ASO Keyword Dashboard
Tracking 267 keywords for Instagram in Apple App Store
Instagram tracks 267 keywords (196 keywords rank; 71 need traction). Key metrics: 46% top-10 coverage, opportunity 70.2, difficulty 41.8, best rank 1.
Tracked keywords
267
196 ranked • 71 not ranking yet
Top 10 coverage
46%
Best rank 1 • Latest leader 1
Avg opportunity
70.2
Top keyword: instagram
Avg difficulty
41.8
Lower scores indicate easier wins
Opportunity leaders
- 63.5
instagram
Opportunity: 73.0 • Difficulty: 44.3 • Rank 1
Competitors: 275
- 66.7
install
Opportunity: 73.0 • Difficulty: 42.4 • Rank 1
Competitors: 260
- 68.4
setting
Opportunity: 73.0 • Difficulty: 42.8 • Rank 3
Competitors: 275
- 66.2
interested
Opportunity: 73.0 • Difficulty: 42.6 • Rank 1
Competitors: 144
- 62.2
description
Opportunity: 73.0 • Difficulty: 38.7 • Rank 2
Competitors: 62
Unranked opportunities
stickers
Opportunity: 73.0 • Difficulty: 48.5 • Competitors: 231
moments
Opportunity: 73.0 • Difficulty: 48.8 • Competitors: 266
fly
Opportunity: 73.0 • Difficulty: 47.1 • Competitors: 193
country
Opportunity: 73.0 • Difficulty: 46.9 • Competitors: 355
movie
Opportunity: 73.0 • Difficulty: 45.1 • Competitors: 187
High competition keywords
new
Total apps: 182,173 • Major competitors: 5,294
Latest rank: 180 • Difficulty: 55.2
free
Total apps: 176,171 • Major competitors: 5,392
Latest rank: 11 • Difficulty: 55.2
help
Total apps: 162,339 • Major competitors: 3,371
Latest rank: — • Difficulty: 54.5
like
Total apps: 153,445 • Major competitors: 4,506
Latest rank: 2 • Difficulty: 54.9
find
Total apps: 150,011 • Major competitors: 3,803
Latest rank: — • Difficulty: 54.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| social media | 71 | 100 | 45 | 72 20,849 competing apps Median installs: 350 Avg rating: 4.2 | 1 | 1 | 390 major competitor apps |
| 73 | 100 | 44 | 63 6,568 competing apps Median installs: 950 Avg rating: 4.3 | 1 | 1 | 275 major competitor apps | |
| install | 73 | 100 | 42 | 67 10,328 competing apps Median installs: 500 Avg rating: 4.0 | 1 | 1 | 260 major competitor apps |
| setting | 73 | 100 | 43 | 68 12,969 competing apps Median installs: 400 Avg rating: 4.1 | 3 | 1 | 275 major competitor apps |
| understand | 71 | 100 | 45 | 73 26,197 competing apps Median installs: 350 Avg rating: 4.2 | 1 | 1 | 344 major competitor apps |
| apps | 70 | 100 | 48 | 75 32,803 competing apps Median installs: 550 Avg rating: 4.2 | 1 | 1 | 880 major competitor apps |
| interested | 73 | 100 | 43 | 66 9,558 competing apps Median installs: 350 Avg rating: 4.2 | 1 | 1 | 144 major competitor apps |
| social | 68 | 100 | 50 | 79 60,088 competing apps Median installs: 350 Avg rating: 4.2 | 1 | 1 | 1,266 major competitor apps |
| description | 73 | 100 | 39 | 62 5,521 competing apps Median installs: 300 Avg rating: 4.1 | 2 | 1 | 62 major competitor apps |
| installing | 71 | 100 | 34 | 55 1,953 competing apps Median installs: 400 Avg rating: 3.9 | 1 | 1 | 36 major competitor apps |
| india | 72 | 100 | 37 | 59 3,584 competing apps Median installs: 250 Avg rating: 4.0 | 1 | 1 | 49 major competitor apps |
| ii | 70 | 100 | 32 | 52 1,343 competing apps Median installs: 550 Avg rating: 3.9 | 1 | 1 | 26 major competitor apps |
| interesting | 72 | 100 | 43 | 69 14,717 competing apps Median installs: 550 Avg rating: 4.1 | 1 | 1 | 347 major competitor apps |
| cool | 72 | 100 | 44 | 69 14,351 competing apps Median installs: 850 Avg rating: 4.0 | 1 | 1 | 604 major competitor apps |
| en | 73 | 100 | 42 | 67 10,896 competing apps Median installs: 250 Avg rating: 4.0 | 1 | 1 | 71 major competitor apps |
| il | 71 | 100 | 33 | 55 2,042 competing apps Median installs: 300 Avg rating: 4.1 | 1 | 1 | 3 major competitor apps |
| ist | 70 | 100 | 31 | 52 1,296 competing apps Median installs: 250 Avg rating: 4.0 | 1 | 1 | 0 major competitor apps |
| ins | 71 | 100 | 35 | 55 2,110 competing apps Median installs: 250 Avg rating: 4.5 | 1 | 1 | 36 major competitor apps |
| instead | 73 | 100 | 40 | 63 6,500 competing apps Median installs: 450 Avg rating: 4.2 | 1 | 1 | 119 major competitor apps |
| un | 73 | 100 | 39 | 62 5,483 competing apps Median installs: 250 Avg rating: 4.0 | 1 | 1 | 32 major competitor apps |
| uploaded | 72 | 100 | 36 | 58 3,266 competing apps Median installs: 300 Avg rating: 4.1 | 1 | 1 | 37 major competitor apps |
| uninstall | 68 | 100 | 24 | 39 226 competing apps Median installs: 475 Avg rating: 3.9 | 1 | 1 | 3 major competitor apps |
| views | 72 | 100 | 38 | 59 3,754 competing apps Median installs: 400 Avg rating: 4.1 | 1 | 1 | 70 major competitor apps |
| installed | 72 | 100 | 37 | 60 3,931 competing apps Median installs: 350 Avg rating: 3.7 | 1 | 1 | 63 major competitor apps |
| ios | 70 | 100 | 47 | 76 34,906 competing apps Median installs: 450 Avg rating: 4.0 | 2 | 2 | 645 major competitor apps |
App Description
— From Meta
Connect with friends, find other fans, and see what people around you are up to and into. Explore your interests and post what's going on, from your daily moments to life's highlights.
Share what you’re up to and into:
- Turn your life into a movie and discover short, entertaining videos on Instagram with Reels.
- Keep up with friends on the fly with Stories and Notes that disappear after 24 hours.
- Start group chats and share unfiltered moments with your Close Friends.
- Share memories from recent events or trips in Feed.
- Customize your posts with exclusive templates, music, stickers and filters.
Dive into your interests.
- Watch videos from your favorite creators and discover new content that’s personalized to your interests.
- Get inspired by photos and videos from new accounts in Explore.
- Discover brands and small businesses, and shop products that are relevant to your personal style.
Some Instagram features may not be available in your country or region.
Terms and Policies: https://help.instagram.com/581066165581870
Consumer Health Privacy Policy: https://privacycenter.instagram.com/policies/health
Learn how we're working to help keep our communities safe across Meta technologies at the Instagram Safety Center: https://about.instagram.com/safety