IPSY: Personalized Beauty
ASO Keyword Dashboard
Tracking 115 keywords for IPSY: Personalized Beauty in Google Play
IPSY: Personalized Beauty tracks 115 keywords (10 keywords rank; 105 need traction). Key metrics: 0% top-10 coverage, opportunity 69.1, difficulty 54.3, best rank 56.
The ultimate beauty membership
Tracked keywords
115
10 ranked • 105 not ranking yet
Top 10 coverage
0%
Best rank 56 • Latest leader —
Avg opportunity
69.1
Top keyword: sales
Avg difficulty
54.3
Lower scores indicate easier wins
Opportunity leaders
- 67.8
sales
Opportunity: 73.0 • Difficulty: 46.7 • Rank —
Competitors: 729
- 67.8
month
Opportunity: 73.0 • Difficulty: 52.4 • Rank —
Competitors: 1,041
- 68.0
bonus
Opportunity: 73.0 • Difficulty: 48.3 • Rank —
Competitors: 1,469
- 68.1
drop
Opportunity: 73.0 • Difficulty: 57.9 • Rank —
Competitors: 1,534
- 68.4
truly
Opportunity: 73.0 • Difficulty: 49.4 • Rank —
Competitors: 1,422
Unranked opportunities
sales
Opportunity: 73.0 • Difficulty: 46.7 • Competitors: 729
month
Opportunity: 73.0 • Difficulty: 52.4 • Competitors: 1,041
bonus
Opportunity: 73.0 • Difficulty: 48.3 • Competitors: 1,469
drop
Opportunity: 73.0 • Difficulty: 57.9 • Competitors: 1,534
truly
Opportunity: 73.0 • Difficulty: 49.4 • Competitors: 1,422
High competition keywords
free
Total apps: 173,844 • Major competitors: 23,343
Latest rank: — • Difficulty: 64.4
make
Total apps: 163,352 • Major competitors: 21,922
Latest rank: — • Difficulty: 65.0
best
Total apps: 131,644 • Major competitors: 18,001
Latest rank: — • Difficulty: 63.2
every
Total apps: 125,665 • Major competitors: 16,037
Latest rank: — • Difficulty: 62.3
help
Total apps: 123,065 • Major competitors: 14,840
Latest rank: — • Difficulty: 66.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| since | 72 | 100 | 47 | 70 12,517 competing apps Median installs: 25,908 Avg rating: 2.8 | 56 | 56 | 1,001 major competitor apps |
| added | 70 | 100 | 58 | 75 23,852 competing apps Median installs: 42,355 Avg rating: 2.9 | 60 | 60 | 2,862 major competitor apps |
| products | 70 | 100 | 58 | 76 26,531 competing apps Median installs: 29,150 Avg rating: 2.5 | 77 | 77 | 2,907 major competitor apps |
| product | 71 | 100 | 51 | 74 20,165 competing apps Median installs: 31,040 Avg rating: 2.6 | 126 | 95 | 2,102 major competitor apps |
| curated | 72 | 100 | 57 | 67 8,327 competing apps Median installs: 27,737 Avg rating: 3.0 | 108 | 108 | 874 major competitor apps |
| subscriptions | 72 | 100 | 78 | 63 4,684 competing apps Median installs: 29,315 Avg rating: 3.2 | 162 | 154 | 546 major competitor apps |
| way | 66 | 100 | 61 | 85 89,339 competing apps Median installs: 36,402 Avg rating: 3.0 | 166 | 166 | 10,854 major competitor apps |
| brand | 72 | 100 | 52 | 71 13,743 competing apps Median installs: 53,257 Avg rating: 3.0 | 180 | 180 | 2,021 major competitor apps |
| subscription | 72 | 100 | 60 | 70 13,189 competing apps Median installs: 37,326 Avg rating: 3.0 | 194 | 188 | 1,608 major competitor apps |
| best | 65 | 100 | 63 | 87 131,644 competing apps Median installs: 43,740 Avg rating: 2.9 | — | 194 | 18,001 major competitor apps |
| free | 64 | 100 | 64 | 90 173,844 competing apps Median installs: 46,597 Avg rating: 3.1 | — | — | 23,343 major competitor apps |
| play | 65 | 100 | 67 | 86 113,236 competing apps Median installs: 62,750 Avg rating: 3.2 | — | — | 19,366 major competitor apps |
| top | 68 | 100 | 65 | 80 46,866 competing apps Median installs: 46,978 Avg rating: 3.0 | — | — | 7,127 major competitor apps |
