UK ETA
ASO Keyword Dashboard
Tracking 63 keywords for UK ETA in Apple App Store
UK ETA tracks 63 keywords (8 keywords rank; 55 need traction). Key metrics: 25% top-10 coverage, opportunity 70.5, difficulty 42.3, best rank 1.
Tracked keywords
63
8 ranked • 55 not ranking yet
Top 10 coverage
25%
Best rank 1 • Latest leader —
Avg opportunity
70.5
Top keyword: delete
Avg difficulty
42.3
Lower scores indicate easier wins
Opportunity leaders
- 67.2
delete
Opportunity: 73.0 • Difficulty: 42.1 • Rank —
Competitors: 113
- 67.3
someone
Opportunity: 73.0 • Difficulty: 42.0 • Rank —
Competitors: 154
- 64.9
completed
Opportunity: 73.0 • Difficulty: 39.8 • Rank —
Competitors: 74
- 68.2
stored
Opportunity: 73.0 • Difficulty: 41.8 • Rank —
Competitors: 102
- 66.3
longer
Opportunity: 73.0 • Difficulty: 41.3 • Rank —
Competitors: 165
Unranked opportunities
delete
Opportunity: 73.0 • Difficulty: 42.1 • Competitors: 113
someone
Opportunity: 73.0 • Difficulty: 42.0 • Competitors: 154
completed
Opportunity: 73.0 • Difficulty: 39.8 • Competitors: 74
stored
Opportunity: 73.0 • Difficulty: 41.8 • Competitors: 102
longer
Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 165
High competition keywords
access
Total apps: 163,515 • Major competitors: 2,635
Latest rank: — • Difficulty: 55.1
information
Total apps: 112,143 • Major competitors: 1,128
Latest rank: — • Difficulty: 52.4
take
Total apps: 95,526 • Major competitors: 1,742
Latest rank: — • Difficulty: 52.6
online
Total apps: 67,632 • Major competitors: 1,285
Latest rank: — • Difficulty: 52.3
within
Total apps: 67,459 • Major competitors: 1,296
Latest rank: — • Difficulty: 50.7
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| uk | 72 | 100 | 36 | 59 3,366 competing apps Median installs: 450 Avg rating: 4.1 | 1 | 1 | 27 major competitor apps |
| esta | 70 | 100 | 32 | 52 1,245 competing apps Median installs: 250 Avg rating: 3.9 | 3 | 3 | 6 major competitor apps |
| please visit | 72 | 100 | 41 | 63 5,619 competing apps Median installs: 750 Avg rating: 4.1 | 50 | 48 | 219 major competitor apps |
| visa | 70 | 100 | 41 | 53 1,437 competing apps Median installs: 1,000 Avg rating: 4.0 | 71 | 71 | 47 major competitor apps |
| authorization | 70 | 100 | 30 | 48 784 competing apps Median installs: 400 Avg rating: 3.7 | 76 | 76 | 7 major competitor apps |
| passport | 71 | 100 | 35 | 54 1,616 competing apps Median installs: 700 Avg rating: 4.1 | 115 | 114 | 42 major competitor apps |
| british | 71 | 100 | 34 | 55 2,005 competing apps Median installs: 750 Avg rating: 4.1 | 145 | 145 | 32 major competitor apps |
| us via | 71 | 100 | 33 | 53 1,510 competing apps Median installs: 800 Avg rating: 4.1 | 181 | 181 | 25 major competitor apps |
| online | 68 | 100 | 52 | 81 67,632 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,285 major competitor apps |
| card | 70 | 100 | 49 | 76 33,407 competing apps Median installs: 850 Avg rating: 4.1 | — | — | 920 major competitor apps |
| travel | 71 | 100 | 49 | 73 22,346 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 473 major competitor apps |
| phone | 69 | 100 | 51 | 78 45,627 competing apps Median installs: 550 Avg rating: 4.0 | — | — | 874 major competitor apps |
| within | 68 | 100 | 51 | 81 67,459 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,296 major competitor apps |
| scan | 71 | 100 | 47 | 73 21,575 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 413 major competitor apps |
| information | 66 | 100 | 52 | 84 112,143 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 1,128 major competitor apps |
| working | 71 | 100 | 48 | 72 19,941 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 251 major competitor apps |
| apple | 69 | 100 | 50 | 77 41,559 competing apps Median installs: 850 Avg rating: 4.2 | — | — | 1,159 major competitor apps |
| pay | 70 | 100 | 50 | 76 34,255 competing apps Median installs: 850 Avg rating: 4.1 | — | — | 776 major competitor apps |
| delete | 73 | 100 | 42 | 67 10,408 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 113 major competitor apps |
| visit | 70 | 100 | 47 | 75 29,502 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 687 major competitor apps |
| take | 67 | 100 | 53 | 83 95,526 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 1,742 major competitor apps |
| access | 65 | 100 | 55 | 87 163,515 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,635 major competitor apps |
| ios | 70 | 100 | 47 | 75 32,381 competing apps Median installs: 550 Avg rating: 4.0 | — | — | 427 major competitor apps |
| minutes | 72 | 100 | 45 | 70 14,443 competing apps Median installs: 750 Avg rating: 4.2 | — | — | 353 major competitor apps |
| apply | 72 | 100 | 49 | 70 14,857 competing apps Median installs: 700 Avg rating: 4.1 | — | — | 372 major competitor apps |
App Description
Who can apply
Find out if you need an ETA to travel to the UK at: https://www.gov.uk/electronic-travel-authorisation.
How to apply on the UK ETA app
1. Take a photo of your passport.
2. Scan the chip in your passport.
3. Scan your face.
4. Take a photo of yourself.
5. Answer some questions about yourself.
6. Pay for your application.
It should only take 10 minutes to apply.
You do not need to enter your travel details.
Before you start
To apply you will need:
• an iPhone 8 or newer with IOS 16 or later
• the passport you will use to travel to the UK
• a credit card, debit card or Apple Pay
• access to your emails
If you're applying for someone else they must be with you. If they are not, you should apply online at: https://www.gov.uk/electronic-travel-authorisation.
If you need to travel soon
You must apply for an ETA before you travel to the UK. You can travel to the UK while waiting for a decision.
After you apply
You'll usually get a decision within 3 working days, but you may get a quicker decision. Occasionally, it may take longer than 3 working days.
If your ETA is approved, we'll link this to the passport you applied with. You must use this passport to travel to the UK.
Privacy and security
The app is safe and secure. No information is stored on the app or your phone after you close it. You can delete the app after you have completed your application.
For information on staying safe online visit the UK Cyber Aware website: https://www.ncsc.gov.uk/cyberaware/home
Accessibility
You can read our accessibility statement at: https://confirm-your-identity.homeoffice.gov.uk/register/eta-app-accessibility