44,600 | 0 | +1,500 | 5.166% | n/a | n/a |
iOS
2.261% market share
2026-Q2 snapshot
QoQ share -5.394%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 1,345 | 59,488 | 5 | +191 | 2.261% | -5.394% | +191 |
| 2026-Q1 | 1,154 | 48,287 | 45 | +308 | 2.39% | -5.207% | +308 |
| 2025-Q4 | 846 | 33,556 | 1 | +291 | 2.521% | -17.35% | +291 |
| 2025-Q3 | 555 | 18,194 | 3 | +358 | 3.05% | +39.84% | +358 |
| 2025-Q2 | 197 | 9,031 | 0 | +167 | 2.181% | n/a | n/a |
App-ads.txt DIRECT
App-ads.txt DIRECT quarterly share trends
Android
9.225% market share
2026-Q1 snapshot
QoQ share -3.017%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q1 | 39,555 | 428,775 | 0 | 0 | 9.225% | -3.017% | +48 |
| 2025-Q4 | 39,507 | 415,333 | 0 | 0 | 9.512% | n/a | n/a |
iOS
13.85% market share
2026-Q2 snapshot
QoQ share +4.409%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 22,007 | 158,926 | 0 | 0 | 13.85% | +4.409% | -2,321 |
| 2026-Q1 | 24,328 | 183,433 | 0 | 0 | 13.26% | -20% | +5,226 |
| 2025-Q4 | 19,102 | 115,216 | 0 | 0 | 16.58% | n/a | n/a |