| quiz | 72 | 100 | 43 | 67 8,557 competing apps Median installs: 26,763 Avg rating: 2.7 | — | — | 663 major competitor apps |
| shopping | 71 | 100 | 52 | 73 17,521 competing apps Median installs: 35,991 Avg rating: 2.7 | — | — | 2,220 major competitor apps |
| right | 67 | 100 | 66 | 83 68,533 competing apps Median installs: 35,866 Avg rating: 3.0 | — | — | 8,317 major competitor apps |
| source | 72 | 100 | 52 | 69 11,396 competing apps Median installs: 27,566 Avg rating: 2.9 | — | — | 959 major competitor apps |
| make | 64 | 100 | 65 | 89 163,352 competing apps Median installs: 42,108 Avg rating: 3.0 | — | — | 21,922 major competitor apps |
| step | 69 | 100 | 55 | 77 31,345 competing apps Median installs: 35,708 Avg rating: 2.9 | — | — | 3,571 major competitor apps |
| exclusive | 69 | 100 | 62 | 77 34,168 competing apps Median installs: 36,550 Avg rating: 3.0 | — | — | 4,554 major competitor apps |
| exclusive deals | 69 | 100 | 45 | 49 727 competing apps Median installs: 39,287 Avg rating: 2.9 | — | — | 119 major competitor apps |
| experience | 65 | 100 | 63 | 87 118,077 competing apps Median installs: 39,819 Avg rating: 2.9 | — | — | 15,561 major competitor apps |
| learn | 67 | 100 | 61 | 82 64,313 competing apps Median installs: 33,093 Avg rating: 2.8 | — | — | 6,746 major competitor apps |
| events | 70 | 100 | 58 | 75 26,075 competing apps Median installs: 21,064 Avg rating: 2.8 | — | — | 2,499 major competitor apps |
| save | 67 | 100 | 65 | 83 75,490 competing apps Median installs: 41,387 Avg rating: 3.0 | — | — | 9,726 major competitor apps |
App Description
The ultimate beauty membership
Whether you’re looking to discover unbeatable deals on makeup, skincare, and more; the hottest brands; or a subscription you can truly customize to your beauty preferences and goals, you’re in the right place. As the leading source of beauty discovery, education, and inspiration, IPSY combines personalized products and tips, tricks, and tutorials with member-exclusive deals and shopping events to create the ultimate beauty membership.
From well-known and well-loved makeup brands to new, emerging beauty up-and-comers from around the world, IPSY brings you the very best in makeup, skincare, body care, fragrance, hair care, nails, and beauty tools. We’re talking NARS, BENEFIT COSMETICS, FENTY BEAUTY, M·A·C, ANASTASIA BEVERLY HILLS, SMASHBOX COSMETICS, TARTE, HUDA BEAUTY, IT COSMETICS, GLOW RECIPE, and so many more.
Our free mobile app is the best way to experience IPSY:
• Choose your products every month (1 for IPSY Original and 3 for IPSY Extra and IPSY Ultimate!)
• Get first dibs on a premium, splurge-worthy bonus full-size product by adding a Beauty Boost upgrade to your membership
• See all your curated products before they land on your doorstep
• Discover and learn more about your picks with the thousands of makeup tutorials, face charts, and step-by-step guides we’ve put together to help you create endless looks
• Shop exclusive, members-only sales and save up to 80% on top brands and hot products in our 24/7 IPSY Shop, quarterly Mega Drop Shop, or limited-time-only Flash sales
• Review your products to make your future picks even better. The longer you’re with us (and the more we get to know you), the more we can handpick the best products for you
Join the IPSY fam and be part of a community that encourages you to express yourself, explore, and play beauty your way.