Rate: Home, Finance & Wellness

~118.5K - 237K
2.4K ratings
~50 (installs week)
Trend Steady
~1.4K (installs month)
Rate: Home, Finance & Wellness icon

ASO Keyword Dashboard

Tracking 91 keywords for Rate: Home, Finance & Wellness in Apple App Store

Developer: Guaranteed Rate, Inc. Category: finance Rating: 4.89

Rate: Home, Finance & Wellness tracks 91 keywords (1 keyword ranks; 90 need traction). Key metrics: 100% top-10 coverage, opportunity 70.3, difficulty 40.3, best rank 1.

Tracked keywords

91

1  ranked •  90  not ranking yet

Top 10 coverage

100%

Best rank 1 • Latest leader —

Avg opportunity

70.3

Top keyword: age

Avg difficulty

40.3

Lower scores indicate easier wins

Opportunity leaders

  • age

    Opportunity: 73.0 • Difficulty: 40.4 • Rank —

    Competitors: 120

    66.3
  • wellness

    Opportunity: 73.0 • Difficulty: 39.6 • Rank —

    Competitors: 59

    65.5
  • subject

    Opportunity: 73.0 • Difficulty: 40.3 • Rank —

    Competitors: 166

    64.4
  • term

    Opportunity: 73.0 • Difficulty: 40.7 • Rank —

    Competitors: 99

    67.2
  • generation

    Opportunity: 73.0 • Difficulty: 39.7 • Rank —

    Competitors: 66

    65.6

Unranked opportunities

  • age

    Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 120

  • wellness

    Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 59

  • subject

    Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 166

  • term

    Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 99

  • generation

    Opportunity: 73.0 • Difficulty: 39.7 • Competitors: 66

High competition keywords

  • access

    Total apps: 162,817 • Major competitors: 1,664

    Latest rank: — • Difficulty: 52.9

  • track

    Total apps: 108,549 • Major competitors: 988

    Latest rank: — • Difficulty: 51.0

  • way

    Total apps: 106,715 • Major competitors: 1,250

    Latest rank: — • Difficulty: 51.1

  • simple

    Total apps: 98,392 • Major competitors: 877

    Latest rank: — • Difficulty: 50.4

  • world

    Total apps: 85,565 • Major competitors: 1,244

    Latest rank: — • Difficulty: 50.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
rate711004472

20,021 competing apps

Median installs: 125

Avg rating: 4.1

11

178

major competitor apps

change691004777

38,506 competing apps

Median installs: 150

Avg rating: 4.1

487

major competitor apps

discount721003658

3,086 competing apps

Median installs: 100

Avg rating: 4.2

49

major competitor apps

step691004676

37,061 competing apps

Median installs: 100

Avg rating: 4.3

385

major competitor apps

support671004982

74,411 competing apps

Median installs: 125

Avg rating: 4.2

661

major competitor apps

range691004677

37,770 competing apps

Median installs: 75

Avg rating: 4.2

330

major competitor apps

digital691004778

46,273 competing apps

Median installs: 100

Avg rating: 4.2

444

major competitor apps

limited721004370

14,765 competing apps

Median installs: 125

Avg rating: 4.1

217

major competitor apps

way661005184

106,715 competing apps

Median installs: 125

Avg rating: 4.2

1,250

major competitor apps

age731004066

9,184 competing apps

Median installs: 125

Avg rating: 4.2

120

major competitor apps

offer701004675

31,806 competing apps

Median installs: 100

Avg rating: 4.3

425

major competitor apps

variety691004777

39,483 competing apps

Median installs: 125

Avg rating: 4.2

554

major competitor apps

connect681004980

60,427 competing apps

Median installs: 100

Avg rating: 4.3

618

major competitor apps

key691004778

45,703 competing apps

Median installs: 75

Avg rating: 4.3

330

major competitor apps

process701004474

25,686 competing apps

Median installs: 50

Avg rating: 4.1

139

major competitor apps

account671005082

81,040 competing apps

Median installs: 225

Avg rating: 4.2

1,306

major competitor apps

score711004473

21,956 competing apps

Median installs: 100

Avg rating: 4.2

297

major competitor apps

sale721003861

4,670 competing apps

Median installs: 75

Avg rating: 4.1

64

major competitor apps

search681004980

56,712 competing apps

Median installs: 125

Avg rating: 4.1

630

major competitor apps

access651005387

162,817 competing apps

Median installs: 100

Avg rating: 4.2

1,664

major competitor apps

track661005184

108,549 competing apps

Median installs: 100

Avg rating: 4.3

988

major competitor apps

financial711004471

18,384 competing apps

Median installs: 100

Avg rating: 4.3

197

major competitor apps

minimum721003860

3,894 competing apps

Median installs: 100

Avg rating: 4.0

58

major competitor apps

navigate711004474

24,862 competing apps

Median installs: 75

Avg rating: 4.2

185

major competitor apps

center721004269

14,162 competing apps

Median installs: 125

Avg rating: 4.1

126

major competitor apps

91 keywords
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App Description

Rate is a next-generation mortgage app that syncs your home, financial and personal wellness to spark a more balanced life. By combining cutting-edge technology and AI, we simplify the mortgage process so you can navigate life's biggest milestones with confidence.
With Same Day Mortgage approvals and a seamless digital platform, Rate empowers you to move quickly—whether you're searching for homes for sale or closing on your mortgage loan. You can also connect with world-class loan experts who will guide you every step of the way.

Key Features:
• Apply in minutes for a mortgage, refinance, personal loan or a Home Equity Line of Credit
• Crunch the numbers with our mortgage calculator
• Browse houses for sale with home search
• See your home’s estimated value with our simple home equity calculator
• Access your credit score once you apply for a loan
• Keep track of the entire loan process through our Loan Center
• Connect with your dedicated mortgage advisor for support every step of the way
• Get quotes for home insurance, auto, umbrella, flood insurance and much more


Rate Personal Loans:

Loans are made by Rate, Inc. (NMLS ID 2611). You must be 18 years of age or older (19 years of age or older in Alabama). To qualify, a borrower must be a US citizen, a permanent resident, or a non-permanent resident in the US on a valid, long-term visa. You must meet our minimum requirements established for this offer including, but not limited to, credit history, debt-to-income ratio, and application information. Your actual rate depends on your requested loan amount, loan term, creditworthiness, and a variety of other factors. Repayment options range from 1 – 5 years. Loan amounts range from $4,000 - $50,000. Standard fixed rates from 8.99% to 19.99% APR. With a 0.25% autopay discount established at loan origination with an automated monthly debit from a qualifying deposit account for repayment, standard fixed rates range from 8.74% to 19.74% APR. Rates and loan amount may differ due to state-specific requirements and may impact your ability to qualify for a loan. Limitations: FL, ME, NC, TX, VT, PA, and CT (rate); IL, MA, CA, RI and NM (amount); OH (duration). The lowest rate advertised is reserved for the most creditworthy borrowers. Advertised rates and terms are current as of 01/13/23 and are subject to change without notice. L