Quarterly market share trends for gray.tv, separated into iOS and Android signal pools so SDK/API and app-ads.txt DIRECT movement can be compared without cross-platform distortion.
gray.tv's Quarterly Trends
Quarterly Trends
gray.tv platform momentum
Latest quarter: 2026-Q2. iOS and Android market share are split into separate source histories so the underlying scan pools stay comparable.
3 tracked sources
SDK/API Footprint
SDK/API Footprint quarterly share trends
Android
0.000857% market share
2026-Q2 snapshot
QoQ share -11.58%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 1 | 116,660 | 0 | 0 | 0.000857% | -11.58% | 0 |
| 2026-Q1 | 1 | 103,154 | 0 | 0 | 0.000969% | n/a | n/a |
App-ads.txt DIRECT
App-ads.txt DIRECT quarterly share trends
Android
0.05994% market share
2026-Q1 snapshot
QoQ share -2.757%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q1 | 257 | 428,775 | 0 | 0 | 0.05994% | -2.757% | +1 |
| 2025-Q4 | 256 | 415,333 | 0 | 0 | 0.06164% | n/a | n/a |
iOS
0.1693% market share
2026-Q2 snapshot
QoQ share +10.1%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 269 | 158,926 | 0 | 0 | 0.1693% | +10.1% | -13 |
| 2026-Q1 | 282 | 183,433 | 0 | 0 | 0.1537% | -28.58% | +34 |
| 2025-Q4 | 248 | 115,216 | 0 | 0 | 0.2152% | n/a | n/a |