NY State Parks Explorer
ASO Keyword Dashboard
Tracking 120 keywords for NY State Parks Explorer in Apple App Store
NY State Parks Explorer tracks 120 keywords (2 keywords rank; 118 need traction). Key metrics: 0% top-10 coverage, opportunity 70.0, difficulty 42.6, best rank 12.
Tracked keywords
120
2 ranked • 118 not ranking yet
Top 10 coverage
0%
Best rank 12 • Latest leader 172
Avg opportunity
70.0
Top keyword: exploring
Avg difficulty
42.6
Lower scores indicate easier wins
Opportunity leaders
- 66.1
exploring
Opportunity: 73.0 • Difficulty: 40.6 • Rank 172
Competitors: 97
- 67.8
maps
Opportunity: 73.0 • Difficulty: 44.4 • Rank —
Competitors: 225
- 68.1
curated
Opportunity: 73.0 • Difficulty: 44.1 • Rank —
Competitors: 210
- 64.9
easy access
Opportunity: 73.0 • Difficulty: 40.1 • Rank —
Competitors: 92
- 63.1
cultural
Opportunity: 73.0 • Difficulty: 38.8 • Rank —
Competitors: 43
Unranked opportunities
maps
Opportunity: 73.0 • Difficulty: 44.4 • Competitors: 225
curated
Opportunity: 73.0 • Difficulty: 44.1 • Competitors: 210
easy access
Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 92
cultural
Opportunity: 73.0 • Difficulty: 38.8 • Competitors: 43
wallet
Opportunity: 73.0 • Difficulty: 42.4 • Competitors: 139
High competition keywords
time
Total apps: 189,872 • Major competitors: 2,979
Latest rank: — • Difficulty: 55.0
new
Total apps: 182,347 • Major competitors: 3,800
Latest rank: — • Difficulty: 55.8
access
Total apps: 181,163 • Major competitors: 2,662
Latest rank: — • Difficulty: 55.0
download
Total apps: 141,964 • Major competitors: 2,059
Latest rank: — • Difficulty: 53.9
easy
Total apps: 141,512 • Major competitors: 2,053
Latest rank: — • Difficulty: 53.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| explore new | 71 | 100 | 37 | 56 2,232 competing apps Median installs: 600 Avg rating: 4.2 | 12 | 12 | 40 major competitor apps |
| exploring | 73 | 100 | 41 | 66 9,414 competing apps Median installs: 400 Avg rating: 4.3 | 172 | 171 | 97 major competitor apps |
| download | 66 | 100 | 54 | 86 141,964 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 2,059 major competitor apps |
| new | 65 | 100 | 56 | 87 182,347 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 3,800 major competitor apps |
| online | 68 | 100 | 52 | 81 73,709 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,306 major competitor apps |
| maps | 73 | 100 | 44 | 68 11,888 competing apps Median installs: 450 Avg rating: 3.9 | — | — | 225 major competitor apps |
| follow | 70 | 100 | 49 | 76 37,646 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 683 major competitor apps |
| change | 69 | 100 | 48 | 77 40,802 competing apps Median installs: 600 Avg rating: 4.0 | — | — | 783 major competitor apps |
| enjoy | 66 | 100 | 54 | 84 111,208 competing apps Median installs: 650 Avg rating: 4.1 | — | — | 2,358 major competitor apps |
| easy | 66 | 100 | 53 | 86 141,512 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,053 major competitor apps |
| curated | 73 | 100 | 44 | 68 12,445 competing apps Median installs: 450 Avg rating: 4.4 | — | — | 210 major competitor apps |
| learn | 67 | 100 | 52 | 81 78,844 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 1,087 major competitor apps |
| events | 70 | 100 | 49 | 76 35,777 competing apps Median installs: 300 Avg rating: 4.2 | — | — | 473 major competitor apps |
| live | 68 | 100 | 52 | 80 66,914 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 1,176 major competitor apps |
| within | 68 | 100 | 50 | 80 67,154 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,305 major competitor apps |
| simply | 69 | 100 | 48 | 77 44,450 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 596 major competitor apps |
| information | 66 | 100 | 52 | 85 121,649 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 1,140 major competitor apps |
| option | 72 | 100 | 45 | 71 19,021 competing apps Median installs: 550 Avg rating: 4.0 | — | — | 324 major competitor apps |
| time | 65 | 100 | 55 | 88 189,872 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,979 major competitor apps |
| mobile | 66 | 100 | 53 | 85 130,035 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 1,613 major competitor apps |
| provide | 68 | 100 | 48 | 79 55,830 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 560 major competitor apps |
| location services | 70 | 100 | 32 | 51 1,116 competing apps Median installs: 500 Avg rating: 4.0 | — | — | 22 major competitor apps |
| multiple | 68 | 100 | 51 | 81 76,382 competing apps Median installs: 500 Avg rating: 4.0 | — | — | 1,126 major competitor apps |
| including | 68 | 100 | 52 | 80 67,617 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,397 major competitor apps |
| easy access | 73 | 100 | 40 | 65 7,996 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 92 major competitor apps |
App Description
Key highlights and recent enhancements include:
• Users can discover new must-see locations with rotating curated content, and will enjoy quick access to park information, including directions, hours, fees and rates, trail maps, and helpful know-before-you-go details;
• Empire Pass holders have the option to digitally add their pass to the wallet within the NYS Explorer app.
• Expansion of the search function so that visitors can search for parks and historic sites from multiple regions at a time.
• Link directly to online camping reservations to book a stay, and
• The option to favorite select properties to receive important updates and real-time alerts.
Interactive map elements now provide visitors:
• Easier wayfinding: When the user's mobile device's location services are turned "on", visitors can easily follow along with where they are on the map;
• The ability to zoom in on and around each map to learn more about the facility;
• Information about trails, park features, and amenities by simply tapping on a trail or icon;
• Trail segment distance; and
• The ability to change base layers in live maps from satellite view, simple street view, or topography.