Potential – Better Choices
ASO Keyword Dashboard
Tracking 108 keywords for Potential – Better Choices in Apple App Store
Potential – Better Choices tracks 108 keywords (2 keywords rank; 106 need traction). Key metrics: 50% top-10 coverage, opportunity 54.5, difficulty 48.5, best rank 4.
Tracked keywords
108
2 ranked • 106 not ranking yet
Top 10 coverage
50%
Best rank 4 • Latest leader —
Avg opportunity
54.5
Top keyword: free
Avg difficulty
48.5
Lower scores indicate easier wins
Opportunity leaders
- 89.9
free
Opportunity: 59.0 • Difficulty: 63.5 • Rank —
Competitors: 2,147
- 85.9
best
Opportunity: 59.0 • Difficulty: 59.6 • Rank —
Competitors: 1,398
- 91.1
new
Opportunity: 59.0 • Difficulty: 63.9 • Rank —
Competitors: 2,341
- 88.4
make
Opportunity: 59.0 • Difficulty: 62.7 • Rank —
Competitors: 1,773
- 86.3
find
Opportunity: 59.0 • Difficulty: 63.8 • Rank —
Competitors: 1,481
Unranked opportunities
free
Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147
best
Opportunity: 59.0 • Difficulty: 59.6 • Competitors: 1,398
new
Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
make
Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773
find
Opportunity: 59.0 • Difficulty: 63.8 • Competitors: 1,481
High competition keywords
new
Total apps: 10,701 • Major competitors: 2,341
Latest rank: — • Difficulty: 63.9
free
Total apps: 9,480 • Major competitors: 2,147
Latest rank: — • Difficulty: 63.5
time
Total apps: 8,391 • Major competitors: 1,805
Latest rank: — • Difficulty: 62.9
make
Total apps: 8,094 • Major competitors: 1,773
Latest rank: — • Difficulty: 62.7
find
Total apps: 6,521 • Major competitors: 1,481
Latest rank: — • Difficulty: 63.8
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| potential | 58 | 100 | 43 | 60 467 competing apps Median installs: 241,325 Avg rating: 4.6 | 4 | 4 | 102 major competitor apps |
| better | 58 | 100 | 53 | 75 2,000 competing apps Median installs: 250,162 Avg rating: 4.6 | 203 | 203 | 450 major competitor apps |
| free | 59 | 100 | 63 | 90 9,480 competing apps Median installs: 264,750 Avg rating: 4.6 | — | — | 2,147 major competitor apps |
| best | 59 | 100 | 60 | 86 6,283 competing apps Median installs: 272,625 Avg rating: 4.6 | — | — | 1,398 major competitor apps |
| new | 59 | 100 | 64 | 91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6 | — | — | 2,341 major competitor apps |
| share | 58 | 100 | 63 | 82 4,336 competing apps Median installs: 258,138 Avg rating: 4.6 | — | — | 916 major competitor apps |
| friends | 58 | 100 | 62 | 81 3,682 competing apps Median installs: 281,575 Avg rating: 4.6 | — | — | 846 major competitor apps |
| focus | 58 | 100 | 47 | 67 906 competing apps Median installs: 231,512 Avg rating: 4.7 | — | — | 179 major competitor apps |
| right | 58 | 100 | 63 | 81 3,793 competing apps Median installs: 282,075 Avg rating: 4.6 | — | — | 912 major competitor apps |
| make | 59 | 100 | 63 | 88 8,094 competing apps Median installs: 266,850 Avg rating: 4.6 | — | — | 1,773 major competitor apps |
| phone | 58 | 100 | 59 | 75 2,007 competing apps Median installs: 269,575 Avg rating: 4.6 | — | — | 450 major competitor apps |
| via | 58 | 100 | 55 | 75 2,102 competing apps Median installs: 260,250 Avg rating: 4.6 | — | — | 427 major competitor apps |
| care | 58 | 100 | 49 | 70 1,236 competing apps Median installs: 259,912 Avg rating: 4.6 | — | — | 262 major competitor apps |
| curated | 20 | 100 | 52 | 62 576 competing apps Median installs: 309,950 Avg rating: 4.6 | — | — | 159 major competitor apps |
| live | 58 | 100 | 61 | 77 2,652 competing apps Median installs: 287,738 Avg rating: 4.6 | — | — | 616 major competitor apps |
