Quarterly market share trends for Sovrn, separated into iOS and Android signal pools so SDK/API and app-ads.txt DIRECT movement can be compared without cross-platform distortion.
Sovrn's Quarterly Trends
Quarterly Trends
Sovrn platform momentum
Latest quarter: 2026-Q2. iOS and Android market share are split into separate source histories so the underlying scan pools stay comparable.
3 tracked sources
SDK/API Footprint
SDK/API Footprint quarterly share trends
Android
0.15% market share
2026-Q2 snapshot
QoQ share -11.58%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 175 | 116,660 | 0 | 0 | 0.15% | -11.58% | 0 |
| 2026-Q1 | 175 | 103,154 | 0 | 0 | 0.1696% | +3.639% | +21 |
| 2025-Q4 | 154 | 94,079 | 0 | 0 | 0.1637% | +35.89% | +64 |
| 2025-Q3 | 90 | 74,714 | 0 | 0 | 0.1205% | +182.8% | +71 |
| 2025-Q2 | 19 | 44,600 | 0 | 0 | 0.0426% | n/a | n/a |
App-ads.txt DIRECT
App-ads.txt DIRECT quarterly share trends
Android
4.954% market share
2026-Q1 snapshot
QoQ share -3.895%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q1 | 21,243 | 428,775 | 1,170 | -168 | 4.954% | -3.895% | -168 |
| 2025-Q4 | 21,411 | 415,333 | 0 | +21,411 | 5.155% | n/a | n/a |
iOS
9.206% market share
2026-Q2 snapshot
QoQ share +3.323%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 14,631 | 158,926 | 2,010 | -1,713 | 9.206% | +3.323% | -1,713 |
| 2026-Q1 | 16,344 | 183,433 | 256 | +2,884 | 8.91% | -23.73% | +2,884 |
| 2025-Q4 | 13,460 | 115,216 | 0 | +13,460 | 11.68% | n/a | n/a |