Zip - Buy Now, Pay Later

~38.9M - 77.8M
777.8K ratings
~199.8K (installs week)
Trend Steady
~2.1M (installs month)
Zip - Buy Now, Pay Later icon

ASO Keyword Dashboard

Tracking 126 keywords for Zip - Buy Now, Pay Later in Apple App Store

Developer: Zip Co US, Inc. Category: shopping Rating: 4.93

Zip - Buy Now, Pay Later tracks 126 keywords (19 keywords rank; 107 need traction). Key metrics: 21% top-10 coverage, opportunity 70.0, difficulty 39.5, best rank 4.

Tracked keywords

126

19  ranked •  107  not ranking yet

Top 10 coverage

21%

Best rank 4 • Latest leader 4

Avg opportunity

70.0

Top keyword: payments

Avg difficulty

39.5

Lower scores indicate easier wins

Opportunity leaders

  • payments

    Opportunity: 73.0 • Difficulty: 41.8 • Rank 4

    Competitors: 170

    68.5
  • four

    Opportunity: 73.0 • Difficulty: 41.2 • Rank 5

    Competitors: 103

    68.4
  • later

    Opportunity: 73.0 • Difficulty: 41.4 • Rank 9

    Competitors: 103

    67.1
  • highest

    Opportunity: 73.0 • Difficulty: 41.2 • Rank 43

    Competitors: 130

    68.0
  • upon

    Opportunity: 73.0 • Difficulty: 40.7 • Rank 117

    Competitors: 102

    67.5

Unranked opportunities

  • charge

    Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 119

  • google

    Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 182

  • spending

    Opportunity: 73.0 • Difficulty: 39.1 • Competitors: 91

  • subject

    Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 166

  • due

    Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 61

High competition keywords

  • time

    Total apps: 191,460 • Major competitors: 1,852

    Latest rank: — • Difficulty: 53.5

  • make

    Total apps: 160,093 • Major competitors: 1,860

    Latest rank: — • Difficulty: 52.8

  • like

    Total apps: 142,680 • Major competitors: 2,089

    Latest rank: 80 • Difficulty: 52.5

  • easy

    Total apps: 142,522 • Major competitors: 1,296

    Latest rank: — • Difficulty: 52.1

  • every

    Total apps: 121,274 • Major competitors: 1,623

    Latest rank: — • Difficulty: 51.6

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
payments731004269

12,427 competing apps

Median installs: 150

Avg rating: 4.1

44

170

major competitor apps

four731004168

12,185 competing apps

Median installs: 125

Avg rating: 4.1

55

103

major competitor apps

later731004167

10,205 competing apps

Median installs: 125

Avg rating: 4.1

99

103

major competitor apps

pay701004676

34,126 competing apps

Median installs: 125

Avg rating: 4.2

99

477

major competitor apps

payment691004878

45,361 competing apps

Median installs: 175

Avg rating: 4.2

1313

768

major competitor apps

purchases721004370

15,288 competing apps

Median installs: 425

Avg rating: 4.2

2020

389

major competitor apps

purchase691004777

42,077 competing apps

Median installs: 175

Avg rating: 4.2

3535

547

major competitor apps

highest731004168

11,525 competing apps

Median installs: 100

Avg rating: 4.2

4343

130

major competitor apps

buy711004472

20,580 competing apps

Median installs: 125

Avg rating: 4.1

6260

300

major competitor apps

apply721004370

14,792 competing apps

Median installs: 150

Avg rating: 4.1

6464

228

major competitor apps

like651005286

142,680 competing apps

Median installs: 150

Avg rating: 4.2

8080

2,089

major competitor apps

left711004372

18,814 competing apps

Median installs: 125

Avg rating: 4.1

8383

170

major competitor apps

upon731004168

10,833 competing apps

Median installs: 200

Avg rating: 4.2

117117

102

major competitor apps

touch691004777

38,323 competing apps

Median installs: 125

Avg rating: 4.0

118118

356

major competitor apps

per711004473

22,207 competing apps

Median installs: 150

Avg rating: 4.1

130130

233

major competitor apps

id721004370

14,863 competing apps

Median installs: 200

Avg rating: 4.1

137137

243

major competitor apps

us671005082

80,877 competing apps

Median installs: 150

Avg rating: 4.2

202202

958

major competitor apps

shop711004572

19,095 competing apps

Median installs: 125

Avg rating: 4.3

206206

362

major competitor apps

credit721004471

17,047 competing apps

Median installs: 200

Avg rating: 4.2

209209

360

major competitor apps

top691004878

47,030 competing apps

Median installs: 150

Avg rating: 4.2

710

major competitor apps

online681004981

67,510 competing apps

Median installs: 100

Avg rating: 4.2

815

major competitor apps

card701004676

33,276 competing apps

Median installs: 175

Avg rating: 4.2

589

major competitor apps

finance721003659

3,504 competing apps

Median installs: 75

Avg rating: 4.3

39

major competitor apps

order681004980

60,070 competing apps

Median installs: 75

Avg rating: 4.3

523

major competitor apps

easy651005286

142,522 competing apps

Median installs: 100

Avg rating: 4.1

1,296

major competitor apps

126 keywords
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App Description

With Zip, you can split your payments at your favorite brands, whether you shop online or in-store.¹

DIVIDE AND THRIVE
Zip lets you pay over time. Split your order into 4 or 8 installments, with payments due every 2 weeks.²³

PAY LATER WITH ZIP WHERE YOU WANT¹ — ONLINE OR IN-STORE
Install our app and use Zip pretty much anywhere¹ you shop. Create a virtual card in the app for fast, easy checkout with Apple Wallet or Google Pay, or get a physical Zip Card.¹

THE SMART WAY TO PAY
No hard credit checks and no impact on your credit score. We’ll remind you when installments are due so you’re on top of every payment.

CHANGE YOUR PAYMENT DATES
Greater flexibility in spending means more control over your payment schedule. Give yourself more breathing room with the Zip app.¹

EARN MORE SPENDING POWER
When you make consistent, on-time payments, you may become eligible for increased estimated spending power.⁴

EARN CASHBACK WHILE YOU SHOP
Pay with the Zip app to earn cashback on groceries, travel, and your favorite stores.⁵


Loans through Zip Pay Anywhere and Zip Checkout (including any “powered by Zip” loans) are originated by WebBank. All loans are subject to credit approval.

Eligibility criteria apply. See payment terms: Zip Loan Terms of Service | Zip. Loans to California residents, other than loans through the Zip Pay Anywhere and Zip Web Checkout, are made or arranged pursuant to a California Lenders Law license.
¹ Zip can only be used for US purchases. Certain merchant, product, goods, and service restrictions apply.
² For a $400 purchase, you’d make four $102 payments every two weeks starting today for a 34.75% annual percentage rate and a total of payments of $408. An $8 origination fee is charged at commencement and prepaid as a finance charge when you make your initial payment today. Origination fees vary and can range from $4.00 to $62.00 depending on the purchase price. Actual amount of fee for your purchase will be reflected in checkout. Estimation of installment payment and annual percentage rate excludes potential tax and shipping costs. Zip Pay Anywhere and Zip Checkout financing through Zip issued by WebBank. All loans subject to credit approval.
³ For a $400 purchase, you’d make eight $52.00 payments every two weeks starting today for a 29.55% annual percentage rate and a total of payments of $417. A $17 origination fe