Top Ad Networks in Personalization

	Android	iOS
Personalization Apps	2,388
Monthly Installs	6.6B	0

Ad Networks includes any company that provides monetization for mobile apps by displaying ads to users. The ad network data comes from api, sdk and app-ads.txt files. Shown here for apps in the Personalization category.

AppGoblin has mapped and verified 80 companies with Android SDKs and 0 with iOS SDKs. In addition to SDK Ad Networks we found 889 advertising domains found in App-ads.txt (DIRECT) for Android and 0 for iOS. These numbers overlap with the SDK Ad Network totals and also include apps that misconfigure advertising domains in app-ads.txt file.

Metric:


Mixed	🇺🇸	Google (google.com)	6.3B	5B
Mixed	🇺🇸	Facebook (facebook.com)	5.2B	3B
Tracking	🇺🇸	AppLovin (applovin.com)	3.1B	2.9B
Tracking		Mintegral (mintegral.com)	1.3B	1.9B
Tracking		Vungle (vungle.com)	2.7B	2.3B
Tracking		Pangle (pangleglobal.com)	1.1B	2.5B
Tracking	🇺🇸	Unity (unity.com)	1.3B	2.4B
Tracking	🇷🇺	VK (vk.com)	1.1B	149.7M
Tracking	🇺🇸	ByteDance (bytedance.com)	1.1B	5.8K
Tracking		ironSource (ironsrc.com)	799.2M	1.7B
Tracking		themediagrid.com (themediagrid.com)		2.3B
Tracking	🇺🇸	InMobi (inmobi.com)	924.1M	2B
Tracking		onetag.com (onetag.com)		2B
Mixed	🇷🇺	Yandex (yandex.com)	486.7M	701.6M
Tracking	🇺🇸	Tappx (tappx.com)	3.4M	854.1M
Tracking	🇺🇸	TopOn (toponad.com)	24.7M	1.3B
Tracking		rubiconproject.com (rubiconproject.com)		2.2B
Tracking		ChartBoost (chartboost.com)	288.6M	968.6M
Tracking		Fyber (fyber.com)	760M	1.3B
Tracking		BidMachine (bidmachine.io)	594.6M	1.3B
Tracking	🇳🇱	Opera (opera.com)		2.1B
Tracking		Smaato (smaato.com)	46.8M	2.3B
Tracking	🇺🇸	Media.net (media.net)		1.2B
Tracking		unrulymedia.com (unrulymedia.com)		1.6B
Tracking		BIGO Ads (bigo.sg)	274.7M	359.9M
Tracking	🇺🇸	Start.io (start.io)	22.2M	895.4M
Tracking		betweendigital.com (betweendigital.com)		748.4M
Tracking		One Signal (onesignal.com)	171.4M
Tracking	🇺🇸	OpenX (openx.com)		1.6B
Tracking		WebEye (webeyemob.com)		719.7M
Tracking		lijit.com (lijit.com)		982.9M
Tracking	🇺🇸	Digital Turbine (digitalturbine.com)	766.1M	26.6M
Tracking		PubNative (pubnative.net)	477M	1.6B
Tracking	🇺🇸	zMaticoo (zmaticoo.com)		730.9M
Tracking		Algorix (algorix.co)		1.2B
Tracking		thebrave.io (thebrave.io)		506.5M
Tracking		a4g.com (a4g.com)		715.3M
Tracking	🇺🇸	Criteo (criteo.com)	2.3M	1.5B
Tracking		lkqd.net (lkqd.net)		1.2B
Tracking		adyoulike.com (adyoulike.com)		893.3M
Tracking		risecodes.com (risecodes.com)		900.7M
Tracking		apester.com (apester.com)		464.7M
Tracking		lunamedia.io (lunamedia.io)		541.7M
Tracking		startapp.com (startapp.com)		948.7M
Tracking	🇺🇸	RTB House (rtbhouse.com)		466.2M
Tracking		Vidoomy (vidoomy.com)		1.5B
Tracking		selectmedia.asia (selectmedia.asia)		421.4M
Tracking	🇺🇸	PubMatic (pubmatic.com)	434M	2B
Tracking		axis-marketplace.com (axis-marketplace.com)		458.8M
Tracking		Mopub (mopub.com)	438.7M	1.1B

About AppGoblin SDK data

SDK data is derived by downloading the app's Android APK or iOS IPA file and unzipped. We then check the app's data for SDK signatures in paths, AndroidManifest.xml and the Info.plist. Many apps are unable to be zipped. Downloading and opening the APK or IPA takes time and resources thus the smaller totals.

About AppGoblin App Ads.txt data

App-ads.txt files are an open standard by the IAB to help combat ad fraud. This data was crawled from the URLs on the app's developer pages. Not all apps have app-ads.txt, many do not. Additionally, below are only apps that have the ad network listed as DIRECT instead of RESELLER.

Ad Networks for Personalization Apps

App Categories