Instagram Summary
Instagram is a ad-supported, with in-app purchases Android app in Social Networking by Instagram. Released in Apr 2012 (14 years ago). It has about 7.5B+ installs and 167.9M ratings with a 4.21★ (good) average. Based on AppGoblin estimates, it reaches roughly 303.6M monthly active users and generates around $10M+ monthly revenue (40% IAP / 60% ads). Store metadata: updated Jun 1, 2026, version 382907131.
Recent activity: 14.3M installs this week (61.4M over 4 weeks) showing steady growth , and 100K new ratings this week View trends →
Advertising: AppGoblin has tracked 1.00 ad creatives this app uses for paid user acquisition across ad networks.
Data tracking: SDKs and third-party integrations were last analyzed on May 22, 2026.
Store info: Last updated on Google Play on Jun 1, 2026 (version 382907131).
SDKs, Trackers & Permissions
Instagram was last scanned for SDKs 2026-05-22. Below is the overview of third party companies detected in the app. The full list of raw SDKs, app permissions and unknown SDKs is available here.
AppGoblin saw Instagram uses 8 Development Tools
Greenrobot
Facebook
Square
BumptechAppGoblin saw Instagram uses 2 Ad Networks
GoogleAppGoblin saw Instagram uses 2 Analytics: Product
Google Analytics
FirebaseAppGoblin saw Instagram uses 1 Business Tools
MapBoxApp Details
App Store
Ads & App-Ads.txt
AppGoblin SDK Scans
4.21★
Ratings: 167.9M
Screenshots
App Description
Create & share photos, stories, & reels with friends you love
Little moments lead to big friendships. Share yours on Instagram.
—From Meta
Connect with friends, find other fans, and see what people around you are up to and into. Explore your interests and post what's going on, from your daily moments to life's highlights.
Share what you’re up to and into on Insta®.
- Keep up with friends on the fly with Stories and Notes that disappear after 24 hours.
- Start group chats and share unfiltered moments with your Close Friends.
- Share memories from recent events or trips in Feed.
- Turn your life into a movie and discover short, entertaining videos on Instagram with Reels.
- Customize your posts with exclusive templates, music, stickers and filters.
Dive into your interests.
- Watch videos from your favorite Creators and discover new content that’s personalized to your interests.
- Get inspired by photos and videos from new accounts in Explore.
- Discover brands and small businesses, and shop products that are relevant to your personal style.
Some Instagram features may not be available in your country or region.
Terms and Policies - https://help.instagram.com/581066165581870
Consumer Health Privacy Policy: https://privacycenter.instagram.com/policies/health
Learn how we're working to help keep our communities safe across Meta technologies at the Instagram Safety Center: https://about.instagram.com/safety