| digital | 58 | 100 | 52 | 72 1,579 competing apps Median installs: 256,800 Avg rating: 4.6 | — | — | 339 major competitor apps |
| design | 58 | 100 | 50 | 73 1,669 competing apps Median installs: 243,225 Avg rating: 4.6 | — | — | 335 major competitor apps |
| used | 58 | 100 | 53 | 72 1,494 competing apps Median installs: 237,800 Avg rating: 4.6 | — | — | 279 major competitor apps |
| designed | 58 | 100 | 54 | 80 3,407 competing apps Median installs: 230,000 Avg rating: 4.6 | — | — | 624 major competitor apps |
| people | 58 | 100 | 60 | 75 2,083 competing apps Median installs: 271,275 Avg rating: 4.6 | — | — | 492 major competitor apps |
| using | 58 | 100 | 61 | 83 4,473 competing apps Median installs: 247,200 Avg rating: 4.6 | — | — | 924 major competitor apps |
| find | 59 | 100 | 64 | 86 6,521 competing apps Median installs: 264,850 Avg rating: 4.6 | — | — | 1,481 major competitor apps |
| time | 59 | 100 | 63 | 89 8,391 competing apps Median installs: 259,600 Avg rating: 4.6 | — | — | 1,805 major competitor apps |
| help | 59 | 100 | 61 | 85 5,873 competing apps Median installs: 257,100 Avg rating: 4.6 | — | — | 1,236 major competitor apps |
| reading | 58 | 100 | 47 | 63 623 competing apps Median installs: 224,625 Avg rating: 4.6 | — | — | 108 major competitor apps |
App Description
Potential helps you live intentionally. We’re using persuasive design for intentionality and behavior change. With your wellbeing in mind, Potential is designed to make wise choices easier.
We believe that if we get to do more of the things that we really want to do, we’ll live happier, healthier lives — and become more of the people that we want to be.
Potential transforms your Home Screen, helps you structure your day, tracks your habits automatically, and gives you new insights into your behavior. It also comes with some great social features, so you can share your daily choices with your friends and loved ones.
How you use your phone is how you live your life... and Potential will improve both.
Try it free 14 for days with a monthly or annual subscription.
HOW POTENTIAL FITS INTO YOUR LIFE
• Mindfulness: Make your daily meditation easier than ever.
• Fitness: The right playlist for your workout, at just the right time.
• Self-Care & Wellbeing: Make time for what makes you feel good.
• Digital Wellbeing: Use your phone, instead of being used by your phone.
• Creativity & Deep Work: Remove the distractions and focus on what really matters.
• Sleep: Build routines that help you sleep better.
POTENTIAL UPGRADES YOUR HOME SCREEN
Use widgets to sync Potential to your Home Screen. Replace attention-hungry apps with wise choices.
Your phone is a part of you. It is central to how you allocate your attention and go about your day. Potential uses integrations to make your intentions 1-tap-easy. And that makes all the difference. You will feel it.
INTEGRATIONS MAKE INTENTIONS EASIER
Apps: With 200+ app integrations you can open your favorite apps via Potential.
Shortcuts: Start a workout, Open your daily meditation, Start your fast, Start your sleep tracking, put your phone into airplane mode... and so much more.
Links: Spotify playlists, YouTube videos, Notion pages, reading lists, and even controls for your ToDo App… plus the rest of the internet.
STRUCTURE YOUR DAY WITH SCHEDULES
You’ll get a full view of your day on the Today screen.
ENJOY CURATED LISTS & ROUTINES
Want to improve your fitness? Find athletes’ lists of daily practices.
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