ASO Keyword Dashboard
Tracking 137 keywords for Instagram in Apple App Store
Instagram tracks 137 keywords (67 keywords rank; 70 need traction). Key metrics: 42% top-10 coverage, opportunity 70.2, difficulty 44.7, best rank 1.
Tracked keywords
137
67 ranked • 70 not ranking yet
Top 10 coverage
42%
Best rank 1 • Latest leader 1
Avg opportunity
70.2
Top keyword: install
Avg difficulty
44.7
Lower scores indicate easier wins
Opportunity leaders
- 66.7
install
Opportunity: 73.0 • Difficulty: 40.6 • Rank 1
Competitors: 106
- 68.5
facebook
Opportunity: 73.0 • Difficulty: 42.1 • Rank 3
Competitors: 200
- 68.3
setting
Opportunity: 73.0 • Difficulty: 41.4 • Rank 4
Competitors: 123
- 68.6
recent
Opportunity: 73.0 • Difficulty: 42.2 • Rank 5
Competitors: 104
- 67.4
someone
Opportunity: 73.0 • Difficulty: 40.8 • Rank 11
Competitors: 100
Unranked opportunities
instagram
Opportunity: 73.0 • Difficulty: 39.3 • Competitors: 126
stickers
Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 118
moments
Opportunity: 73.0 • Difficulty: 42.0 • Competitors: 119
post
Opportunity: 73.0 • Difficulty: 42.1 • Competitors: 125
country
Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 159
High competition keywords
new
Total apps: 183,851 • Major competitors: 2,437
Latest rank: 55 • Difficulty: 53.5
free
Total apps: 163,875 • Major competitors: 2,535
Latest rank: 15 • Difficulty: 53.1
help
Total apps: 149,476 • Major competitors: 1,507
Latest rank: — • Difficulty: 52.5
like
Total apps: 142,573 • Major competitors: 2,093
Latest rank: 2 • Difficulty: 52.5
find
Total apps: 138,466 • Major competitors: 1,769
Latest rank: — • Difficulty: 52.3
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| social media | 71 | 100 | 43 | 72 19,120 competing apps Median installs: 100 Avg rating: 4.2 | 1 | 1 | 168 major competitor apps |
| profile | 72 | 100 | 44 | 71 17,671 competing apps Median installs: 100 Avg rating: 4.2 | 1 | 1 | 178 major competitor apps |
| install | 73 | 100 | 41 | 67 9,668 competing apps Median installs: 125 Avg rating: 4.0 | 1 | 1 | 106 major competitor apps |
| social | 68 | 100 | 48 | 79 54,912 competing apps Median installs: 125 Avg rating: 4.2 | 1 | 1 | 567 major competitor apps |
| understand | 70 | 100 | 45 | 74 26,549 competing apps Median installs: 100 Avg rating: 4.2 | 1 | 1 | 145 major competitor apps |
| interesting | 72 | 100 | 42 | 70 14,200 competing apps Median installs: 125 Avg rating: 4.1 | 1 | 1 | 124 major competitor apps |
| updates | 70 | 100 | 46 | 76 34,008 competing apps Median installs: 100 Avg rating: 4.2 | 1 | 1 | 366 major competitor apps |
| small | 71 | 100 | 44 | 73 23,256 competing apps Median installs: 100 Avg rating: 4.2 | 2 | 2 | 200 major competitor apps |
| apps | 70 | 100 | 45 | 75 29,844 competing apps Median installs: 150 Avg rating: 4.1 | 3 | 2 | 378 major competitor apps |
| ios | 70 | 100 | 46 | 75 32,241 competing apps Median installs: 125 Avg rating: 4.0 | 4 | 2 | 266 major competitor apps |
| updated | 70 | 100 | 45 | 74 27,952 competing apps Median installs: 75 Avg rating: 4.2 | 2 | 2 | 256 major competitor apps |
| ipad | 71 | 100 | 44 | 73 23,815 competing apps Median installs: 150 Avg rating: 3.9 | 2 | 2 | 249 major competitor apps |
| update | 71 | 100 | 44 | 72 20,478 competing apps Median installs: 100 Avg rating: 4.1 | 2 | 2 | 211 major competitor apps |
| like | 65 | 100 | 52 | 86 142,573 competing apps Median installs: 150 Avg rating: 4.2 | 2 | 2 | 2,093 major competitor apps |
| see | 67 | 100 | 51 | 83 93,772 competing apps Median installs: 125 Avg rating: 4.2 | 3 | 3 | 1,131 major competitor apps |
| 73 | 100 | 42 | 69 12,444 competing apps Median installs: 275 Avg rating: 4.1 | 3 | 3 | 200 major competitor apps | |
| line | 72 | 100 | 43 | 71 17,932 competing apps Median installs: 125 Avg rating: 4.1 | 3 | 3 | 226 major competitor apps |
| cool | 72 | 100 | 42 | 69 13,938 competing apps Median installs: 250 Avg rating: 4.1 | 4 | 4 | 271 major competitor apps |
| directly | 68 | 100 | 48 | 79 52,523 competing apps Median installs: 100 Avg rating: 4.1 | 4 | 4 | 425 major competitor apps |
| miss | 70 | 100 | 46 | 75 28,575 competing apps Median installs: 100 Avg rating: 4.3 | 4 | 4 | 345 major competitor apps |
| setting | 73 | 100 | 41 | 68 12,073 competing apps Median installs: 125 Avg rating: 4.1 | 4 | 4 | 123 major competitor apps |
| media | 70 | 100 | 45 | 75 29,410 competing apps Median installs: 100 Avg rating: 4.2 | 6 | 4 | 249 major competitor apps |
| recent | 73 | 100 | 42 | 69 12,497 competing apps Median installs: 175 Avg rating: 4.3 | 5 | 5 | 104 major competitor apps |
| iphone | 69 | 100 | 47 | 77 39,984 competing apps Median installs: 200 Avg rating: 4.0 | 5 | 5 | 435 major competitor apps |
| friendly | 68 | 100 | 48 | 79 54,301 competing apps Median installs: 75 Avg rating: 4.2 | 5 | 5 | 350 major competitor apps |
App Description
— From Meta
Connect with friends, find other fans, and see what people around you are up to and into. Explore your interests and post what's going on, from your daily moments to life's highlights.
Share what you’re up to and into:
- Turn your life into a movie and discover short, entertaining videos on Instagram with Reels.
- Keep up with friends on the fly with Stories and Notes that disappear after 24 hours.
- Start group chats and share unfiltered moments with your Close Friends.
- Share memories from recent events or trips in Feed.
- Customize your posts with exclusive templates, music, stickers and filters.
Dive into your interests.
- Watch videos from your favorite creators and discover new content that’s personalized to your interests.
- Get inspired by photos and videos from new accounts in Explore.
- Discover brands and small businesses, and shop products that are relevant to your personal style.
Some Instagram features may not be available in your country or region.
Terms and Policies: https://help.instagram.com/581066165581870
Consumer Health Privacy Policy: https://privacycenter.instagram.com/policies/health
Learn how we're working to help keep our communities safe across Meta technologies at the Instagram Safety Center: https://about.instagram.com/safety