Principal®
Principal® Summary
Principal® is a free Android app in Finance by Principal Financial Group, Inc.. Released in Mar 2019 (7 years ago). It has about 1.5M+ installs and 45K ratings with a 4.67★ (excellent) average. Based on AppGoblin estimates, it reaches roughly 74K monthly active users . Store last updated Sep 21, 2026
Recent activity: 3.6K installs this week (21K over 4 weeks) showing below average growth , and 144 new ratings this week View trends →
SDK intelligence: AppGoblin detected 15 development tools(e.g. Google), 5 business tools, 2 analytics: product,and 1 ad networks integrated into Principal®. View full SDK list →
Data tracking: The app's network data flows (API traffic to/from the app and its SDKs) were last crawled on Sep 19, 2025.
Principal® SDKs Summary
Principal® was last scanned for SDKs on 2026-09-23. Below is the overview of third-party companies detected in the app. The full list of SDKs, permissions and unknowns is available here.
Google
Facebook
Square
Airbnb Engineering
Salesforce
Mitek
Shopify
Dynatrace
Firebase
Qualtrics4.67★
Ratings: 45K
Screenshots
App Description
Keep up with your financial goals on the go.
The updated Principal® app makes it easy to keep on top of your retirement savings and gain insights to help you reach your financial goals. Download and use the app to:
• Complete simple transactions and quick check-ins: view account balances, roll over funds, change contributions, adjust investments, and more
• Discover financial education to help build your confidence and make progress in budgeting, saving, debt payoff, and more
• Learn from tools like our personalized Retirement Wellness Score to see how you’re tracking toward your retirement goals
• Find your insurance information
The availability of information and functionality will vary depending on your plan type(s).
To make changes not available on the app, visit principal.com.
Some screens may contain more information than is illustrated in the samples.
This document is intended to be educational in nature and is not intended to be taken as a recommendation.
Insurance products and plan administrative services provided through Principal Life Insurance Co., a member of the Principal Financial Group®, Des Moines, IA 50392.
Visit our online privacy policy at https://www.principal.com/privacy-policies
© 2025 Principal Financial Services, Inc.
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