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Digital TurbineQuarterly market share trends for Fyber, separated into iOS and Android signal pools so SDK/API and app-ads.txt DIRECT movement can be compared without cross-platform distortion.
Fyber's Quarterly Trends
Quarterly Trends
Fyber platform momentum
Latest quarter: 2026-Q2. iOS and Android market share are split into separate source histories so the underlying scan pools stay comparable.
4 tracked sources
SDK/API Footprint
SDK/API Footprint quarterly share trends
Android
11.73% market share
2026-Q2 snapshot
QoQ share +1.972%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 13,690 | 116,660 | 66 | +1,819 | 11.73% | +1.972% | +1,819 |
| 2026-Q1 | 11,871 | 103,154 | 106 | +1,390 | 11.51% | +3.298% | +1,390 |
| 2025-Q4 | 10,481 | 94,079 | 64 | +1,673 | 11.14% | -5.499% | +1,673 |
| 2025-Q3 | 8,808 | 74,714 | 75 | +3,576 | 11.79% | +0.494% | +3,576 |
| 2025-Q2 | 5,232 | 44,600 | 0 | +3,442 | 11.73% | n/a | n/a |
iOS
4.66% market share
2026-Q2 snapshot
QoQ share -8.978%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 2,772 | 59,488 | 3 | +300 | 4.66% | -8.978% | +300 |
| 2026-Q1 | 2,472 | 48,287 | 75 | +551 | 5.119% | -10.57% | +551 |
| 2025-Q4 | 1,921 | 33,556 | 3 | +549 | 5.725% | -24.08% | +549 |
| 2025-Q3 | 1,372 | 18,194 | 7 | +865 | 7.541% | +34.32% | +865 |
| 2025-Q2 | 507 | 9,031 | 0 | +417 | 5.614% | n/a | n/a |
App-ads.txt DIRECT
App-ads.txt DIRECT quarterly share trends
Android
12.12% market share
2026-Q1 snapshot
QoQ share -3.152%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q1 | 51,971 | 428,775 | 0 | 0 | 12.12% | -3.152% | -9 |
| 2025-Q4 | 51,980 | 415,333 | 0 | 0 | 12.52% | n/a | n/a |
iOS
20.13% market share
2026-Q2 snapshot
QoQ share +5.22%
Raw Market Share by Quarter
Quarter-over-Quarter Share % Change
Quarterly Raw Data
Raw quarterly counts alongside market-share change.
Newest quarter first
| Quarter | Tracked Apps | Quarter Pool | Lost | Net | Market Share | Q/Q Share % | Q/Q Apps |
|---|---|---|---|---|---|---|---|
| 2026-Q2 | 31,998 | 158,926 | 0 | 0 | 20.13% | +5.22% | -3,102 |
| 2026-Q1 | 35,100 | 183,433 | 0 | 0 | 19.14% | -22.46% | +6,668 |
| 2025-Q4 | 28,432 | 115,216 | 0 | 0 | 24.68% | n/a | n/a |